9. “ Campaigns that utilize relevant graphics and text commonly see a 3 to 5X lift in response rates ” – PODi.org, The Digital Printing Initiative Leveraging Technology
10. “ 42% of direct mail recipients prefer to respond online” – 2006 DMA Study Leveraging Technology
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15. PURLs & Lead Generation Thank you! For additional information or a quote on using PURLs in your next campaign, please contact: Jennifer Seaman, 937-434-9200 ext. 135 [email_address]