Htm 520 strayer university assignments, discussions and case study help
1. HTM 520 Strayer University Assignments and Discussions
Get solutions for discussions and case study of HTM 520
Strayer University.
1. HTM 520 Week 1 Discussion
"The Strategic Management Process” Please responds to the
following:
From the e-Activity, examine the four (4) main elements of the
strategic management process, and determine the primary
manner in which they correlate with one another. Provide two
(2) examples that depict the importance of strategic alignment
within the strategic management process.
Determine which of the four (4) main elements of the strategic
management process that you believe to be the most important
in the hospitality industry. Provide one (1) example that depicts
the importance of the selected element to support your
position.
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Week-1-Discussion-The-Strategic-Management-Proces-22438
2. HTM 520 Week 2 Discussion
"Assessment of the Broad Environment” Please respond to the
following:
Analyze the four (4) main elements within the micro
environment. Develop one (1) strategy that shows the
2. importance of each element and why it is necessary to adopt
the changes in order to remain compliant with the law and
competitive as an industry leader.
Analyze the five (5) forces of competition in Porter’s Five
Forces model. Suggest two (2) specific approaches that a
hospitality company could take in order to examine its
competition. Provide a rationale for your response in which you
cite Porter’s Five Forces model.
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Week-2-Discussion-Assessment-of-the-Broad-Environm-22439
3. HTM 520 week 2 Case study 1 Starbucks Corporation (B)
Read the case study titled, “Starbucks Corporation (B)”, located
in Casepack HTM 520: Strategic Planning in Hospitality and
Tourism.
Write a two to three (2-3) page paper in which you:
• Analyze the four-step program that Shultz has initiated for
the turnaround of Starbucks. With the overall mission of
Starbucks in mind, assess the degree to which the program
successfully aligned with the new operations and retrenchment.
• Analyze the six (6) transformation initiatives that Shultz
has outlined within the transformation agenda. Determine the
two (2) transformation initiatives that you believe are most
effective. Provide a rationale for your response.
• Examine two (2) of the operational threats that impact the
overall growth and profitability of Starbucks in the future.
3. Suggest two (2) strategies that could be implemented in order
to combat these forces. Justify your response.
Your assignment must follow these formatting requirements:
• Be typed, double spaced, using Times New Roman font
(size 12), with one-inch margins on all sides; citations and
references must follow APA or school-specific format. Check
with your professor for any additional instructions.
• Include a cover page containing the title of the
assignment, the student’s name, the professor’s name, the
course title, and the date. The cover page and the reference
page are not included in the required assignment page length.
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week-2-Case-study-1-Starbucks-Corporation-B-Read-22440
4. HTM 520 week 3 Discussion
"Mission Statement, Vision, and Values" Please respond to the
following:
From the first e-Activity, analyze the selected organization’s
mission statement and vision. Determine whether or not the
selected organization’s mission statement and vision aligns
with its strategic action plans. Support your position with one
(1) example of such alignment—or lack thereof.
From the second e-Activity, compare and contrast the values of
the selected rival hospitality companies. Determine which
company’s values are better established and better embodied
by its people. Provide a rationale for your response.
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week-3-Discussion-Mission-Statement-Vision-and-V-22441
5. HTM 520 week 3 Journal Entry 1
Journal Entry 1: Prepare a one to two (1-2) paragraph journal
entry that addresses the following:
1. Suggest two (2) practical applications of the information
that you have learned thus far.
2. On a scale of one (1) to five (5)—with one (1) meaning
novice; five (5), advanced—rate both your understanding of
the types of issues that occur in hospitality and tourism and
your ability to create solutions for these issue
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week-3-Journal-Entry-1-Journal-Entry-1-Prepare-22442
6. HTM 520 week 4 Discussion
"Organizational Resources” Please respond to the following:
Suggest two (2) ways in which organizations could use their
resources in order to create a competitive advantage within the
marketplace. Provide two (2) examples of the use of such
resources to support your suggestion.
5. From the e-Activity, determine the qualities that make the
selected organization’s strongest resource a threat to its
competitors. Recommend two (2) actions that the selected
organization could take, using the resource in question, in
order to sustain its competitive advantage moving forward.
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week-4-Discussion-Organizational-Resources-Plea-22443
7. HTM 520 week 4 Case study 2
Click the link above to submit your assignment.
Students, please view the "Submit a Clickable Rubric
Assignment" in the Student Center.
Instructors, training on how to grade is within the Instructor
Center.
Case Study 2: "Orchid Ecotel: Leveraging Green Hoteling as
Core Competency"
Read the case study titled, "Orchid Ecotel: Leveraging Green
Hoteling as Core Competency", located in Casepack HTM 520:
Strategic Planning in Hospitality and Tourism.
Write a two to three (2-3) page paper in which you:
1. Analyze the major positives and negatives regarding a
sustainability strategy for lodging organizations in the areas of
local environment, business performance, marketing, guest
satisfaction, and local politics. In the case of the Orchid Ecotel,
use a cost-benefit analysis to determine whether the potential
6. benefits to business performance outweigh the negative impact
to sustainability.
2. Analyze Orchid Ecotel's core competencies. Based on the
core competencies applicable to the lodging sector, recommend
(2) strategies that management could use in order to provide a
sustainable competitive advantage.
3. Determine two (2) of the potential strategic challenges
that Kamat Hotels faces as a result of expansion. Recommend
two (2) actions that Kamat Hotels could take in order to
effectively expand and compete within its respected lodging
markets. Justify your response.
Your assignment must follow these formatting requirements:
•Be typed, double spaced, using Times New Roman font (size
12), with one-inch margins on all sides; citations and
references must follow APA or school-specific format. Check
with your professor for any additional instructions.
•Include a cover page containing the title of the assignment,
the student's name, the professor's name, the course title, and
the date. The cover page and the reference page are not
included in the required assignment page length.
The specific course learning outcomes associated with this
assignment are:
•Analyze the external environment and assess internal factors
to provide a basis for refining strategic directions and
formulating corporate strategy.
7. •Use technology and information resources to research issues
in strategic planning in hospitality and tourism.
•Write clearly and concisely about strategic planning in
hospitality and tourism using proper writing mechanics.
Grading for this assignment will be based on answer quality,
logic / organization of the paper, and language and writing
skills, using the rubric.
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