http://www.jdrwebsites.co.uk - Will Williamson shares a few tips about writing great copy that will make your website stand out. JDR Websites, 23 Brunel Parkway, Pride Park, Derby, DE24 8HR, 01332 343281

1. Get A Better
Response From
Great Website
Copy
JDR Group

2.  One of the most
important factors
to consider when
creating your
website is the
actual wording of
the site.
 The first thing that
people are going
to do when they
arrive on your
website is read the
home page

3. Who are you and
what can you offer
them?

4. Make Text Easy To Read
 Simple font
 Black text on a
white background
 Break the text up –
bullet
points, headers etc
 Make it easy to
scan

5. Wording
 Think
about your
customer and the
problems that they
have – how can
you help them?

6. Wording
 Describe their
problem
 Tell them how you
can solve it
 What benefits will
they enjoy once
you solve it?

7. Prove It
 Social Proof
 Testimonials
 Photos
 Videos
 Client List

8. Call To Action
 Whatdo you want
them to do next?
 Call us
 Sign up to our
newsletter
 Buy now

9. JDR Group are a web design and internet marketing company
based in Derby. Whether you already have a website or are starting
from scratch it is JDR's aim to provide you with a full range of
services, from website design to email marketing, search engine
optimisation and advanced internet marketing strategies. We aim to
supply you with useful information on an ongoing basis to help you
make the most of both your online and offline marketing strategies.
Visit us on Our Website
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Check out our YouTube Channel for some more great advice and
tips