Striplin Presentation Successful International Trade Shows
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International Trade Shows... Planning, Preparation, Attending, Closing Business, Lessons Learned
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Striplin Presentation Successful International Trade Shows
- 1. “ Successful Trade Shows Maximizing your Trade Show Success Jerry M. Striplin [email_address] +1 404 275 9108 SKYPE JStriplin
- 5. Roadmap Strategy Where and When Time-Line &Trends Logistics Check List Intern’l Shows Staffing Sales Competi-tion Mistakes to Avoid Success Criteria RoI, Goals and Objectives 7 Phases Exhibition & Buyers Resources & Assoct Unique Differences Space Reqmt Logistics Movement Factors, Formulas, Training Strategy, Leads,,Quals Analysis Pre-During Promotions & Marketing Mistakes to Avoid Success Criteria
- 6. Planning Timeline 12+ months before 9-12 months before 3-6 months before 6-9 months before 1-3 months before 1 week before Follow-up How to use as part of strategy, budget, exhibit Goals and Obj., Register, Mkt Plan Msg, Booth Design, Materials Staffing, Display, Launch Finalize, Booth, Travel, Cleints Staff, shipping, materials Leads, RoI, Success Criteria + 12 Months
- 14. Trends
- 19. Which trade Show? Where to exhibit?
- 33. Staffing
- 38. Sales and Branding Strategies
- 39. Branding Internet Search Engines Impact Awareness www.Google.com Analytics … Traffic on the website Answers the questions of “who, what, where, how and how many”
- 40. Internet Search Engines Finding Shows, Partners and Increasing Sales www.Google.com Trade+Electronics+Morocco Trade+ “Computer Electronics” + Morocco “ Trade with US” + Computer Electronics” + Morocco
- 41. Internet Search Engines Finding Shows, Partners and Increasing Sales www.JUX2.com Trade+ Electronics+ Morocco Trade+ “Computer Electronics” + Morocco “ Trade with US” + Computer Electronics” + Morocco
- 52. Trade Show Success Criteria
- 54. Thank you. “ Maximizing your Trade Show Success Jerry M. Striplin [email_address] +1 404 275 9108 SKYPE JStriplin
Notas do Editor
- What key factors enable partnerships and alliances to succeed? It is a well-defined and controlled planning process consist of 4 basic phases: concept, analysis, development and pre-operations. Concept Analysis Development Pre-Operations During this presentation I will address this question and phases in more detail and will share examples of P/A achieved by a small company in Macedonia to a Global firm expanding to China.
- What key factors enable partnerships and alliances to succeed? It is a well-defined and controlled planning process consist of 4 basic phases: concept, analysis, development and pre-operations. Concept Analysis Development Pre-Operations During this presentation I will address this question and phases in more detail and will share examples of P/A achieved by a small company in Macedonia to a Global firm expanding to China.