1. INTRODUCTION
To investigate the response of the society (teenagers) towards the mishap of
their surroundings.
In other words, it was an observation about the response that we got from
different gender and the bystander effect on society

2. The experimental subject was the community of Taylor’s University
Lakeside Campus.
VARIABLES
Independent variable : gender
Dependent variable
: respond of the student of different
genders
Extraneous variable
: location of the experiment

3. Hypothesis : Females receive more help from the Taylor’s community than males.
Based on the hypothesis ,we can conclude that it is a quantitative experiment .

4. METHOD

5. This experiment studied the respond of
students while they saw someone ‘fainted’
on the floor, different genders of student may
give different genders of the victim a
different respond and result.

6. DESIGN
Independent Variable:
-The gender of the researcher who ‘fainted’ on the floor.
Dependent Variable:
-Was the respond of the student of different genders.
Extraneous Variable:
-The location of the researchers ‘fainted’.

7. PARTICIPANTS
-A total 100 females and 121 males from
Taylor’s University Lakeside Campus
involved in this research.

8. This experiment is a tested
experiment, participants should not know
they are been experimented, after the
experiment they will required to filled up a
questionnaire form about the research.

9. MATERIALS
-A consent form was used in this research.
-a camera was also used for this experiment in
order to record the whole process.

10. PROCEDURE
To prepare for the experiment, a consent form was
first created and the procedures for the experiment
were formulated.
On that day of experiment :
• Tan Shing Yeou - in charge of the camera
• Lee Jo Yee – record down the data,
• Khor Seem Leng & Danish Asyik – debriefing
the participants.

11. PROCEDURE
• Low Jia Cheng and Liew QIao Li would be the
‘fainted’ researchers.
-First, the camera was set up at an unobvious
location to record down the process.
- When everything was ready, the researcher
would ‘faint’ on the floor.

12. PROCEDURE
-The responds of the bystanders and helpers
would be recorded at the same time.
-A verbal debriefing was then relayed to the
participants.

13. PROCEDURE
-After that, the participants were required to fill up
the consent form to give permission for being part
of the video presentation.
-The data were be collected and analysis. Then,
researchers would carry out discussion and
conclusion depended on the results.

14. PROCEDURE
• Data collected and analysis made, discussion
and conclusion are made.

15. VIDEO TIME

16. DATA ANALYSIS
&
DISCUSSION

17. LOW JIA CHENG
LIEW QIAO LI

18. HYPOTHESIS
Females receive more help
than males
MANIPULATED
VARIABLE
Gender of coordinator
RESPONDING
VARIABLE
Help received
CONSTANT VARIABLE
Condition of the coordinator

19. MALE COORDINATOR
Number of people that did not
help
HELP ON MALE BY MALE
Male
: 61
Female : 53
HELP ON MALE BY FEMALE
HELP ON MALE
Coordinator
: Low Jia
Cheng
PEOPLE INVOLVED
*TESTS CONDUCTED ON TAYLORS
UNIVERSITY LAKESIDE CAMPUS COMMUNITY
ONLY*

20. FEMALE COORDINATOR
Number of people that did not
help
HELP ON FEMALE BY MALE
Male
: 44
Female : 27
HELP ON FEMALE BY FEMALE
HELP ON FEMALE
Coordinator
PEOPLE INVOLVED
: Liew Qiao
Li
*TESTS CONDUCTED ON TAYLORS
UNIVERSITY LAKESIDE CAMPUS COMMUNITY
ONLY*

21. 160
• 16% show emphatic
value towards Male
• 17% show emphatic
value towards
Female
140
120
100
• Total of 221
individuals
involved(excluding
coordinators)
.
80
60
40
20
0
Male
Female
Helped
21
15
Not Helped
114
71

22. RECEIVED
HELP
MALE
FEMALE
MALE
12%
20%
FEMALE
18%
26%
INFERENCE
• Females offered more
help
• Females have more
emphaty than male
• Males are perceived
(assumed) as stronger
• Male received less help
than female from both
females and males

23. In this experiment….
By- Standers Effects
“ The phenomenon in
which the greater the number of people present,
the less likely people are to help a person in distres
”

24. Famous Example
•Bibb Latane and John Darley
•the amount of time it takes the participant to take action
and seek help varies depending on how many other observers are in the room
75%
38%
10%

25. In this experiment, we have observed more than one case of by-stander effect

28. What do they do?
Why do they do this?
Why is this happening?
DIFFUSSION
OF
RESPONSIBILI
TY
NEED TO
BEHAVE IN
SOCIALLY
ACCEPTED
WAYS

29. 3.5
3
Axis Title
2.5
2
1.5
1
0.5
0
0:30
1:00
1:30
2:00
2:30
3:00
3:30
4:00
4:30
Female being saved FASTER than male.
Female = Weaker Sex

30. CONCLUSION

31. TIME not a variable in this experiment.
Non-constant flow of traffic

32. Hypothesis is ACCEPTED.
Females receive more help from the Taylor’s community than
males.
17
%
16
%

33. I'd much rather be a woman than a man. Women can cry, they can
wear cute clothes, and they're the first to be rescued off sinking
ships.
-Gilda Radner
Female = Weak

34. Female emotional life is generally richer than a man’s, and so her
need for tenderness is greater.
Female = More Empathic

35. THE END
THANK YOU FOR YOUR PATIENCE