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A Ninja’s Guide To
Becoming A Successful
    Entrepreneur

Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
Who Am I?


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
Jeff Schneider AKA “The Marketing Ninja”

                            ✓ Founder & President of Marketing
                                   Ninjas, one of the fastest growing
                                   Internet Marketing service
                                   providers in the country.
                            ✓      Marketing consultant to top
                                   executives and professionals
                            ✓      Motivational speaker & blogger for
                                   young aspiring entrepreneurs


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
Keys To
       Success In Business


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
According to Gary Vaynerchuk, author of
Crush It! Why Now Is The Time To Cash In On Your Passion



                          ✓ Love your family
                          ✓ Work super hard
                          ✓ Live your passion


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
The Passion Test
✓ Look in the mirror and ask yourself, “What do I
     want to do every day for the rest of my life?”
✓ What are you truly passionate about?
✓ Can you think of 50 interesting things to talk about
     it?
✓ Answer this and you’re well on your way.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Create a Plan

✓ First, create a life plan. What does your dream
     look like? Write it down.
✓ Then, if you have a business idea, create a business
     plan.
✓ Be detailed: Who? What? When? Where? Why?
     How?



 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Develop Your Skills

✓ The 3 biggest skills you must learn are:
       ✓ Storytelling
       ✓ Marketing (especially Internet Marketing)
       ✓ Sales
✓ If you’re going to go and get a job, work to LEARN
     not to EARN.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Learn How To Do Joint Ventures

✓ A Joint Venture is a partnership or an alliance that
     helps two or more parties get what they each
     want - a win/win.
✓ Using Joint Ventures, you can get anything you want
     by helping enough other people get what they
     want.
✓ Check out www.YoungDollarMakers.org

 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Identify a Niche


✓ A niche is a segment of the population where you
     intend to concentrate your efforts.
✓ Specialists make more $$$ than generalists.
✓ It’s much easier to be a big fish in a small pond.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
My 5 Biggest Entrepreneurial A-Ha’s
1. Successful businesses are built on systems.
2. Learn to leverage other people’s resources. (time,
   money, labor, databases, employees, systems, etc.)
3. Focus on your strengths and delegate or outsource
   the rest.
4. Have a product or service that is scalable.
5. Revenue must be monthly recurring. (Sell them
   once and get paid month after month.)

 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Start Building Your
          Personal Brand


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
Building Your Personal Brand

✓ Establish your presence online. Go and register
     www.YourName.com and www.YourName.tv
     immediately. Use www.GoDaddy.com or another
     Domain Registration service.
✓ Start a blog. WordPress and Tumblr are both quick
     to get started with and easy to use.



 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Building Your Personal Brand
✓ Start using Social Media. Create a Facebook profile
     and start a Fan Page (not a group). Create profiles
     on Twitter and YouTube using your name as the
     Username.
✓ Start creating content about what you are
     passionate about. Write blog articles about your
     passion. Film short videos and post them to
     YouTube. (You can film AWESOME videos with a
     $200 Flip HD Camera)

 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Building Your Personal Brand
✓ Create your online community using these services
     and have conversations with them.
✓ Start creating a contact list. It’s who you know not
     what you know. Your net worth = network.
✓ Create a product to sell.You could sell an eBook
     you write about your passion. Or go to
     www.CafePress.ca and create a t-shirt to sell. Use
     www.PayPal.com to get paid.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
7 Common
  Characteristics of a
Successful Entrepreneur

Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
PERSISTENCE


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
PERSISTENCE

✓ When should you give up?
✓ When do you throw in the towel and abandon the
     journey, the mission, the purpose, and your
     dreams?
✓ What if a toddler learning to walk gave up?
✓ It took Thomas Edison more than 10,000 attempts
     to build the modern day light bulb!

 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
ATTITUDE


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
ATTITUDE
✓ You are blessed with the ability to wake up each
     day and decide your attitude.
✓ Each circumstance gives you the opportunity to
     choose how you’ll react to it.
✓ It’s never the circumstance that controls you.
✓ It’s your choice each and every time.
✓ Attitude is the wind in your sails. It’s the single
     most important part of being totally happy.
 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
DISCIPLINE


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
DISCIPLINE

✓ You need discipline to have success.
✓ Your will power and true desire play a huge role in
     your discipline.
✓ The difference between being interested in a result
     and committed to a result is that when you’re
     interested, you do what’s convenient; when you’re
     committed, you do WHATEVER IT TAKES.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
VISION


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
VISION

✓ What’s the big picture for YOUR life?
✓ What do you want to accomplish in your lifetime?
✓ If you were to die, what would you want said about
     your life in your eulogy?
✓ This is not something we can learn from someone
     else. This is something we can only learn from
     within.

