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PRODUCT& SPACE DESIGNS
retail design visual merchandising exhibition design graphics point of purchase interior design




                                                                                                  GRAPHICS


                                                                                                  RETAIL DESIGN


                                                                                                  EXHIBITION DESIGN


                                                                                                  POINT OF PURCHASE


                                                                                                  INTERIOR DESIGN


                                                                                                  VISUAL MERCHANDISING




                                                            Copyright ©
“Product & Space Designs”             is a “Strategic Design and
Innovation consultancy”. We help create and bring to market
meaningful designs, products, services and experiences. We
believe in creating, nurturing and inspiring the human spirit.




                              Copyright ©
Philosophy:
 In this ever changing environment, we “Design Environments”
        where relationships are fostered, transformed and
       improved…….be it the Consumer/brand, Corporate
     Management/Internal Stakeholders, Product/Consumer,
Idea/Technology, Invention/Process or Storytelling/Experience. 




                          Copyright ©
Services Provided:          Projects Handled:

• Retail Design             • Indigo Nation
• Experiential Design       • Scullers
• Green Design              • Cottage Industries Emporium
• Product Design            • Samsonite Witco
• Visual Merchandising      • Tanishq
• Workplace Design          • Platinum
                            • Lee
                            • Leekids
                            • Johnson Tiles
                            • Levis
                            • E- Zone
                            • Collection – I
                            • Electronics Bazaar
                            • Furniture Bazaar


                         Copyright ©
Achievements:

• Best Store Design VMRD Award 08 (in
  Fashion Apparel Category more than 5000 sft)
• Best Store Design VMRD Award 08 (in
  Fashion Apparel Category less than 5000 sft)
• Prestigious Jury Award - Store of the Year
  VMRD Award 08 (across all categories)
• Best Visual Merchandising VMRD Award 08
• Best Shop fitting VMRD Award 08
• Best Visual Merchandising VMRD Award07
• Best Shop fitting VMRD Award 07




                       Copyright ©
“The Levis Mystic Store” at
Koramangala, Bangalore.
Area: 2000 sft

“Best Store Design Award”

Less than 5000 sft in the
Fashion Apparel Category

At VMRD Instore Asia 2008
Designer: Jenny Andrewss




All copyrights: Levis Strauss India pvt Ltd.


                                               Copyright ©
“THE LEVIS MYSTIC STORE “ AT KORAMANGALA, Bangalore




                                           Facade




                                          View at the Entrance



                         Copyright ©
View into the Red Tab Section




                       Copyright ©
View into the Trial Rooms Isle




                          Copyright ©
“The Levis Larger than Life" Store at
Jubilee Hills, Hyderabad.
Area: 5800 sft

The most prestigious Jury Award
“Store of the Year Award” across all
categories

“Best Store Design Award”
“Best Visual Merchandising Award”
“Best Shop fitting Award”

More than 5000 sft in the Fashion
Apparel Category

At VMRD Instore Asia 2008
Designer: Jenny Andrewss



All copyrights: Levis Strauss India pvt Ltd.
                                               Copyright ©
Copyright ©
View into the Red Tab Section. The foundry look and feel was brought in by
cutting the slab to bring in character. All props, design and aesthetics were
worked to bring in that grungy ambience yet polished to its brand essence.




                                  Copyright ©
View into the Workers Section. Each sub brand talks a different story. The
isle which transcends from the foundry section into the store takes each
consumer into the history of the brand. Hence all visual merchandising
elements have been used to its utmost story telling experience.




                                  Copyright ©
View into the Cash Wrap and Impulse buying Section. The space
was made 3dimensional with communication on lcd screens playing
all the advertisements and the history of the brand.




                           Copyright ©
View into the Sykes Area. The experience to bring in the hip hop , youth
feel which was worked by using brushed steel fixtures, cement blocked
walls, tar flooring with lit manholes.




                                Copyright ©
View into the Premium Red Loop & Black Section.




                     Copyright ©
As one experiences the brands unique history, the visual merchandising
Story telling composition enables one to recall and make a everlasting
place in the Minds of the consumer.




                                Copyright ©
Visual Merchandising has been intensively worked upon to bring in the
experience needed to be conveyed to the consumer. Be it Mannequin styling,
merchandise planograming, display, visuals, the levis buttons, the arcuate
stitched on the large denim wall…..all putogether plays bringing the ecstatic
feeling to the space, thereby giving a Larger than Life experience.




