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Ya lit 2.0
1. YA Lit 2.0
Russell Palmer
russell.palmer@lyrasis.org
2. Agenda
• Introductions
• Learning objectives
• Why Web 2.0 and YA Lit?
• Tour and Exploration/Play of YA Lit 2.0 Resources
• Break
• Ideas for Pulling Together The Resources Together
for Your Patrons
3. Introductions
• Who you are
• Where you work
• Your role in programming at your workplace
• Your interest in young adult literature
4. Which of these tools do you use or
read regularly?
• Facebook
• MySpace
• YouTube
• Twitter
• Library Thing/GoodReads/Shelfari
• Skype
• Widgets
• Google Books
5. Let’s Talk!
• How do you currently promote YA lit and/or
YA authors in your library program?
• How do you go about keeping up with the
latest news in the world of YA lit?
6. Objectives
• Identify the Web 2.0 tools and channels for
YA Lit authors, book publishers, and
booksellers are using to reach teens.
• Identify ways to apply these tools to our
practice as librarians.
• Identify ways to embed YA Lit 2.0 content
into your library blog, wiki, or webpage.
7. Purposes ofSocial Media Tools
• To promote an author’s books, especially new
books
• To connect with readers
• To connect with educators and librarians
• To raise awareness of issues important to an
author
8. Social Media Tools Used by YA Authors,
Book Publishers, and Booksellers
• Blogs
• Facebook
• Twitter
• YouTube Channels
• Promotional book videos/trailers
9. Teens and Social Media
According to the December 2009 Networked
Learners report from the Pew Internet and
American Life Project:
• 54% of online teens read blogs
• 73% use social network sites
• 75% view videos on video sharing sites like
YouTube
10. The Power of Social Networks
“I find there's a felt intimacy through social
networks despite the sites being so public.
Writers themselves are buoyed up to keep
going, keep working. The act of writing may
still be a solitary one, but the reading
community is vibrant and can now be heard.”
Lorie Ann Grover, YA Author
Readergirlz diva
11. Tour of YA Lit 2.0 Resources
Let’s now take a live
tour of the social
media resources
featuring today’s
hottest YA authors,
book publishers,
and booksellers!
12. Facebook and MySpace
• Writers can share music playlists
that may relate to a book or
personal favorites, blog entries,
upcoming events, photos, and
book information.
• Young readers can “friend” or
become a fan of these writers to
keep up with the latest entries on
a particular writer’s social
network.
• Groups such as Readergirlz
http://www.readergirlz.com/issue
.html host monthly discussions on
a featured author and book on
MySpace; this live chat gives teens
a chance to interact with the
featured YA writer.
13. Facebook Applications
• Readers' Advisory
• Virtual Book Clubs
• Connect with authors
• Keep abreast of latest new from teen book
publishers (releases, contests, author
appearances)
• Collection development
17. Explore and Play
• Explore the links in this section as you like for 10
minutes
• http://theunquietlibrary.libguides.com/yalit
• How might you incorporate these kinds of
resources into your programming or to further your
knowledge of authors/YA Lit?
• We will do a 5 minute quickshare of our
impressions/responses as a group
20. YouTube and YA Lit
• While YouTube may get a bad rap for some of the
scintillating content that makes the evening news,
the rich and educational material available sadly
does not receive enough buzz.
• YA authors and book publishers are using YouTube
to post author interviews, book events, and book
trailers.
• For teens who have grown up in the era of digital
media, YouTube provides another point of entry into
books and access to favorite writers.
21. YouTube and YA Lit
• Not only can teens view this content at home,
but educators/librarians can also embed these
videos into their web pages and blogs as part
of their novel or author studies.
• Booksellers like Barnes and Noble are also
jumping into YouTube to promote books, new
releases, and authors.
22. YouTube and YA Lit: Applications
• Embed the videos into your library blog, wiki, or
information portal (such as Netvibes).
• Show the videos of book trailers or author interview
to small groups of teens as part of a special
celebration, such as Teen Read Week, or as a special
promotional treat with popcorn and snacks.
• Use as an authoritative source of information in a
research pathfinder on a contemporary YA author or
novel study.
27. Explore and Play
• Explore the links in this section as you like for 10
minutes:
http://theunquietlibrary.libguides.com/yalit
• How might you incorporate these kinds of
resources into your programming or to further your
knowledge of authors/YA Lit?
