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Youtube marketing facts 
In this file, we share with you all information that related to youtube 
marketing facts such as video marketing tips, video marketing tools, 
video marketing sites. 
If you need top free materials below, please visit: 
videomarketingaz.com 
· Top 21 tips for video marketing 
· Top 31 sites to upload your videos 
· Top free 7 tools for video marketing 
I. Video marketing content for you! 
Video is everywhere. It is one of the great tools to communicate with 
your customers and provide support for other online communications. If 
you want to succeed online, you need to have a proper video marketing 
strategy. And, to prove that it’s not just a fad but a golden marketing 
opportunity, we’ve prepared a handy list of 23 tweetable video 
marketing facts for you. 
Learn, click and share. 
1. In November 2013, 189.2 million Americans watched 47.1 billion 
online videos with 26.8 billion total video ad views. 
2. The number of US digital video viewers will rise by more than 22 
million in the next for years, reaching 204.6 million in 2017. 
Video marketing. Free pdf download examples Page 1
3. Cisco predicts that by 2017 internet video traffic will account for 69% 
of all consumer internet traffic worldwide. 
4. Digital video advertising took in $1.3 billion in revenue during the 
first six months of 2013. 
5. In 2013, advertisers around the world will spend about $5.60 billion 
just on YouTube. 
6. 94% of marketers use YouTube to distribute video while 87% share 
them to Facebook. 
7. Nearly 20% of the audience that starts watching a video clip will 
abandon it within the first 10 seconds. 
8. Videos that are 15 seconds or shorter are shared 37% more often than 
those that last between 30 and 60 seconds. 
9. Professionally produced video optimized for ecommerce outperforms 
user-generated video by 30%. 
10. 80% of Internet users recall watching a video ad on a website they 
visited in the past 30 days. 
11. 1 in 2 consumers say that YouTube videos have influenced a 
purchase decision. 
12. About 57% of consumers said that product videos make them more 
confident in a purchase. 
Video marketing. Free pdf download examples Page 2
13. Online retailer Bizchair saw 33% of online sales came from the 13% 
of site visitors who viewed video. 
14. A company found that shoppers were 144% more likely to add 
product to cart if they viewed videos on that page. 
Tweetable Video Marketing Facts 
15. Posts with videos attract 3 times more inbound links than plain text 
posts. 
16. Video SEO is 53 times more likely to produce a first-page search 
result than traditional techniques. 
17. Almost 93% of marketers are engaged in video marketing and 
communications. 
18. 70% of marketers are optimizing video for SEO purposes. 
19. 51.9% of marketing professionals worldwide cite video as the type 
of content with the best ROI. 
20. 82% of marketers say that video marketing has had a positive impact 
on their business or organization. 
21. One out of four marketers use video in email campaigns. 
22. 43% of marketers cite lack of available video content as their reason 
for not using video in email campaigns. 
Video marketing. Free pdf download examples Page 3
23. 60% marketers believe that video in email campaigns improves 
conversions. 
If there’s one universal theme we can see from these stats, it’s that the 
important of video marketing will continue to grow for the forseeeable 
future. 
What are you doing to optimize the ROI of your video strategies? 
II. Video marketing tips 
#1: Take advantage of video’s 
branding opportunities 
For branding purposes, have your 
company logo displayed 
prominently somewhere on the 
screen. You can do this at all 
times, or during key times in your 
video. 
In the image below, notice how the company logo is displayed in the 
upper-left corner. You can display your logo throughout your video or 
only at key times. 
#2: Include your URL in your video 
When you edit your video, take advantage of the different editing 
features. One easy feature is to add a text box to your video. This is 
where you can display your website address and it’s a great way to get 
exposure. 
Video marketing. Free pdf download examples Page 4
Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she 
used a text box in her video to display key information, including her 
website URL at the end of her video. Smart move! 
#3: Make your title count 
Just like a headline to a blog post, video titles can pull powerful traffic. 
There are two main reasons why the title is so important. One, a great 
title can instantly grab a viewer’s attention. 
Two, when you use the appropriate keywords in your title, you are more 
likely to show up on search engines when people are searching for your 
topic. And remember Google owns YouTube, so there’s a story 
connection between video and searching. 
#4: Provide excellent content 
Take some time to think about your ideal viewer. What do you know 
that they’ll find valuable? What can you teach them? “How-to” videos 
are extremely successful because not only do they offer great value to 
your viewer, but also you’re able to showcase your knowledge and skill, 
thus positioning yourself as an expert. This is key as you continue to 
grow your brand 
#5: Always provide an HTML link 
When you post on YouTube, you have the option to write a short 
description of your video. Always start with the link you want to drive 
your viewers to so you don’t miss this key opportunity. 
Here’s a snapshot of the description boxes from one of my YouTube 
videos. Notice the placement of my website URL (it’s the first thing 
you want to put in the box!) and the keywords I used in my title as well 
as the description. 
Video marketing. Free pdf download examples Page 5
#6: Go beyond YouTube 
Most people post their videos on YouTube. In addition to this, make 
sure to always embed your video on your own website. This will 
increase the amount of time people spend on your website and help grow 
a captive audience. 
Also, Google’s algorithms consider how many times a video is viewed, 
and embedded video views you receive get added to the ‘views’ tally on 
YouTube. This is important for showing up in Google search results! 
Video marketing. Free pdf download examples Page 6
#6: Go beyond YouTube 
Most people post their videos on YouTube. In addition to this, make 
sure to always embed your video on your own website. This will 
increase the amount of time people spend on your website and help grow 
a captive audience. 