                                   Copyright ©
LEVIS “ THE CUBE” AT JM ROAD at Pune.
Inspired by the Cube, this 3 floored store was built on the idea to
bring about a facets of dimensions in Space.




                                                                Facade




                               Copyright ©
View into the Entrance Premium Section




                      Copyright ©
View into the Premium Black Section. The clay wall which has the
arcuate done using the buttons of the jeans creates a interesting
focal area in the space.




                           Copyright ©
View from the entrance at the Focal Wall.




                         Copyright ©
Lee Store at Brigade Rd, Bangalore 2004




Copyright: Arvind Brands Ltd.
                                Copyright ©
“M/S JOHNSON TILES” Relaunch
 in South India with a new brand
 image and identity.


 Jenny Andrewss
 Design Consultant - 1999




Copyright: Johnson Tiles India Ltd.
                                      Copyright ©
Views into the mockups created to create the real experience
In relative to the varied range of products.




                            Copyright ©
“The Fashion Quotient” by
Tanishq at Shoppers Stop
Bangalore.



Design Consultant
Jenny Andrewss
1999 and 2004



All copyrights: Titan Industries Ltd.




                                        Copyright ©
“The Fashion Quotient” line of jewellery from Tanishq




                            Copyright ©
“INDIGONATION” Store at
Hyderabad of Indus League
Clothing ltd.


Jenny Andrewss
Designer
RD&M – 1998




All copyrights: Indus League Clothing Ltd.

                                             Copyright ©
Copyright ©
Media




        Copyright ©
Media…contd..




                Copyright ©
Media…contd..




                Copyright ©
Media…contd..




                Copyright ©
Quote:
Design is the pervading law of all things
organic….of all true manifestations of the
mind, of the soul and of the heart……Life
is recognizable in its expressions and that
design form ever follows functions.

Louis Sullivan




                 Copyright ©
Jenny Andrewss, comes from a Mechanical Engineering background and a
Portfolio:       Specialization in Creative Painting giving a vibrant blend of Engineering and
                 Design. Having hands on experience in Architecture, Interior Design,
Jenny Andrewss   Corporate Interior Design, Pop design and Retail Space Design has come a
                 long enriching path in understanding the need of Strategic value of design,
                 Innovation and Design practices. She has been responsible for the
                 transformation of Brand Identity for Levis & Lee of Arvind Brands. She has
                 created, developed more than 15 concepts in Space Design and Visual
                 Merchandising (Samsonite Witco, Indigo nation, Scullers, E-Zone, Collection I,
                 Furniture and Electronics Bazaar of the Future Group, Cottage Industries
                 Emporium, HLL, Citizen. Krone Communications, etc to name
                 a few.) She has designed concepts across Retail verticals like Fashion,
                 Accessories, Youth, Consumer Durables, Leather goods and Jewellery.She
                 has spearheaded the Furniture Design division for My Space Entities of the
                 Century Laminating Company. Her key to success is her zeal to continuous
                 learning and an in-depth understanding of different cultures and design
                 ideologies which have equipped her effective management of Clients,
                 consultants, vendors, suppliers, project managers, Internal and External
                 Stakeholders.

                 Apart from a carrier in Design, she is a Marathon runner. She is a complete
                 sports freak. She loves watching football, tennis and athletics and is a ardent
                 believer in Spirituality. Her extremely warm, genuine and simple nature makes
                 her a complete peoples person. She is a mother of a five year old daughter
                 named Niharieka and never misses the daily fun time at home with her.

                 The Women's Entrepreneur program at The Indian Institute of Management ,
                 Bangalore has given her the wings to transform from a Designer to an
                 Entrepreneur. She believes that her passion, skills, hard work and loads of
                 positive energy will take her new venture “Product & Space Designs” to make
                 a mark in the growing Design industry.

