1. Vibe “is a music and entertainment magazine founded by
producer Quincy Jones. The publication predominantly features
R&B and hip-hop music artists, actors and other entertainers.
After shutting down production in Summer 2009, Vibe was
purchased by the private equity investment fund InterMedia
Partners and is now issued quarterly with double covers, with a
larger online presence, aided by the Vibe LifeStyle Network, a
group of entertainment/music websites under the Vibe brand. The
magazine's target demographic is predominantly young,
urban followers of hip-hop culture. The magazine owed its
success to featuring a broader range of interests than its
closest competitors The Source and XXL which focus more
narrowly on rap music, or the rock & pop-centric Rolling
Stone and Spin. As of 2007, Vibe had a circulation of
approximately 800,000. Advertisers ran the gamut from
record labels to fashion houses to various cognac brands.
Quincy Jones launched Vibe in 1993, in partnership with
Time Inc. Originally, the publication had been called Volume
before co-founding editor, Scott Poulson-Bryant gave it the
2. name Vibe. Though hip-hop mogul Russell Simmons was
rumored to be an initial partner, publisher Len Burnett
revealed in a March 2007 interview that Simmons clashed
with editor-in-chief Jonathan Van Meter. Miller Publishing
bought Vibe in 1996, and shortly afterward bought Spin. The
private equity group The Wicks Group of Companies bought
the magazine in 2006. Jonathan Van Meter's successors were
Alan Light, Danyel Smith, Emil Wilbikin, Mimi Valdes, and
finally Danyel Smith again.On June 30, 2009, it was
announced that Vibe was shutting its doors and ceasing
publication immediately, although according to Essence,
Quincy Jones has stated he would like to keep it alive
online.After shutting down, private equity investment fund
InterMedia Partners, LP bought Vibe Magazine. They have
said they "feel privileged to purchase and resurrect such a
storied brand." They added Uptown magazine to Vibe's
parent company, Vibe Holdings. Ron Burkle and Magic
Johnson later invested in the company. Vibe Holdings merged
with BlackBook Media to form Vibe Media in 2012.
Contemporary R&B (also known as simply R&B) is a music
genre that combines elements of hip hop, soul, R&B and funk.
Although the abbreviation “R&B” originates from traditional
rhythm and blues music, today the term R&B is most often
used to describe a style of African American music
originating after the demise of disco in the 1980s. Some
sources refer to the style as urban contemporary (the name
of the radio format that plays hip hop and contemporary
R&B).
3. Task 5 Music Genre’s
Dubstep
Rap
pop
hip- music
genre's Rnb
hop
Indi rock Punk
I have chosen to do Hip-Hop/RnB as my music genre as it’s the genre
I have most knowledge in meaning it is easier for me to deliver what
people interested in this genre want. It is also a genre that my
favourite magazine is which is “vibe” I hope to model my magazine
around vibe I Also feel that with the availability of studios and
rappers in college this would be a wise choice in the long run.
POSSIBLE NAMES
Pulse, Vibrations, Beat, Jukebox, Vynl, record and underground
decided to go with Vynl as I feel it’s something I haven’t heard of
before and relates to my target audience also my music magazine
focuses on urban and raw music and Vynl was the first type of music
player to be made available making music a key feature and
necessity it is so I think it’s a cleaver play on words I have also spelt it
without the I as “i” feel that the actual look of the logo works better
4. and allows me to really make an impact considered the other names
and felt they weren’t catchy and effective enough and i also feel that
there is meaning that relates behind “Vyln” !
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