Also, Google’s algorithms consider how many times a video is viewed, 
and embedded video views you receive get added to the ‘views’ tally on 
YouTube. This is important for showing up in Google search results! 
Video marketing. Free pdf download examples Page 6

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Youtube marketing facts

  • 1. Youtube marketing facts In this file, we share with you all information that related to youtube marketing facts such as video marketing tips, video marketing tools, video marketing sites. If you need top free materials below, please visit: videomarketingaz.com · Top 21 tips for video marketing · Top 31 sites to upload your videos · Top free 7 tools for video marketing I. Video marketing content for you! Video is everywhere. It is one of the great tools to communicate with your customers and provide support for other online communications. If you want to succeed online, you need to have a proper video marketing strategy. And, to prove that it’s not just a fad but a golden marketing opportunity, we’ve prepared a handy list of 23 tweetable video marketing facts for you. Learn, click and share. 1. In November 2013, 189.2 million Americans watched 47.1 billion online videos with 26.8 billion total video ad views. 2. The number of US digital video viewers will rise by more than 22 million in the next for years, reaching 204.6 million in 2017. Video marketing. Free pdf download examples Page 1
  • 2. 3. Cisco predicts that by 2017 internet video traffic will account for 69% of all consumer internet traffic worldwide. 4. Digital video advertising took in $1.3 billion in revenue during the first six months of 2013. 5. In 2013, advertisers around the world will spend about $5.60 billion just on YouTube. 6. 94% of marketers use YouTube to distribute video while 87% share them to Facebook. 7. Nearly 20% of the audience that starts watching a video clip will abandon it within the first 10 seconds. 8. Videos that are 15 seconds or shorter are shared 37% more often than those that last between 30 and 60 seconds. 9. Professionally produced video optimized for ecommerce outperforms user-generated video by 30%. 10. 80% of Internet users recall watching a video ad on a website they visited in the past 30 days. 11. 1 in 2 consumers say that YouTube videos have influenced a purchase decision. 12. About 57% of consumers said that product videos make them more confident in a purchase. Video marketing. Free pdf download examples Page 2
  • 3. 13. Online retailer Bizchair saw 33% of online sales came from the 13% of site visitors who viewed video. 14. A company found that shoppers were 144% more likely to add product to cart if they viewed videos on that page. Tweetable Video Marketing Facts 15. Posts with videos attract 3 times more inbound links than plain text posts. 16. Video SEO is 53 times more likely to produce a first-page search result than traditional techniques. 17. Almost 93% of marketers are engaged in video marketing and communications. 18. 70% of marketers are optimizing video for SEO purposes. 19. 51.9% of marketing professionals worldwide cite video as the type of content with the best ROI. 20. 82% of marketers say that video marketing has had a positive impact on their business or organization. 21. One out of four marketers use video in email campaigns. 22. 43% of marketers cite lack of available video content as their reason for not using video in email campaigns. Video marketing. Free pdf download examples Page 3
  • 4. 23. 60% marketers believe that video in email campaigns improves conversions. If there’s one universal theme we can see from these stats, it’s that the important of video marketing will continue to grow for the forseeeable future. What are you doing to optimize the ROI of your video strategies? II. Video marketing tips #1: Take advantage of video’s branding opportunities For branding purposes, have your company logo displayed prominently somewhere on the screen. You can do this at all times, or during key times in your video. In the image below, notice how the company logo is displayed in the upper-left corner. You can display your logo throughout your video or only at key times. #2: Include your URL in your video When you edit your video, take advantage of the different editing features. One easy feature is to add a text box to your video. This is where you can display your website address and it’s a great way to get exposure. Video marketing. Free pdf download examples Page 4
  • 5. Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she used a text box in her video to display key information, including her website URL at the end of her video. Smart move! #3: Make your title count Just like a headline to a blog post, video titles can pull powerful traffic. There are two main reasons why the title is so important. One, a great title can instantly grab a viewer’s attention. Two, when you use the appropriate keywords in your title, you are more likely to show up on search engines when people are searching for your topic. And remember Google owns YouTube, so there’s a story connection between video and searching. #4: Provide excellent content Take some time to think about your ideal viewer. What do you know that they’ll find valuable? What can you teach them? “How-to” videos are extremely successful because not only do they offer great value to your viewer, but also you’re able to showcase your knowledge and skill, thus positioning yourself as an expert. This is key as you continue to grow your brand #5: Always provide an HTML link When you post on YouTube, you have the option to write a short description of your video. Always start with the link you want to drive your viewers to so you don’t miss this key opportunity. Here’s a snapshot of the description boxes from one of my YouTube videos. Notice the placement of my website URL (it’s the first thing you want to put in the box!) and the keywords I used in my title as well as the description. Video marketing. Free pdf download examples Page 5
  • 6. #6: Go beyond YouTube Most people post their videos on YouTube. In addition to this, make sure to always embed your video on your own website. This will increase the amount of time people spend on your website and help grow a captive audience. Also, Google’s algorithms consider how many times a video is viewed, and embedded video views you receive get added to the ‘views’ tally on YouTube. This is important for showing up in Google search results! Video marketing. Free pdf download examples Page 6
  • 7. #6: Go beyond YouTube Most people post their videos on YouTube. In addition to this, make sure to always embed your video on your own website. This will increase the amount of time people spend on your website and help grow a captive audience. Also, Google’s algorithms consider how many times a video is viewed, and embedded video views you receive get added to the ‘views’ tally on YouTube. This is important for showing up in Google search results! Video marketing. Free pdf download examples Page 6