This document provides guidance on developing a career business plan with three main components: credentials plan, networking plan, and personal GPS. It outlines steps to take inventory of one's resume, skills, network, and values. The networking plan advises identifying gaps and setting actions to expand one's network. Regularly updating online profiles and tailoring resumes for opportunities is emphasized. Determining career aspirations, timelines, and triggers for reassessment can help map out a career plan.

1. Unpacking and Mapping Your Career Business Plan Presented By: Kelly Hoey, Business Network Strategist Jennifer Johnson, J. Johnson Executive Search, Inc. Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc. 1

2. Overview Credentials Plan: resume, skills, motivation Networking Plan: who do you know, finding gaps, setting actions/intentions Personal GPS: values, work-life balance, drivers Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc. 2

3. Your Career: Own It “The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but a lack of will.” - Vince Lombardi 3 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

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5. First Things First: Current Market Conditions What is the market currently considering strong attributes/ valued skill sets? Office/Regional Roles: broad exposure to events, proposals/pitches, communications Business Development Roles: increasing level of responsibility and exposure as advisor to attorneys; deep knowledge of specific practices Public Relations Roles: media contacts; proactive activities beyond basic releases 5 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

6. Your Resume Keep it updated and relevant even when you’re not looking! On paper: paper resume is a great place to keep a running list accomplishments. Then tailor when ready by opportunity 6 Online: Update LinkedIn resume periodically so you can be found for opportunities Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

7. Who Do You Want to Be? Chief Marketing Officer Director of BD Regional Marketing/BD Manager BD Manager - Transactional BD Coordinator - Corporate Senior Marketing Coordinator Marketing Coordinator 7 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

9. your own/original

10. Manage and develop people

11. HR, performance management issues

12. Navigate politics

13. acutely aware of all moving parts and ready to navigate on a dime

14. Bottom-line responsibility

15. Grace under fire and accepting good with the bad

16. Move the needle

17. Seeing change/progress regularly

18. Personal relationships

19. LoyaltyCopyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc. 8

20. How many top titles in the AmLaw 100? 9 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

21. How long does it take? Chief Marketing Officer Director of BD Regional Marketing/BD Manager BD Manager - Transactional BD Coordinator - Corporate Senior Marketing Coordinator Marketing Coordinator 10 = 20+ years = 15+ years = 12+ years = 10+ years = 8 years = 5 years = 3-4 years Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

23. And then make it happen?

24. What is your transferable skill set?11 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

25. Assessment Trigger Points: When to take a close look? No room to move up after 3 years Uninterested in subject matter Pigeon-holed Your expertise is ready to shine Firm shake-up Topsy-turvy work-life balance Market changes 12 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

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27. Career Plan or Just Luck? LMA Volunteering Trainings Contacts Friends Jobs Social Media Your Career Next Your Career Now Skills Work Colleagues Internships Education Tasks Conferences 14 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

28. Why Network? Career control Understand career options Visibility in the profession Reputation Building (be sure to not let this one back fire on you…) Hear about unadvertised opportunities Locate mentors & sponsors Peer support Information exchange (“Best Practices”) Learn new skills Glass Ceiling External Recognition Share your experience & expertise 15 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

29. 9-1-1 Networker Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc. 16

30. Create Your Networking Plan 17 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

31. Who Do You Know? Volunteering Your Career Next Jobs Internship Mentors Sponsors Skills Your Career Now LMA Your Network Friends Work Colleagues Education Tasks 18 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

32. Contacts + Opportunities = Career Networking Opportunities Follow-up Personal CRM: keeping people advised of what you’re up to GOAL Gap activity 19 Gap activity Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

33. Follow-up! The Handwritten Note Share Articles & Information Be Curious and Stay Interested Create Your Holiday Card List Get Active on Social Media 20 “Persistence is the secret sauce that makes the difference” – Pat Harris, McDonald’s Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

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35. Personal GPS What work do you love? What career opportunities do you want more of? Does your network support and encourage your professional ambitions? Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc. 22

36. Mapping Your Career Business Plan 23 Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc.

37. Unpacking and Mapping Your Career Business Plan Presented By: Kelly Hoey, Business Network Strategist: jkellyhoey@gmail.com Jennifer Johnson, J. Johnson Executive Search: jennifer@jjohnsonexecsearch.com Copyright 2011 J. Kelly Hoey & J. Johnson Executive Search, Inc. 24