• We will do a 5 minute quickshare of our
impressions/responses as a group
30. Widgets
• A widget is a live update on a website,
webpage, or desktop.
• Widgets contain personalized neatly
organized content or applications selected by
its user.
• Code is generated for each widget and can be
embedded practically anywhere.
31. Widgets: Applications
• Embed into your wiki, website, blog, or
Netvibes page.
• Use to build excitement about new
releases.
• "Try Before You Buy"
42. Explore and Play
• Explore the links in this section as you like for 10
minutes:
http://theunquietlibrary.libguides.com/yalit
• How might you incorporate these kinds of
resources into your programming or to further your
knowledge of authors/YA Lit?
• We will do a 5 minute quickshare of our
impressions/responses as a group
45. Blogs: How Are YA Authors Using
Blogs?
• To share the writing process
• To share personal
reflections/musings
• To help promote a book
• To help publicize a cause in which
the author is involved
46. Blogs: How Are YA Authors Using
Blogs?
• Humor
• Contests
• Book Giveaways/Bookmark
Freebies
47. Other Features of YA Author Blogs
• Blogrolls
• Playlists
• Widgets to their LibraryThing or similar
service accounts (“What I’m Reading”)
• Twitter widgets
• Photo montage of book covers
• Book Trailers/Videos
48. Blogs: Applications
• Embed the RSS feeds of blogs from favorite
authors into your website, wiki, Netvibes
page, or blog.
• Use as a resource when doing an author study
or "featured" author.
• Use for readers' advisory (for teens and for
yourself!).
• Primary source of research/information about
an author.
49. Blogs: Applications
• Use as a source of information about
upcoming book tours and book releases.
• Many authors host contests on their blogs or
free giveaways!
• Several authors include photos and links to
other social networks (such as FB page,
Twitter)
54. Twitter: What Is It?
• “What are you doing?” in
140 characters or less
• YA Authors Tweet on
everything: the
mundane, personal
joys/sorrow, writing
angst/euphoria
• Many YA authors use
Twitter to connect with
professionals in the field
55. Twitter: Applications
• Include the RSS feed or a widget for favorite
authors on your blog, Netvibes page, website,
wiki
• Models of concise writing
• Collection development/new releases
• Contest and author news
• Professional networking with authors and
publishers
59. Explore and Play
• Explore the links in this section as you like for 10
minutes:
http://theunquietlibrary.libguides.com/yalit
• How might you incorporate these kinds of
resources into your programming or to further your
knowledge of authors/YA Lit?
• We will do a 5 minute quickshare of our
impressions/responses as a group
62. Skype
• Chat away with free Skype-to-Skype calls and
never worry about cost, time or distance.
• Talk, instant message (IM) or make video calls
for nothing.
• You can also make local, long distance and
international calls to phones and mobiles at
great rates too.
63. Skype for Virtual Author Visits
• A flexible option that works for many authors’
busy schedules
• More affordable for many libraries
• Like a face to face visit, many offer the option
of customizing the virtual visit
67. Pulling The Tools Together
• You can pull these YA Lit 2.0 elements
together by creating an information portal.
• You can create a subject guide using a
traditional web authoring page or a free tool
like Netvibes.
• You can create the YA subject guide around a
book award, theme, or author.
72. Explore and Play
• Please take one last visit to
http://theunquietlibrary.libguides.com/yalit
and look for the tab, “Pulling It All Together”
• Take some time to explore the sample
Netvibes page as well as the extended
example at LibGuides
75. Thank You for Attending!
Questions?
• Professional
Development
• 1.800.999.8558
• Web: lyrasis.org
•Email: buffy.hamilton@gmail.com
76. Works Cited
• Jones, Sydney, and Susannah Fox. Generations Online in 2009.
28 Jan. 2009. 17 Mar. 2009
<http://www.pewinternet.org/Reports/2009/Generations-
Online-in-2009.aspx>.
• Rainie, Lee. “Networked Learners.” Pew Internet and
American Life Project. 12 Dec.. 2009. Pew Research Center.
01 Jun. 2009
<http://www.pewinternet.org/Presentations/2009/Teens-
and-the-internet.aspx>.