Technology Adoption & Life Cycle: From Implementation to Evaluation of Technology in Advising with Clay Schwenn & George Steele

1. Friday, August 10, 2012
Technology Adoption & Life Cycle: From
Implementation to Evaluation of
Technology in Advising
NACADA TechTalks
Sponsored by the Technology in Advising Commission
Laura Pasquini, Chair
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported
License (http://creativecommons.org/licenses/by-nc-nd/3.0/deed.en_US)

2. PANELISTS
George Steele: gsteele1220@gmail.com
Consultant for Enrollment Builders
Member of NACADA for 20+ years
Published on technology and exploration processes
Clay Schwenn: cschwenn@uw.edu
Lead Academic Counselor, Univ. of WA
Former Chair, Tech. in Advising, NACADA

3. • Using the CENTSS model for institutional-wide
technology assessment for delivery of student services
• Innovative uses of technology to enhance communication
and interaction with students
• Challenges that lie ahead for technology adoption in
academia
Overview

4. “Academic advising is one of the very few institutional functions
that connect all students to the institution. As higher educational
curricula become increasingly complex and as educational
options expand, pressure to make the academic experience as
meaningful as possible for students has increased as well. Higher
education, in turn, has responded with renewed attention to the
need for quality academic advising.”
THE ROLE of ACADEMIC ADVISING, Council for the
Advancement of Standards, Contextual Statement, Page 1
http://www.cas.edu/getpdf.cfm?PDF=E864D2C4-D655-8F74-2E647CDECD29B7D0
CAS Standards

5. CENTSS Audit
Five Student Services Areas:
- Academic Services
- Personal Services
- Administrative
- Communications
- Student Communities
31 Student Service Audits

6. CENTSS Defined
The Center for Transforming Student
Services provides educational
institutions with unique access to
strategies and knowledge for
blending the power of technology
with the personal attention of
traditional student support services.

7. Feedback
Debrief Teams
Create Action Team
Once Audit is Completed-Next Steps

8. Audit Generations: Defining a Portal
Generation 1
This component is missing from the website
Generation 2
Only basic information is available. It is presented from the
institutional point of view – often a copy of that included in the
institution’s print material rather than written in web style.
Transactions cannot be done over the web.
Generation 3
Paths appear for different types of students so that information relevant
to a particular group (such as prospective students, current students,
and transfer students) can be more easily found. The point of view is
still that of the institution. Students can fill out forms and click on
email addresses to send messages and conduct some limited searches.
They cannot save information or views.

9. Audit Generations: Defining a Portal
Generation 4
The text is directed at the student and written in web style. Students
can conduct transactions over the web through portal technology.
They may have multiple sign-ons and passwords (different ones for
the library, student accounts, and career services) or a single one.
Within the portal environment, information is personalized and
customized to the individual. Students can conduct more advanced
searches and save their information at various stages in the
interactive forms.
Generation 5
The services (inside and outside the portal) are customized to the
individual and anticipate his/her needs through step-by-step guides
or the use of artificial intelligence. The services are delivered just-in-
time based on the student’s preferences. When appropriate the
services are integrated to provide more holistic support and live
interaction.

10. Schedule an appointment
DISTRACTOR
Cannot find information or services on the web.
GEN
1 View hours my counselor is available, along with instructions for
scheduling an appointment via the phone or for dropping by the office.
2
Link to and fill out an online form to request an appointment during designated office
hours. Receive an e-mail with time and date of appointment.
3
Link to my counselor’s calendar from MyAccount. Select and reserve a slot.
4 Log in to MyAccount and submit reason for requesting an appointment with a counselor.
Based on reason and information stored in my profile, receive selection of times
5 matching my availability and the amount of time recommended for this type of
appointment. (Smart calendar varies length of the appointments, based on reasons.)
Select an appointment slot convenient to me, and set time for advance reminder
message. Find link to customized materials and advice for preparing for appointment
via e-mail or posted in MyAccount.

11. Ohio Institutions participating 2010
• Belmont Technical College • Central Ohio Technical
• Cincinnati State Technical and College
Community College • Central State University
• Clark State Community College • Cleveland State University
• Columbus State Community College • James A. Rhodes College
• Cuyahoga Community College • Kent State University
• Hocking College • North Central State College
• Lakeland Community College • Rio Grande Community
• Lorain County Community College College
• Marion Technical College • Southern State Community
• Miami University College
• Owens Community College • Terra Community College
• Sinclair Community College • Wright State University
• The University of Akron
• The University of Toledo
• University of Cincinnati
• Washington State Community College
• Zane State College

12. Two-Year Institutions
5
4
3
2
1
0
OHIO
OTHER

13. Four Year Institutions
5
4
3
2
OHIO
OTHER
1
0

14. Using the
CENTSS Basic
Model
Institutional Personal
Not online
Information Information

15. Adopting New Technology for Students
Adopting New Technology
for Students

16. Elevating the Conversation
Elevating the
Conversation

17. Elevating the Conversation
Elevating the
Conversation

18. Challenges
• Transparency of record and sharing with students
• Creating unified systems

19. Biographies
George: gsteele1220@gmail.com
• Consultant for Enrollment Builders
• Member of NACADA for 20+ years
• Published on technology and exploration processes
• Clay: cschwenn@uw.edu
• Lead Academic Counselor, Univ. of WA
• Former Chair, Tech. in Advising, NACADA