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Where does innovation come from?
Matt Ridley
Kenshoo
2 April 2014
Are we better off?
World economic growth
World Economics
World GDP per capita
http://www.krusekronicle.com/2008/07/index.html
The fall of poverty
The Economist*At 2005 PPP
How long does it take to earn
an hour of reading light?
Tallow candle
1800 – 6 hrs
Kerosene lamp
1880 – 15 mins
Incandescent bulb
1950 – 8 secs
CF bulb
1997 – ½ sec
Labour cost of 1,200 lumen
hours at average US wage
Nordhaus 1997: http://www.nber.org/chapters/c6064.pdf
But are we healthier,
happier, safer, better
fed, cleverer, cleaner, kinder, freer
, more peaceful, more equal?
Healthier
http://www.unicef.org/progressforchildren/2007n6/index_41802.htm
Child mortality
Happier
http://www.thegwpf.org/the-observatory/1378-indur-m-goklany-global-death-toll-from-extreme-weather-events-declining.html
Safer
Deaths from extreme weather
http://earlywarn.blogspot.com/2011/04/food-consumption-around-world.html
Better fed
N America
Europe
S America
Asia
Africa
Kilocalories per head per day
Cleverer
The Flynn Effect
Cleaner
BBC, ONS
Kinder
Freer
More peaceful
More equal
Hans Rosling https://twitter.com/HansRosling/status/400030634921312256/photo/1
How is this possible?
Hybrid ideas
``No man ever saw a dog
make fair and deliberate
exchange of a bone with
another dog’’
Adam Smith 1776
Comparative advantage
David Ricardo
1817
Adam takes 4 hours to make a spear and
3 hours to make an axe
Oz takes 1 hour to make a spear and 2
hours to make an axe
If Oz makes 2 spears
And Adam makes 2 axes
And they trade…
Then they each save an hour of work
Division of labour in nature
Species working for each other
The earliest evidence of trade
Bouzougar et al. 2007. PNAS 2007 104:9964-9969; Barton et al 2009 doi:10.1016/j.quascirev.
Neanderthal localism
http://www.eva.mpg.de/evolution/staff/hublin/pdf/Hublin_Steele_2006_CurrAnth.pdf
Dzudzuana
cave, Georgia
Where does innovation come
from?
Ray Kurzweil
Descent with
modification
Art Fry, inventor of the
Post-it note at 3M
“Innovation is a
numbers game. You
have to go through
5,000 to 6,000 raw
ideas to find one
successful business.”
Trial and error
Variation
Convergent evolution
Egyptian
Australian
Competition
• New ideas, often serendipitous
Vinyl
Cassettes
CDs
Digital
1975 1985 1995 2005
Succession and extinction
Replication
Sexual
population
Asexual
population
Cumulative evolution requires sex
Tasmania
Henrich 2004 American Antiquity
Two Tasmanians repairing and making spears
(B.
Duterrau, 1855)
Tierra del Fuego
The ancient cloud
Maori fishing tackle; Kline and Boyd 2010
Human migration routes
Shipping routes
Airline routes
Fibre-optic cable routes
The collective brain
internet traffic : the Opte Project. Licensed under Creative Commons.
Can it go on?
``We cannot absolutely prove that those
are in error who say society has reached
a turning point, that we have seen our
best days, but so said all who came
before us and with just as much
apparent reason...On what principle is it
that with nothing but improvement
behind us we are to expect nothing but
deterioration before us?’’
Thomas Babington Macaulay, 1830
Population growth rate is falling…
http://phe.rockefeller.edu/docs/PDR.SUPP%20Final%20Paper.pdf
More food from less land
We’re using less land to produce
more food
After 50 years the world uses 65% less land
to produce the same amount of food
“Peak Farmland and the Prospect for Land Sparing”
Jesse H. Ausubel, Iddo K. WernIck, Paul E. Waggoner
The shale gas bonanza
http://www.climate4you.com/
Global temperatures –
up 0.35C in 35 years
Climate change is slower than
expected
1900
2007
Change
Malaria
won’t
get
worse
P. Gething et al Nature 2010
59
http://onlinelibrary.wiley.com/doi/10.1002/grl.50563/abstract
“Our work was able to tease-out the CO2 fertilization effect by using
mathematical modeling together with satellite data adjusted to take
out the observed effects of other influences such as precipitation, air
temperature, the amount of light, and land-use changes.”
R. Donohue, 2013
Change in greenery, 1981-2011
World economic growth
World economic growth
World economic growth
Global Real GDP
K^2 London Keynote: Where Does Innovation Come From? - Lord Matt Ridley

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