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Podcasting & Publishing
Multimedia Content with a CMS
Exploring the Multimedia Features of Plone

          CM Professionals Summit 2007
                  Boston, MA

                 Nate Aune
               www.jazkarta.com          www.jazkarta.com
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What is podcasting?
 Anyone want to throw out a definition?




                                         www.jazkarta.com
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www.jazkarta.com
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Podcast =
 Downloadable media
      that can be
consumed in any device
 -not just on the iPod.

                      www.jazkarta.com
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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“Feedburner now distributes
more than 47,000 podcasts,
   which means there are
    more podcasters
  than radio stations.”

                       www.jazkarta.com
                                     10
“The rate at which
   new podcasters
emerged on the scene has
        doubled
  in the last 6 months.”

                     www.jazkarta.com
                                   11
“By the end of the decade,
     video content
       will comprise
90% of the web traffic.”

       -Jerry Yang,Yahoo
                           www.jazkarta.com
                                         12
“By 2010,
56.8 million Americans
      will be using
 “time-shifted digital audio
          files or
       podcasts.”
       Source: Podcasting in the Enterprise
               eWeek Oct. 2, 2006             www.jazkarta.com
                                                            13
“The use of podcasting
  among US consumers
      is growing
     at a compound
annual rate of 101%.”

       Source: Diffusion Group
                                 www.jazkarta.com
                                               14
How can your org
publish and aggregate
relevant multimedia?


                        www.jazkarta.com
                                      15
Solution #1:
     Upload your media to
YouTube / Google Video or Blip.tv




                                    www.jazkarta.com
                                                  16
PROs:
 No setup costs
No bandwidth costs
 No hosting costs

                     www.jazkarta.com
                                   17
CONs:
No branding
No privacy
No flexibility

                www.jazkarta.com
                              18
Solution #2
        Buy a CMS
or build your own solution




                             www.jazkarta.com
                                           19
PROs:
Your brand & identity
  Secure & private
Customize & Integrate

                    www.jazkarta.com
                                  20
CONs:
       Expensive
  Create own content
Maintenance and support

                     www.jazkarta.com
                                   21
Solution #3
= Solution #1 + #2
   Plone, an open source CMS
      + multimedia add-ons




                               www.jazkarta.com
                                             22
What is Plone?



                 www.jazkarta.com
                               23
Open source CMS
          GPL license
  same license that Linux uses




                                 www.jazkarta.com
                                               24
Owned & Protected
        by the Plone Foundation
  (similar to the Apache Foundation)




                                       www.jazkarta.com
                                                     25
Standards compliant
100% XHTML and CSS standards-compliant
       Based on open standards
      OpenID for authentication




                                         www.jazkarta.com
                                                       26
Accessibility compliant
            W3C
           WAI-AA
        US Section 508




                         www.jazkarta.com
                                       27
Secure
          Plone: only 3 CVE entries
        Drupal/Joomla: ~20 CVE entries

            Python: 17 CVE entries
            PHP: 1258 CVE entries

Common criteria EAL-1 certification of Zope 3.3
                                                 www.jazkarta.com
                                                               28
International
translated into over 50 languages
support for right-to-left languages
     Chinese, Russian, Arabic




                                      www.jazkarta.com
                                                    29
Stable & Growing
       been around for 5 years
over 1 million downloads and counting
    active and healthy community




                                        www.jazkarta.com
                                                      30
Documentation & Support
   hundreds of howtos / tutorials on plone.org
         6 published books about Plone
          online screencasts at plone.tv




                                                 www.jazkarta.com
                                                               31
5 Published Plone books




                                            www.plone.org/documentation/

Plone for non-profits and enterprise customers                              www.jazkarta.com 617.820-5113
                                                                                                           32
Who is using Plone? #3




                         33
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Plone and Podcasting
  How to easily publish and aggregate
      audio and video content




                                        www.jazkarta.com
                                                      35
Author



Author         Aggregate




         Submit




         Publish




                           36
Author




         www.jazkarta.com
                       37
Aggregate




            www.jazkarta.com
                          38
Seeker



Browse            Search




Comment             Rate



  Tag             Subscribe




                              39
Member
registration & profile
     custom demographic data
  Captcha to make sure it’s a human




                                      www.jazkarta.com
                                                    40
Browse



         www.jazkarta.com
                       41
Search




         www.jazkarta.com
                       42
Comment



          www.jazkarta.com
                        43
Rate



       www.jazkarta.com
                     44
Tag



      www.jazkarta.com
                    45
Subscribe



            www.jazkarta.com
                          46
Admin


   Customize                Integrate




                             Active
logo       skin      LDAP               RDBMS
                            Directory




                                                47
Customize
  Complete control over design
Adheres to your brand and identity




                                     www.jazkarta.com
                                                   48
Integrate
flexible authentication with single-signon
    sync data with external RDBMS




                                            www.jazkarta.com
                                                          49
Future
Auto download of content from video sharing sites
 Social networking features - friends invite friends
         Transcoding of video files to Flash




                                                   www.jazkarta.com
                                                                 50
More info
natea@jazkarta.com 617-820-5113
   www.jazkarta.com/podcasting
          www.plone.tv
         www.plone.org




                                  www.jazkarta.com
                                                51
Thank you!
  Questions?




               www.jazkarta.com
                             52
Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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ID3 Metadata in iTunes




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   59
Add a normal File




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   60
Add new file form




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   61
Audio view page




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   62
Demo tool icons




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   63
Edit audio
               • ID3 metadata is auto-
                     extracted

               • Modified metadata is
                     written back to the file

               • Cover art image field
               • Genre vocabulary
               • Comment field
Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   64
Add blob file




Multimedia and Podcasting with Plone (10/27/06)     www.jazkarta.com 866.864.4918
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                                                                                     65
Normal file listing




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   66
Activate audio container




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   67
View is now track listing




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   68
Add via WebDAV




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   69
Connect to server




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   70
Mounted Plone folder




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   71
Drag-n-drop copy to Plone




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   72
Track listing after upload




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   73
Uploading video




                  www.jazkarta.com
                                74
Embedding video

   1.                          2.


                  3.




                       www.jazkarta.com
                                     75
Podcasting



Multimedia and Podcasting with Plone (10/27/06)        www.jazkarta.com 866.864.4918
                                                                                       37
                                                                                        76
Podcast feed




Multimedia and Podcasting with Plone (10/27/06)      www.jazkarta.com 866.864.4918
                                                                                     38
                                                                                      77
Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
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                                                                                   78
Subscribe to podcast




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
                                                                                  40
                                                                                   79
Smart Folders




Multimedia and Podcasting with Plone (10/27/06)    www.jazkarta.com 866.864.4918
                                                                                   41
                                                                                    80
Activate media container




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
                                                                                  42
                                                                                   81
Smart Folder as podcast




Multimedia and Podcasting with Plone (10/27/06)   www.jazkarta.com 866.864.4918
                                                                                  43
                                                                                   82
RSS 2.0 Syndication
               • Using basesyndication (Zope 3 adaptors)
                 • also used to provide RSS feeds for Quills
               • Support iTunes metadata
                 • targeted for Plone4ArtistsAudio 1.0 final
               • Syndication of other media files
                 • Vodcasting (videos), Photocasting (photos)
Multimedia and Podcasting with Plone (10/27/06)    www.jazkarta.com 866.864.4918
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                                                                                    83

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