This document provides information about Israeli companies exhibiting at the National Hardware Show in Las Vegas from May 7-9, 2013. It summarizes the products and services of 15 Israeli companies in the home and family products industry. The Israel Export Institute aims to connect buyers with these innovative Israeli companies in areas like shelving, irrigation, water storage, clamps, grips, storage solutions, and cleaning products.

1. ISRAEL A HOME NEW
WORLD
NATIONAL HARDWARE SHOW LAS VEGAS MAY 7-9, 2013
ISRAEL PAVILION: CENTRAL HALL - STAND 7845 NORTH HALL – 10676,
10674

2. Why Israel?
 Innovative
 Unique designs
 Eco- friendly products
 Cutting-edge technologies
 Worldwide leaders in the plastic industry
 Optimized flexibility to customer specification
 Best value for top-quality products
 Reliable and experienced partner
 Free Trade Agreement with Europe and the US
 Complete package of services at your doorstep
 Connection with international DIY chains

3. ASSA Design
ASSA DESIGN manufactures modular shelving units for the home and
office. Our products are used for home décor and storage.
New units can be added to support expanding needs.
Our eco-friendly shelves are easy to install, feature an array of designs and
are adaptable to create combinations that suit consumers.
ASSA DESIGN has remarkable manufacturing capabilities in Israel, China
and the US.
Mrs. Iris Saar, United States Marketing Office +1 551 655 8985
iris@assa-design.com www.assa-design.com
Mr. Adi Frost, Director of Marketing, Israel – Headquarters +972 4 6405160
CH 7845

4. Elgo Irrigation Ltd.
Established in 1906, Elgo (formerly LEGO) is a global leader in the
home watering market.
As a world innovator, Elgo brings state-of-the-art solutions to the home
garden, under the Elgo brand or private labels.
Elgo integrates advanced water saving technologies to enable precise
home irrigation, using global standards.
Elgo provides its customers with unique logistic solutions for efficient
and optimal delivery.
Mr. Dan Keren, Product Manager +972 54 466 3920 +972 4 911 1442
dkeren@elgo.co.il www.elgo.co.il
CH 7845

5. EZ Pack Water Ltd.
EZPack Water is a private Israeli company that develops, manufactures and
markets unique proprietary solutions for portable water storage, preservation
and mobility.
Our products are targeted to serve the home and outdoor markets for camping,
fishing, boating, RVs and emergency preparedness.
All of EZPack’s products are based on cutting-edge technology and are
approved by the Israeli Water Authorities.
Mr. Alex Harel, CEO +972 54 430 4668 +972 3 942 4662
alex@ezpackwater.com www.ezpackwater.com
CH 7845

6. Galcon USA, Ltd.
Galcon is a recognized world leader, manufacturing computerized irrigation
controllers and systems for residential, commercial and municipal landscapes.
Galcon achieved worldwide recognition for product reliability and durability in the
harshest weather conditions, and is widely recognized as the top provider of
battery operated controllers - continuously leading the pack in development and
innovation.
Established in 1983, Galcon is headquartered and owned by Kibbutz Kfar Blum
in Northern Israel.
Galcon sells its products in over 50 countries around the world.
Mr. Roy Levinson, Director +1 415 760 4987 +1 415 455 9444
royl@galconc.com www.galconusa.com
NH 10674

7. Gator Clamps
GATOR CLAMPS is a leading manufacturer of its own developed clamps made for
professional woodworkers, DIYers, and hobbyists. Gator Clamps has generated
excitement on the clamping scene. Our new products and merchandising ideas
have prompted higher standards, increased quality, and broadened relevance and
exposure. We are committed to manufacturing original products derived from our
own research, design and development. Our products are stronger and easier to
work with.
We supply GATOR CLAMPS™ and private labels to major retailers and
distributors.
Mr. Shai Shechter, Marketing Manager +972 50 646 3799 +972 4 987 2589
shai@gatorclamps.biz www.gatorclamps.biz
CH 7845

8. Graspego Ltd.
Graspego designs products that aim to solve familiar technical grip problems by
providing professional and DIY consumers with a variety of innovative and effective
possibilities for gripping every possible object. This new patented line of products
provides a high level of stability, improves the ergonomics of technical tasks
conventionally used during handiwork, maintenance, and renovations, including:
gluing, painting, sawing, drilling, soldering, carving, and more. Our products enable
efficiency, improved safety, and are simple to use, making them worthwhile for
consumers.
Mr. Abe Grolman, CEO +972 54 462 5000 +972 3 509 0399
abg@graspego.com www.graspego.com
CH 7845

