In a world where your next job may come from a LinkedIn contact or where prospective bosses Google your name before they interview you, it's important to know what kind of message your social media presence is sending. Plan Your Meetings VP of Creative Kristi Casey Sanders shares tips on how you can build an impressive digital presence, manage your time and leverage your digital connections to find new opportunities. Prepared for Tejas Topaz Chapter of IAAP. Presented April 24, 2012. http://www.planyourmeetings.com

1. Social Media: Beyond the Basics
By @PYMLive for #iaapsm

2. Why do you use social networks?
http://Ez.com/social1
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3. Why do you use them? Ez.com/social1
Your first impression
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4. Why do you use them? Ez.com/social1
So how are you using
social networks?
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5. Ask questions at Ez.com/questions
Oh yes, they’re
watching you...
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6. Ask questions at Ez.com/questions
The new SEO
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7. Ask questions at Ez.com/questions
The new SEO
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8. Ask questions at Ez.com/questions
The new SEO
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9. Ask questions at Ez.com/questions
The new SEO
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10. Ask questions at Ez.com/questions
The new SEO
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11. Ask questions at Ez.com/questions
Search is now social
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12. Ask questions at Ez.com/questions
So G+ is important
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13. Ask questions at Ez.com/questions
To add hyperlinks in text, type:
<a href=
Don’t forget links!
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14. Ask questions at Ez.com/questions
To add hyperlinks in text, type:
<a href=“http://www.website.com”>
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15. Ask questions at Ez.com/questions
To add hyperlinks in text, type:
<a href= “http://
www.website.com”>WHAT YOU
WANT HIGHLIGHTED
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16. Ask questions at Ez.com/questions
To add hyperlinks in text, type:
<a href= “http://
www.website.com”>WHAT YOU
WANT HIGHLIGHTED</a>
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17. Ask questions at Ez.com/questions
G+ is fun, too
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18. Ask questions at Ez.com/questions
Brand You
(PS: fill in the blanks)
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19. Ask questions at Ez.com/questions
Brand you
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20. Ask questions at Ez.com/questions
Your virtual biz card
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21. Ask questions at Ez.com/questions
Leads + Opportunities
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22. Ask questions at Ez.com/questions
Networking
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23. Ask questions at Ez.com/questions
LinkedIn Groups
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24. Ask questions at Ez.com/questions
A word about
recommendations
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25. Ask questions at Ez.com/questions
Privacy
(OMG TMI!!!)
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26. Ask questions at Ez.com/questions
Check your defaults
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27. Ask questions at Ez.com/questions
Check your settings
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28. Ask questions at Ez.com/questions
Check your settings
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29. Ask questions at Ez.com/questions
Default settings :(
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30. Ask questions at Ez.com/questions
Don’t overshare
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31. Ask questions at Ez.com/questions
Don’t check into hell!
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32. Ask questions at Ez.com/questions
Go off the grid
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33. Ask questions at Ez.com/questions
Go off the grid
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34. Ask questions at Ez.com/questions
Clear your
cache
frequently
Go off the grid
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35. Ask questions at Ez.com/questions
Questions?
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36. Ask questions at Ez.com/questions
Brand Management
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37. Ask questions at Ez.com/questions
The set-up
for local
businesses
/retail
outlets
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38. Ask questions at Ez.com/questions
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39. Ask questions at Ez.com/questions
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40. Ask questions at Ez.com/questions
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41. Ask questions at Ez.com/questions
@PYMLIVE #iaapsm

42. Ask questions at Ez.com/questions
Engagement
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43. Ask questions at Ez.com/questions
Engagement
@PYMLIVE #iaapsm

44. Ask questions at Ez.com/questions
Engagement
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45. Ask questions at Ez.com/questions
Engagement
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46. Ask questions at Ez.com/questions
Engagement
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47. Ask questions at Ez.com/questions
FB Group vs. Page
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48. Ask questions at Ez.com/questions
Engagement
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49. Ask questions at Ez.com/questions
Engagement
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50. Ask questions at Ez.com/questions
Time Management
Tips & tricks
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51. Ask questions at Ez.com/questions
Editorial calendar
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52. Ask questions at Ez.com/questions
Hootsuite.com
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53. Ask questions at Ez.com/questions
Hootsuite.com
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54. Ask questions at Ez.com/questions
Hootsuite.com
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55. Ask questions at Ez.com/questions
Hootsuite.com
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56. Ask questions at Ez.com/questions
Hootsuite.com
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57. Ask questions at Ez.com/questions
Metrics &
Measurements
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58. Ask questions at Ez.com/questions
Hootsuite.com
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59. Ask questions at Ez.com/questions
Tweetreach.com
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60. Ask questions at Ez.com/questions
YouTube.com
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61. Ask questions at Ez.com/questions
Google Analytics
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62. Social Media: Beyond the Basics
QUESTIONS?
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63. Thank you!
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