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Presented by Jason Sem     Twitter hashtag: #tmamn
J.B. Sem Consulting, LLC
It’s not so much
  about TECHNOLOGY
Social media is about PEOPLE
LinkedIn is the
                   Office



 Facebook is
the Barbeque
                                 Twitter is the
                                  Conference
Broadcast Media versus Social Media




              VS
You Already Have the Skills
                  You Just Do It Offline
                 • Meeting people
                 • Building relationships
                 • Asking questions
                 • Answering questions
                 • Building trust
                 • Building a reputation
Please
 Please
Don’t Be
This Guy
WHAT TO TALK ABOUT
70-20-10 rule –
  – 70% Share Resources
  – 20% Collaborations
                          10%
  – 10% Me
Relationships Matter
Rules of the Road
GOLDEN RULE: Don’t post anything you wouldn’t
      want your mom to read in the newspaper
•   Share an interesting article
•   Mention someone you just met
•   Tell people you’re at an event
•   Make an interesting observation
Options
• Personal Profile
• Fan Page
• Group Page
TOOLS
Q&A
Jason Sem
jason@jbsem.com
www.jbsem.com/blog
Twitter: @jbsem

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Selling with Social Media