                 There's no looking back for somebody who wants to see beyond the horizon.
                                 Copyright ©
Idea Generation:                           Contact Details :
                                           Bangalore
Jenny Andrewss                             No.26, 9th Main, 8th Cross
Principal Design                           Jayanagar, Bangalore – 11
                                           Cell : +91 9740952116
Arathi Kalmadi
Architect                                  Chennai
                                           No.46, 4th Floor
Arthi Raghunathan                          Indira Foundation
Visual Merchandiser                        Habib-Bullah Road
                                           T Nagar, Chennai – 17
Operations:                                Cell : +91 9962982784
Business Development Consultant
Aftab Pasha                                Email id :
                                           prospacent@gmail.com
Auditor
Sanjeev Rao


                             Copyright ©

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Profile Product & Space Designs

  • 1. PRODUCT& SPACE DESIGNS retail design visual merchandising exhibition design graphics point of purchase interior design GRAPHICS RETAIL DESIGN EXHIBITION DESIGN POINT OF PURCHASE INTERIOR DESIGN VISUAL MERCHANDISING Copyright ©
  • 2. “Product & Space Designs” is a “Strategic Design and Innovation consultancy”. We help create and bring to market meaningful designs, products, services and experiences. We believe in creating, nurturing and inspiring the human spirit. Copyright ©
  • 3. Philosophy: In this ever changing environment, we “Design Environments” where relationships are fostered, transformed and improved…….be it the Consumer/brand, Corporate Management/Internal Stakeholders, Product/Consumer, Idea/Technology, Invention/Process or Storytelling/Experience.  Copyright ©
  • 4. Services Provided: Projects Handled: • Retail Design • Indigo Nation • Experiential Design • Scullers • Green Design • Cottage Industries Emporium • Product Design • Samsonite Witco • Visual Merchandising • Tanishq • Workplace Design • Platinum • Lee • Leekids • Johnson Tiles • Levis • E- Zone • Collection – I • Electronics Bazaar • Furniture Bazaar Copyright ©
  • 5. Achievements: • Best Store Design VMRD Award 08 (in Fashion Apparel Category more than 5000 sft) • Best Store Design VMRD Award 08 (in Fashion Apparel Category less than 5000 sft) • Prestigious Jury Award - Store of the Year VMRD Award 08 (across all categories) • Best Visual Merchandising VMRD Award 08 • Best Shop fitting VMRD Award 08 • Best Visual Merchandising VMRD Award07 • Best Shop fitting VMRD Award 07 Copyright ©
  • 6. “The Levis Mystic Store” at Koramangala, Bangalore. Area: 2000 sft “Best Store Design Award” Less than 5000 sft in the Fashion Apparel Category At VMRD Instore Asia 2008 Designer: Jenny Andrewss All copyrights: Levis Strauss India pvt Ltd. Copyright ©
  • 7. “THE LEVIS MYSTIC STORE “ AT KORAMANGALA, Bangalore Facade View at the Entrance Copyright ©
  • 8. View into the Red Tab Section Copyright ©
  • 9. View into the Trial Rooms Isle Copyright ©
  • 10. “The Levis Larger than Life" Store at Jubilee Hills, Hyderabad. Area: 5800 sft The most prestigious Jury Award “Store of the Year Award” across all categories “Best Store Design Award” “Best Visual Merchandising Award” “Best Shop fitting Award” More than 5000 sft in the Fashion Apparel Category At VMRD Instore Asia 2008 Designer: Jenny Andrewss All copyrights: Levis Strauss India pvt Ltd. Copyright ©
  • 12. View into the Red Tab Section. The foundry look and feel was brought in by cutting the slab to bring in character. All props, design and aesthetics were worked to bring in that grungy ambience yet polished to its brand essence. Copyright ©
  • 13. View into the Workers Section. Each sub brand talks a different story. The isle which transcends from the foundry section into the store takes each consumer into the history of the brand. Hence all visual merchandising elements have been used to its utmost story telling experience. Copyright ©
  • 14. View into the Cash Wrap and Impulse buying Section. The space was made 3dimensional with communication on lcd screens playing all the advertisements and the history of the brand. Copyright ©
  • 15. View into the Sykes Area. The experience to bring in the hip hop , youth feel which was worked by using brushed steel fixtures, cement blocked walls, tar flooring with lit manholes. Copyright ©
  • 16. View into the Premium Red Loop & Black Section. Copyright ©
