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wikinetix-enablersofleangrowth
COCREATING
SOCIAL CAPITAL
FOR INDIA
INDIA.ACTOR-ATLAS.INFO

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THE KNOWN SIDE OF
SOCIAL MEDIA
Social media are for keeping in
touch with friends
Business also uses it for
marketing products, services
&
We face information overload

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THE HIDDEN POTENTIAL OF
SOCIAL MEDIA
Get answers to questions
Have your voice heard
Acquire knowledge
Share and advocate viewpoints
Cocreate Social Capital
Do inclusive innovation

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AT TWITTER, FACEBOOK, GOOGLE+
 make post part of an
open conversation
by tagging it #isic9602IN
#cofog0721INGeneric tags:
#isicIN
#cofogIN

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WHAT IS IN AN #ISICIN TAG?
#isic9602IN
ISO code for
India
Nr. of the economic
activity (one of 419)
Abbreviation of International
Standard Industrial Classification
of All Economic Activities, Rev.4

6. wikinetix-enablersofleangrowth
content
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WHAT IS IN AN #ISICIN TAG?
#isic9602IN
ISO code for
India
Nr. of the economic
activity (one of 419)
Abbreviation of International
Standard Industrial Classification
of All Economic Activities, Rev.4
Hairdressing and other
beauty treatment

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WHAT IS IN A #COFOGIN TAG?
#cofog0721IN
ISO code for
India
Nr. of the function of
government (one of 109)
Abbreviation of Classification
of the Functions of Government

8. wikinetix-enablersofleangrowth
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WHAT IS IN A #COFOGIN TAG?
#cofog0721IN
ISO code for
India
Nr. of the function of
government (one of 109)
Abbreviation of Classification
of the Functions of Government
General Medical Services

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GETTING STARTED (1)
What tags interest me?
 Economic activities
> discover at „On industry‟
Function of government
> discover at „ & Governance‟
Visit the page…

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GETTING STARTED (2)
Is my topic discussed on my
preferred platform?
Search for the tag, or for
#isicIN or #cofogIN

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GETTING STARTED (3)
No content yet? Then …
Pose the question you have
Or share your content
Do it with the right tag!
 & come back in a few days

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GETTING STARTED (4)
Is there any discussion at all?
 check by using generic tags:
 #isicIN
 #cofogIN
 add a generic tag to the first
post on a topic

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GETTING TRACTION
Some content already? Then …
 Like it or not, give comments
 Add your content, as a comment or as a
new post with the right tags
 Share content on another platform
 Always mind the tags!
 No need to add a generic tag (if it is there
already)
& keep coming back

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AT SPEED – COCREATORS NEEDED
Lots of content with geniune knowledge mixed with
casual facts and fun comments?
Who can do the consolidation? You –
as librarian, teacher, journalist, councillor, community
worker,…
Where exists a need for consolidation or answers?
Use the generic tags!
There are cocreation options:
 Prepare an entry for the Wikipedia …
 Cocreate Social Capital

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DOMESTIC & LOCAL COCREATION
OF SOCIAL CAPITAL
Transfer “weighted”content to
 sector map, for instance
9602 - Hairdressing and other beauty treatment
 government function map
07.2.1 - General medical services (IS)
 local dashboard
Chhattisgarh

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TO DO – THE SOCIAL CAPITAL
COCREATORS BUSINESS MODEL
Cocreation guidelines
& local business
opportunities: Join
Wikiworx UG - Google+ community