 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
PURPOSE


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
PURPOSE
✓ Deep inside each of us we yearn for the true
     meaning in our life.
✓ What do I stand for? What do I believe in? For
     what importance am I here on Earth?
✓ Each of us has a need to belong and fit into the
     whole; we all need and want to contribute.
✓ Ask yourself, “What is one thing that if I don’t do
     it, I will feel my life has been a waste of time?”

 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
F.O.C.U.S.


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
F.O.C.U.S.
✓    Follow
✓    One
✓    Course
✓    Until
✓    Successful

✓ You only have 100% of your time. If you are
     focused on 4 things, each gets only 25% of your
     time and it will take 4 times longer to complete.
 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
ACTION


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
ACTION
✓ So many people are afraid of making mistakes that
     they’ve paralyzed themselves into observation
     instead of action.
✓ If you wait till you have every piece of the puzzle
     figured out before you feel confident that you can
     do it, you’ll miss out on the whole journey.
✓ Winners take action and never feel ashamed or
     guilty for getting it wrong and making a mistake.
     That’s how we LEARN. Go do it!
 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
In Order To Be Successful, You Must:
✓    Have undying PERSISTENCE
✓    Keep a positive ATTITUDE
✓    Practice DISCIPLINE
✓    Have a VISION
✓    Live life on PURPOSE
✓    F.O.C.U.S. on your goal
✓    Take ACTION every single day

 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Becoming Successful Is
Like Eating An Elephant

Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
You do it one
                  bite at a time.

Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
Goals Have To Be S.M.A.R.T.

✓   Specific
✓   Measurable
✓   Attainable
✓   Realistic
✓   Timely


Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
Goals Have To Be: Specific


✓ Make your goal detailed.
✓ “I want to make lots of money is NOT
     specific.



 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Goals Have To Be: Measurable


✓ How much?
✓ How long?
✓ What’s your success going to be and how do
     you measure it?


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Goals Have To Be: Attainable


✓ Do you have everything you need to get
     started?
✓ Can you find what you’re missing?


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Goals Have To Be: Realistic


✓ Is it even possible for you to achieve this
     goal?
✓ Ex. You can’t get drafted to play in the NHL
     if you don’t play hockey.



 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
Goals Have To Be: Timely


✓ How long is it going to take you to achieve
     your goal?
✓ When do you want to accomplish it by?


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
7 Little Known Secrets
To Achieving ANY Goal

Check out my personal blog for young entrepreneurs:

     JeffSchneider.com
7 Little Known Secrets
               To Achieving ANY Goal

1. Take ACTION

✓ Do at least one thing to get closer to your
     goal every day.



 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
7 Little Known Secrets
               To Achieving ANY Goal

2. REVIEW


✓ Write out your goal EVERY day.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
7 Little Known Secrets
               To Achieving ANY Goal

3. AFFIRM

✓ Look at yourself in the mirror every day and
     remind yourself that you have the ability and
     resources to achieve your goal.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
7 Little Known Secrets
               To Achieving ANY Goal

4. VISUALIZE
✓ Visualize yourself achieving your goal. Feel
   how good it feels to have accomplished it.
   EVERY Olympic medal winner visualizes
   winning before they ever begin the race.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
7 Little Known Secrets
               To Achieving ANY Goal

5. LEARN More About Your Goal
✓ 99% of what we want to accomplish has
   already been done by someone. Learn from
   their mistakes! This will save you valuable
   time in achieving your goal.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
7 Little Known Secrets
               To Achieving ANY Goal

6. Have An Attitude of GRATITUDE

✓ Appreciate, love, be grateful, and have fun.
     When we are grateful for what brings us
     joy, we attract more of it into our lives.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
7 Little Known Secrets
               To Achieving ANY Goal

7. CELEBRATE!


✓ Celebrate ALL successes, big or small.


 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com
“Imagination is the seed of man’s
  greatest accomplishments!”