  • 17. As one experiences the brands unique history, the visual merchandising Story telling composition enables one to recall and make a everlasting place in the Minds of the consumer. Copyright ©
  • 18. Visual Merchandising has been intensively worked upon to bring in the experience needed to be conveyed to the consumer. Be it Mannequin styling, merchandise planograming, display, visuals, the levis buttons, the arcuate stitched on the large denim wall…..all putogether plays bringing the ecstatic feeling to the space, thereby giving a Larger than Life experience. Copyright ©
  • 19. LEVIS “ THE CUBE” AT JM ROAD at Pune. Inspired by the Cube, this 3 floored store was built on the idea to bring about a facets of dimensions in Space. Facade Copyright ©
  • 20. View into the Entrance Premium Section Copyright ©
  • 21. View into the Premium Black Section. The clay wall which has the arcuate done using the buttons of the jeans creates a interesting focal area in the space. Copyright ©
  • 22. View from the entrance at the Focal Wall. Copyright ©
  • 23. Lee Store at Brigade Rd, Bangalore 2004 Copyright: Arvind Brands Ltd. Copyright ©
  • 24. “M/S JOHNSON TILES” Relaunch in South India with a new brand image and identity. Jenny Andrewss Design Consultant - 1999 Copyright: Johnson Tiles India Ltd. Copyright ©
  • 25. Views into the mockups created to create the real experience In relative to the varied range of products. Copyright ©
  • 26. “The Fashion Quotient” by Tanishq at Shoppers Stop Bangalore. Design Consultant Jenny Andrewss 1999 and 2004 All copyrights: Titan Industries Ltd. Copyright ©
  • 27. “The Fashion Quotient” line of jewellery from Tanishq Copyright ©
  • 28. “INDIGONATION” Store at Hyderabad of Indus League Clothing ltd. Jenny Andrewss Designer RD&M – 1998 All copyrights: Indus League Clothing Ltd. Copyright ©
  • 30. Media Copyright ©
  • 31. Media…contd.. Copyright ©
  • 32. Media…contd.. Copyright ©
  • 33. Media…contd.. Copyright ©
  • 34. Quote: Design is the pervading law of all things organic….of all true manifestations of the mind, of the soul and of the heart……Life is recognizable in its expressions and that design form ever follows functions. Louis Sullivan Copyright ©
  • 35. Jenny Andrewss, comes from a Mechanical Engineering background and a Portfolio: Specialization in Creative Painting giving a vibrant blend of Engineering and Design. Having hands on experience in Architecture, Interior Design, Jenny Andrewss Corporate Interior Design, Pop design and Retail Space Design has come a long enriching path in understanding the need of Strategic value of design, Innovation and Design practices. She has been responsible for the transformation of Brand Identity for Levis & Lee of Arvind Brands. She has created, developed more than 15 concepts in Space Design and Visual Merchandising (Samsonite Witco, Indigo nation, Scullers, E-Zone, Collection I, Furniture and Electronics Bazaar of the Future Group, Cottage Industries Emporium, HLL, Citizen. Krone Communications, etc to name a few.) She has designed concepts across Retail verticals like Fashion, Accessories, Youth, Consumer Durables, Leather goods and Jewellery.She has spearheaded the Furniture Design division for My Space Entities of the Century Laminating Company. Her key to success is her zeal to continuous learning and an in-depth understanding of different cultures and design ideologies which have equipped her effective management of Clients, consultants, vendors, suppliers, project managers, Internal and External Stakeholders. Apart from a carrier in Design, she is a Marathon runner. She is a complete sports freak. She loves watching football, tennis and athletics and is a ardent believer in Spirituality. Her extremely warm, genuine and simple nature makes her a complete peoples person. She is a mother of a five year old daughter named Niharieka and never misses the daily fun time at home with her. The Women's Entrepreneur program at The Indian Institute of Management , Bangalore has given her the wings to transform from a Designer to an Entrepreneur. She believes that her passion, skills, hard work and loads of positive energy will take her new venture “Product & Space Designs” to make a mark in the growing Design industry. There's no looking back for somebody who wants to see beyond the horizon. Copyright ©
  • 36. Idea Generation: Contact Details : Bangalore Jenny Andrewss No.26, 9th Main, 8th Cross Principal Design Jayanagar, Bangalore – 11 Cell : +91 9740952116 Arathi Kalmadi Architect Chennai No.46, 4th Floor Arthi Raghunathan Indira Foundation Visual Merchandiser Habib-Bullah Road T Nagar, Chennai – 17 Operations: Cell : +91 9962982784 Business Development Consultant Aftab Pasha Email id : prospacent@gmail.com Auditor Sanjeev Rao Copyright ©