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#PRWebinar
Those Difficult Talks


                        THANKS FOR JOINING US!

                               Welcome to:
                                         Speaker:
                                         Kirk Hazlett, APR, Fellow PRSA


               THOSE DIFFICULT Talks FOR PR PROS
                                         Curry College
                                         @KirkHazlett


                        FINDING YOUR MOJO IN DELICATE DISCUSSIONS
                                          Moderator:
                        Presented by Alan Tressa Robbins
                                          Cohen, PCC Acts of Balance
                                          BurrellesLuce
                                          @Tressalynne


                                                                #PRWebinar
                          Alan Cohen
                          www.actsofbalance.com
‚Are You ‘Social’ Enough?‛



                  Kirk Hazlett, APR, Fellow PRSA
        Associate Professor, Communication/Public Relations
                      Curry College, Milton, MA
               (617) 979-3526/ khazlett0104@curry.edu
 Twitter: @kirkhazlett / LinkedIn: kirkhazlett / Facebook: Kirk Hazlett
          Blog: kirkhazlett-aprofessorsthoughts.blogspot.com
#1
http://blogs.payscale.com/salary_report_kris_cowan/2012/04/social-media-
recruiting-infographic.html
http://blogs.payscale.com/salary_report_kris_cowan/2012/04/social-media-
recruiting-infographic.html
#2
#3
#4
Decide the image you want
to portray. Be consistent on
 all social media platforms:
     LinkedIn…Twitter…
       Facebook…blogs.
A consistent appearance…
    professional-looking
photo, concise background
summary, etc., helps define
   your brand… who you
   are…what you can do.
According to research conducted
by LinkedIn of organizations using
         the platform…

 58% indicated that candidates
were hired through social media.
    Information courtesy of John Deveney, Deveney Communication
Besides checking your resume,
         nearly 3 out of 4
  hiring managers and recruiters
check candidates' social profiles…
             48% always do…
       even if they are not provided.

 LA Times Business: ‚Want a job? Check the spelling on your Facebook profile‛
http://blogs.payscale.com/salary_report_kris_cowan/2012/04/social-media-
recruiting-infographic.html
#5
#6
#7
#8
Promote your social
media presence…
#9




Kirk Hazlett, APR, Fellow PRSA
Associate Professor, Communication/Public Relations
Curry College, Milton, MA
P: (617) 979-3526/ E: khazlett0104@curry.edu
http://www.linkedin.com/in/kirkhazlett / Twitter: @kirkhazlett
http://kirkhazlett-aprofessorsthoughts.blogspot.com/
# 10
#PRWebinar
            DEPPC Method
• Describe
• Effect
• Pause
• Preferred/Positive
• Consequences
   Please Type Your Questions in The Q&A Pane
        Alan Cohen
       www.actsofbalance.com
SAVE THE DATE


SAVE THE DATE- UPCOMING PRODUCT DEMONSTRATION WEBCAST
Thursday, January 24, 2013 @ 1:00pm EST.
Join Anthony Baker, director of portal operations, BurrellesLuce, for
this instructive product demonstration of BurrellesLuce WorkFlow.




                    Resources

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