“Shoot for the moon, ‘cause even
if you miss, you’ll still land among
             the stars.”
 Check out my personal blog for young entrepreneurs:

      JeffSchneider.com

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Alberta Youth Entrepreneurship Camp Presentation (Aug 2010)

  • 1. A Ninja’s Guide To Becoming A Successful Entrepreneur Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 2. Who Am I? Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 3. Jeff Schneider AKA “The Marketing Ninja” ✓ Founder & President of Marketing Ninjas, one of the fastest growing Internet Marketing service providers in the country. ✓ Marketing consultant to top executives and professionals ✓ Motivational speaker & blogger for young aspiring entrepreneurs Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 4. Keys To Success In Business Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 5. According to Gary Vaynerchuk, author of Crush It! Why Now Is The Time To Cash In On Your Passion ✓ Love your family ✓ Work super hard ✓ Live your passion Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 6. The Passion Test ✓ Look in the mirror and ask yourself, “What do I want to do every day for the rest of my life?” ✓ What are you truly passionate about? ✓ Can you think of 50 interesting things to talk about it? ✓ Answer this and you’re well on your way. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 7. Create a Plan ✓ First, create a life plan. What does your dream look like? Write it down. ✓ Then, if you have a business idea, create a business plan. ✓ Be detailed: Who? What? When? Where? Why? How? Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 8. Develop Your Skills ✓ The 3 biggest skills you must learn are: ✓ Storytelling ✓ Marketing (especially Internet Marketing) ✓ Sales ✓ If you’re going to go and get a job, work to LEARN not to EARN. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 9. Learn How To Do Joint Ventures ✓ A Joint Venture is a partnership or an alliance that helps two or more parties get what they each want - a win/win. ✓ Using Joint Ventures, you can get anything you want by helping enough other people get what they want. ✓ Check out www.YoungDollarMakers.org Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 10. Identify a Niche ✓ A niche is a segment of the population where you intend to concentrate your efforts. ✓ Specialists make more $$$ than generalists. ✓ It’s much easier to be a big fish in a small pond. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 11. My 5 Biggest Entrepreneurial A-Ha’s 1. Successful businesses are built on systems. 2. Learn to leverage other people’s resources. (time, money, labor, databases, employees, systems, etc.) 3. Focus on your strengths and delegate or outsource the rest. 4. Have a product or service that is scalable. 5. Revenue must be monthly recurring. (Sell them once and get paid month after month.) Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 12. Start Building Your Personal Brand Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 13. Building Your Personal Brand ✓ Establish your presence online. Go and register www.YourName.com and www.YourName.tv immediately. Use www.GoDaddy.com or another Domain Registration service. ✓ Start a blog. WordPress and Tumblr are both quick to get started with and easy to use. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 14. Building Your Personal Brand ✓ Start using Social Media. Create a Facebook profile and start a Fan Page (not a group). Create profiles on Twitter and YouTube using your name as the Username. ✓ Start creating content about what you are passionate about. Write blog articles about your passion. Film short videos and post them to YouTube. (You can film AWESOME videos with a $200 Flip HD Camera) Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 15. Building Your Personal Brand ✓ Create your online community using these services and have conversations with them. ✓ Start creating a contact list. It’s who you know not what you know. Your net worth = network. ✓ Create a product to sell.You could sell an eBook you write about your passion. Or go to www.CafePress.ca and create a t-shirt to sell. Use www.PayPal.com to get paid. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 16. 7 Common Characteristics of a Successful Entrepreneur Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 17. PERSISTENCE Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 18. PERSISTENCE ✓ When should you give up? ✓ When do you throw in the towel and abandon the journey, the mission, the purpose, and your dreams? ✓ What if a toddler learning to walk gave up? ✓ It took Thomas Edison more than 10,000 attempts to build the modern day light bulb! Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 19. ATTITUDE Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 20. ATTITUDE ✓ You are blessed with the ability to wake up each day and decide your attitude. ✓ Each circumstance gives you the opportunity to choose how you’ll react to it. ✓ It’s never the circumstance that controls you. ✓ It’s your choice each and every time. ✓ Attitude is the wind in your sails. It’s the single most important part of being totally happy. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 21. DISCIPLINE Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 22. DISCIPLINE ✓ You need discipline to have success. ✓ Your will power and true desire play a huge role in your discipline. ✓ The difference between being interested in a result and committed to a result is that when you’re interested, you do what’s convenient; when you’re committed, you do WHATEVER IT TAKES. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 23. VISION Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 24. VISION ✓ What’s the big picture for YOUR life? ✓ What do you want to accomplish in your lifetime? ✓ If you were to die, what would you want said about your life in your eulogy? ✓ This is not something we can learn from someone else. This is something we can only learn from within. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 25. PURPOSE Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 26. PURPOSE ✓ Deep inside each of us we yearn for the true meaning in our life. ✓ What do I stand for? What do I believe in? For what importance am I here on Earth? ✓ Each of us has a need to belong and fit into the whole; we all need and want to contribute. ✓ Ask yourself, “What is one thing that if I don’t do it, I will feel my life has been a waste of time?” Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 27. F.O.C.U.S. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 28. F.O.C.U.S. ✓ Follow ✓ One ✓ Course ✓ Until ✓ Successful ✓ You only have 100% of your time. If you are focused on 4 things, each gets only 25% of your time and it will take 4 times longer to complete. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 29. ACTION Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 30. ACTION ✓ So many people are afraid of making mistakes that they’ve paralyzed themselves into observation instead of action. ✓ If you wait till you have every piece of the puzzle figured out before you feel confident that you can do it, you’ll miss out on the whole journey. ✓ Winners take action and never feel ashamed or guilty for getting it wrong and making a mistake. That’s how we LEARN. Go do it! Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 31. In Order To Be Successful, You Must: ✓ Have undying PERSISTENCE ✓ Keep a positive ATTITUDE ✓ Practice DISCIPLINE ✓ Have a VISION ✓ Live life on PURPOSE ✓ F.O.C.U.S. on your goal ✓ Take ACTION every single day Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 32. Becoming Successful Is Like Eating An Elephant Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 33. You do it one bite at a time. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 34. Goals Have To Be S.M.A.R.T. ✓ Specific ✓ Measurable ✓ Attainable ✓ Realistic ✓ Timely Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 35. Goals Have To Be: Specific ✓ Make your goal detailed. ✓ “I want to make lots of money is NOT specific. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 36. Goals Have To Be: Measurable ✓ How much? ✓ How long? ✓ What’s your success going to be and how do you measure it? Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 37. Goals Have To Be: Attainable ✓ Do you have everything you need to get started? ✓ Can you find what you’re missing? Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 38. Goals Have To Be: Realistic ✓ Is it even possible for you to achieve this goal? ✓ Ex. You can’t get drafted to play in the NHL if you don’t play hockey. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 39. Goals Have To Be: Timely ✓ How long is it going to take you to achieve your goal? ✓ When do you want to accomplish it by? Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 40. 7 Little Known Secrets To Achieving ANY Goal Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 41. 7 Little Known Secrets To Achieving ANY Goal 1. Take ACTION ✓ Do at least one thing to get closer to your goal every day. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 42. 7 Little Known Secrets To Achieving ANY Goal 2. REVIEW ✓ Write out your goal EVERY day. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 43. 7 Little Known Secrets To Achieving ANY Goal 3. AFFIRM ✓ Look at yourself in the mirror every day and remind yourself that you have the ability and resources to achieve your goal. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 44. 7 Little Known Secrets To Achieving ANY Goal 4. VISUALIZE ✓ Visualize yourself achieving your goal. Feel how good it feels to have accomplished it. EVERY Olympic medal winner visualizes winning before they ever begin the race. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 45. 7 Little Known Secrets To Achieving ANY Goal 5. LEARN More About Your Goal ✓ 99% of what we want to accomplish has already been done by someone. Learn from their mistakes! This will save you valuable time in achieving your goal. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 46. 7 Little Known Secrets To Achieving ANY Goal 6. Have An Attitude of GRATITUDE ✓ Appreciate, love, be grateful, and have fun. When we are grateful for what brings us joy, we attract more of it into our lives. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 47. 7 Little Known Secrets To Achieving ANY Goal 7. CELEBRATE! ✓ Celebrate ALL successes, big or small. Check out my personal blog for young entrepreneurs: JeffSchneider.com
  • 48. “Imagination is the seed of man’s greatest accomplishments!” “Shoot for the moon, ‘cause even if you miss, you’ll still land among the stars.” Check out my personal blog for young entrepreneurs: JeffSchneider.com

Notas do Editor