Slides from PCMA 3-5-2010 Webinar on Engaging Attendees Today: How To Combine Virtual & Face To Face Events

1. Engaging Attendees Today How to Combine Virtual and Face-to-Face Meetings

2. Engaging Attendees TodayHow to Combine Virtual and Face-to-Face Meetings

3. Michael McCurry, CMP Facilitator

5. Today’s Agenda Discuss how to use Social Media as tool to enhance attendee experience before, during and after meeting

6. Today’s Agenda Identify ways to manage technology to deliver a seamless Hybrid experience

7. Today’s Agenda Discuss strategies for increasing interaction between virtual & face2face attendees

8. OUR PANELISTS Christina Coster Freelance Planner Jessica Levin 7 Degrees Communication Jeff Hurt Velvet Chainsaw Consulting

9. An Inside Look

11. Definition of Hybrid Event Online and face2face attendees interacting with one another utilizing one or more virtual components

12. The Big Picture Why consider livestreaming & hybrid events

13. Consider the “Long Tail

14. The Birth Of Event Camp 2010

16. Un-Conventional Venues Create Excitement!

17. The Fun Factor!

18. It’s About Attendee Engagement

19. Blended UnConference Elements With Traditional Events OpenSpace Concepts Peer2Peer Collaboration Fish Bowl Activity

20. Good Adult Learning Techniques for Content Delivery is Paramount to Effective Learning!

21. Learning Continues Outside the Meeting

22. Using Social Media To Enhance Before, During & After Meeting Experience

23. Online eCommerce & Registration

24. The Conference eCommunity

25. Blogs & Social Media Marketing

26. Back Channel Conversation

27. Twitter Monitor and theTwitter Stream

28. Technology & Logistics To Consider When Staging A Hybrid Event

29. Venue with Free WiFi

30. Venue with Adequate Bandwidth & Internet Connection

31. Ceiling Height, Chandeliers & Lighting

32. Production Crew &Cameras OperatedBy PeopleProper Interface Hardware for Digital to PC

33. Adequate Electric for AV equipment & attendees

34. Online Video Streaming Provider The online provider compresses & digitizes the video for distribution

35. Questions to ask venues, equipment & service providers How is the room set? What's the ambient lighting like? Will someone bebehind camera?

36. Questions to ask venues, equipment & service providers What's your internet access? How fast is your internet? (512kb/min) Do you have appropriate PC hardware interface?

37. Questions to ask venues, equipment & service providers What livestreaming online provider do you use? Is your OP password protected ? Does your OP integrate w/ social networks?

38. Strategies For Blending Virtual & Face2Face Attendee Experiences

39. Best Practices For Engaging Virtual & F2F Audiences Don’t just pour the F2F experience into virtual platform Call the virtual audience a remote audience Ask your production crew forrecommendations on dress

40. Best Practices For Engaging Virtual & F2F Audiences Establish #hashtag. Marketearly and often. Ask someone to follow the Twitter stream and monitor for questions

41. Best Practices For Engaging Virtual & F2F Audiences Break the “Fourth Wall” Provide moments of intimacyfor remote audience Have an appointed Twittermoderator

42. Best Practices For Engaging Virtual & F2F Audiences Have presenter stop every10-20 minutes & give F2Faudience an activity. Thenpresenter can talk toremote audience. Show shots of F2Faudience

43. Preparing Your Speakers For Hybrid

44. Preparing Your Speakers For Hybrid

46. Recap Discussed how to use Social Media as tool to enhance attendee experience before, during and after meeting Identified ways to manage technology to deliver a seamless Hybrid experience Discussed strategies for increasing interaction between virtual & face2face attendees

47. Connect With Us Michael McCurry - @MichaelMcCurry http://www.michaelmccurry.net/ Christina Coster - @MizCity Jessica Levin - @sevendegreescom http://sevendegreescommunications.com/ Jeff Hurt – @JeffHurthttp://jeffhurtblog.com

49. THANK YOU FOR JOINING US!