1. Cloud Computing Voor marketing en communication professionals Peter HJ van Eijk Cloud computing

2. Cloud computing Hype of de toekomst van IT? http://www.sdn.nl/Portals/0/Upload/Images/2011/Website/CloudTag.png

3. In den beginne … Cloud computing

4. IT alseen utility Cloud computing http://www.middle-east-pictures.com/middle-east/pictures/Electric-Power.jpg

5. Cloud computing Kenmerken Gartner defines cloud computing as "a style of computing where massively scalable (and elastic) IT-related capabilities are provided 'as a service' to external customers using Internet technologies." Via Internet Shared resource Schaalbaar ‘Pay as you go’ Self service Wikipedia: Cloud computing refers to the provision of computational resources on demand via a network. Cloud computing can be compared to the supply of electricity and gas, or the provision of telephone, television and postal services.

6. Cloud computing Voorbeelden Via Internet Shared resource Schaalbaar ‘Pay as you go’ Self service

7. Cloud computing Social mediazijnook cloud toepassingen Via Internet Shared resource Schaalbaar ‘Pay as you go’ Self service http://www.fredcavazza.net/2010/12/14/social-media-landscape-2011/

8. Cloud computing http://upload.wikimedia.org/wikipedia/commons/8/86/Operation_Crossroads_Baker_(wide).jpg De ene cloud is de andereniet http://commons.wikimedia.org/wiki/File:Foggy_Two_Union_Square_in_Seattle,_Washington_02-2005.jpg

9. Cloud computing Software as a Service Platform as a Service Infrastructure as a Service http://infoonsoftwaretesting.blogspot.com/

10. Cloud computing Platform as a Service: Mashups Google Maps + Eigen content = Nieuweapplicatie http://www.stedentrippers.nl/amsterdam/plattegrond.html

11. Cloud computing Platform as a Service: social media http://www.flickr.com/photos/silvertje/3582813518/in/photostream/

12. Profiteren Cloud computing Snelheid van uitrol Snel opschalen en afbouwen Lageinitielekosten Weinigkapitaalkosten Eenvoudigeintegratie … Via Internet Shared resource Schaalbaar ‘Pay as you go’ Self service

13. Marketing Cloud Services Business Intelligence Community Content Management LeadGeneration Lists and Data Hygiene Marketing Automation Marketing Resource Management Online Meetings Online Presentations Press and Media Relations SalesIntelligence Search Social Media Web Analytics VirtualTradeshows … Cloud computing http://marketing-cloud.com/index1.php/about/

14. Cloud computing Integratie op de client In november 2010, 30% van web transactiesmaaktegebruik van een Amazon EC2 object * Source: Gomez 2010

15. Cloud computing Oppassen! Application ‘sprawl’ Snel meerapplicatiesdan je wilt beheren Gebrekaanarchitectuur Is ereenoverzicht van alle services en koppelingenertussen? BusinessContinuity en DisasterRecovery Meerdereproviders: voordeel of nadeel? Fate sharing Kosten Oneindigschaalbaarkanookoneindigduurzijn IT afdelingnietmeernodig? “als je de IT afdelingnietmeernodighebtbij cloud computing, heb je de verkeerde IT afdeling”