9. Greenbo LLC
Greenbo was founded in 2008, bringing new design and creativity by manufacturing
high-end prestigious design and quality products to the home and garden domain.
Greenbo products are based on simplicity, innovation and efficiency, while keeping
safety as a prime prerequisite.
Greenbo products highly durable and sustainable, are made of high-quality
materials and provide high-quality design.
We at Greenbo care about the environment and our earth’s resources. We use
high-quality and recycled materials to ensure long lasting products.
Mr. Liron Golan, VP Global Sales and Marketing +972 52 428 6758 +972 77 344 5941
liron@greenbo.co www.greenbo.co
NH 10676

10. Huliot Storage Solutions Ltd.
Huliot A.C.S Ltd specializes in manufacturing contemporary and highly durable
storage solutions for DIY, medical, technical and industrial applications.
All products are designed to maximize the efficiency and utility of storage solutions
through modularity in assembly and use.
Huliot means interlinking elements. We design each product as an interchangeable
component in a flexible system. Each element is available in multiple sizes and all
elements are designed to complement and inter-assemble with each other.
Mr. Yuval Kaddar, CEO +972 52 428 9289 +972 3 688 9980
yuvalk@huliot.com www.huliot-storage.com/en/
CH 7845

11. Kapro Industries Ltd.
For 30 years, Kapro has been making the finest quality spirit levels, laser levels,
layout and marking tools. We’ve built a reputation as the industry's foremost
innovator, and are renowned for quality products, outstanding service, and
cutting-edge designs.
Kapro Industries is headquartered in Kadarim, Israel. Our U.S. subsidiary, Kapro
Tools Inc., is located in Lake Mills, Wisconsin. Kapro owns and operates state-of-
the-art facilities in Israel, the United States, and China. Its manufacturing facilities
are certified compliant with ISO standards.
Mrs Annabelle Evenhaime , VP Sales & Marketing +972 52 429 4802 +972 4 698 6253
annabelle@kapro.com www.kapro.com
CH 7845

12. Ofertex
Ofertex transforms textile waste and virgin materials into exciting and functional
products.
We know that each fabric is greater than the sum of its threads. That’s why every
day we work hard to transform textile and textile waste into an exciting innovation.
From cleaning cloths, to beach and outdoor mats, to modern furniture, such as
stools, cushions, rugs and carpets and even pet and litter mats. Our goal is to
deliver customized, exciting, high-quality products.
Mrs. Shani Strenger, Head Office Sales Department +972 52 667 2204 +972 3 936 6567
shani@ofertex.com www.ofertex.com
CH 7845

13. SINK-SKIN Ltd.
SINK-SKIN Ltd. develops and manufactures creative and decorative products
offering solutions to small, daily irritations.
SINK-SKIN’s products aim to revolutionize consumption habits, targeting the
private, institutional, business and consumer markets.
Sink Skin, The Disposable Strainer, is a worldwide protected patent that offers a
unique solution to the kitchen sink and bathroom drains.
Don’t fight the sticky waste of regular strainers, just use SINK-SKIN and dispose
when full.
SINK-SKIN comes in a range of colors and designs, brightening the kitchen sink
and bathroom with creativity and style.
Please see our Product's video
Mr. Nir Eylon, CEO +972 54 4557485 nir@sink-skin.com www.sink-skin.com
CH 7845

14. Sterokem Ltd.
SteroKem Ltd., is a leading Israeli manufacturer of unique cleaning and
maintenance products. Sterokem specializes in private label and the branded
manufacturing of cleaning liquids and powders in diversified formulations and
packaging options, including unique and convenient single-dose pouches of
concentrated cleaning and maintenance cleaners.
SteroKem also manufactures specialty products for paint and wood care including
wood/deck and T.S.P cleaners, and cleaning products for travel and the outdoors.
Our customers include both local and major multinational detergent companies.
Mr. Avi Borenstein, Business Development Manager +972 50 210 6273 +972 4 846 8597
avi@sterokem.com www.sterokem.com
CH 7845

15. Inspired by innovation • Partnering for
success
Israel Export Institute
The Israel Export & International Cooperation Institute, supported by member
firms, private sector bodies and the government of Israel, advances business
relationships between Israeli exporters and overseas businesses and
organizations.
The Israel Export & International Cooperation Institute is committed to
bringing together home and family products’ buyers with Israeli companies
that suit their needs, ensuring that consumers throughout the world
benefit from the innovation, quality and market adaptability of Israel’s
home and family products industry.
Ms. Caroline Nave, Manager, Home and Family Products
+972 3 514 2982 +972 54 457 8127
nave@export.gov.il www.export.gov.il
CH 7845