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Global @dvisor
Employee Relocation
Employees in 24 Countries Assess Relocation for a
Total Global Perspective




                               A Global @dvisory – February 2012 – G@24
                                                    Employee Relocation
Global @dvisor


                    These are the findings of the Global @dvisor Wave 24 (G@24), an Ipsos survey
                    conducted between August 5th and August 15th


       SURVEY METHOD                         COUNTRIES                              SAMPLE                            WEIGHTING

  • The survey instrument is         • The countries reporting herein    • For the results of the survey     • Weighting was then employed
    conducted monthly in 24            are Argentina, Australia,           presented herein, an                to balance demographics and
    countries around the world via     Belgium, Brazil, Canada,            international sample of 12,907      ensure that the sample's
    the Ipsos Online Panel system.     China, France, Germany,             employees out of 18,746             composition reflects that of the
                                       Great Britain, Hungary,             adults age 18-64 in the US and      adult population according to
                                       India, Indonesia, Italy, Japan,     Canada, and age 16-64 in all        the most recent country
                                       Mexico, Poland, Russia, Saudi       other countries, were               Census data, and to provide
                                       Arabia, South Africa, South         interviewed. Approximately          results intended to
                                       Korea, Spain, Sweden, Turkey        1000+ individuals participated      approximate the sample
                                       and the United States of            on a country by country basis       universe. A survey with an
                                       America.                            via the Ipsos Online Panel with     unweighted probability sample
                                                                           the exception of Argentina,         of this size and a 100%
                                                                           Belgium, Indonesia, Mexico,         response rate would have an
                                                                           Poland, Russia, Saudi Arabia,       estimated margin of error of +/-
                                                                           South Africa, South Korea,          3.1 percentage points for a
                                                                           Sweden and Turkey, where            sample of 1,000 and an
                                                                           each have a sample                  estimated margin of error of +/-
                                                                           approximately 500+.                 4.5 percentage points 19 times
                                                                                                               out of 20 per country of what
                                                                                                               the results would have been
                                                                                                               had the entire population of
                                                                                                               adults in that country had been
                                                                                                               polled. All sample surveys and
                                                                                                               polls may be subject to other
                                                                                                               sources of error, including, but
                                                                                                               not limited to coverage error,
                                                                                                               and measurement error.




                                                                                 A Global @dvisory – February 2012 – G@24
                                                                                                                                             2
© 2011 Ipsos                                                                                                 Employee Relocation
Global @dvisor




               LIKELIHOOD OF TAKING A JOB
                  IN ANOTHER COUNTRY




                               A Global @dvisory – February 2012 – G@24
© 2011 Ipsos                                        Employee Relocation
Global @dvisor
                         ANOTHER COUNTRY:
                         Now let's assume there was a full-time job available in another country At
                                                                                          Least Three To Five Hours Away By
                         Plane For Anywhere Between Two Or Three Years With A Minimum 10% Increase In Your
                         Pay. How likely would you be to consider moving to this new job?




 CZ3. Now let's assume there was a full-time job available in another country at least three to five hours away by plane for anywhere between two or three years with a minimum 10%

                                                                                                             A Global @dvisory
 increase in your pay. How likely would you be to consider moving to this new job?
 Base: All Respondents: n= 12907                                                                                                                  – February 2012 – G@24
                                                                                                                                                                                      4
© 2011 Ipsos                                                                                                                                      Employee Relocation
Global @dvisor
                         ANOTHER COUNTRY:
                         Now let's assume there was a full-time job available in another country At
                                                                                          Least Three To Five Hours Away By
                         Plane For Anywhere Between Two Or Three Years With A Minimum 10% Increase In Your
                         Pay. How likely would you be to consider moving to this new job?




CZ3. Now let's assume there was a full-time job available in another country at least three to five hours away by plane for anywhere between two or three years with a minimum 10%

                                                                                                             A Global @dvisory
increase in your pay. How likely would you be to consider moving to this new job?
Base: All Respondents: n= 12907                                                                                                                    – February 2012 – G@24
                                                                                                                                                                                     5
© 2011 Ipsos                                                                                                                                     Employee Relocation
Global @dvisor
                          If Very Or Somewhat Likely,
                          Please indicate from the following list the top two reasons why you would
                          RELOCATE TO ANOTHER COUNTRY:




 CZ4A. If very or somewhat Likely, Please indicate from the following list the top two reasons why you would relocate:
 Base: Very/ Somewhat Likely to moving to this new job: n= 6259                                                  A Global @dvisory – February 2012 – G@24
                                                                                                                                                            6
© 2011 Ipsos                                                                                                                          Employee Relocation
Global @dvisor
                           IF NOT VERY OR NOT AT ALL LIKELY,
                           Please indicate from the following list the top two reasons why you would
                           NOT RELOCATE TO ANOTHER COUNTRY:




 CZ4B. If Not very or not at all likely please indicate from the following list the top two reasons why you would not relocate:
 Base: Not at all/ Not Very Likely to moving to this new job: n= 6648                                                 A Global @dvisory – February 2012 – G@24
                                                                                                                                                                 7
© 2011 Ipsos                                                                                                                               Employee Relocation
Global @dvisor




        LEVEL OF MOTIVATION TO MOVE TO ANOTHER
             COUNTRY BASED ON INCENTIVES




                              A Global @dvisory – February 2012 – G@24
© 2011 Ipsos                                       Employee Relocation
Global @dvisor
                          GLOBAL SUMMARY
                          Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?
                          (Response categories have been truncated, full text on following slides.)




                                                guarantee to return to old job in 2 years
                                                             2 round trip tickets to visit home
                                                                                               10% pay raise
                                                                               paid language training
                                                      education courses to upgrade skills
                                                                               monthly car allowance
                                    immigration for spouse to obtain employment
                                                                    extra week worth of vacation
                                                                            5% relocation allowance
                                                                paid school tuition for children
                                    relocation consultant for home/school search
                                                     temporary housing for up to 4 weeks
                                             provide sale or lease agent for old house
                                                                cover the loss on sale of car(s)
                                                                      pay for pet(s) to be shipped
 CZ5_15. [A guarantee that you could move back to your current role after 2 years with further relocation assistance] Now, there are some incentives that your employer could offer you to
 encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                 A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             9
© 2011 Ipsos                                                                                                                                           Employee Relocation
Global @dvisor
                          A GUARANTEE THAT YOU COULD MOVE BACK TO YOUR CURRENT ROLE
                          AFTER 2 YEARS WITH FURTHER RELOCATION ASSISTANCE
                          Incentive that your employer could offer you to encourage a move to thatNEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_15. [A guarantee that you could move back to your current role after 2 years with further relocation assistance] Now, there are some incentives that your employer could offer you to
 encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                 A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             10
© 2011 Ipsos                                                                                                                                           Employee Relocation
A GUARANTEE THAT YOU COULD MOVE BACK TO YOUR CURRENT ROLEGlobal @dvisor
                          AFTER 2 YEARS WITH FURTHER RELOCATION ASSISTANCE
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_15. [A guarantee that you could move back to your current role after 2 years with further relocation assistance] Now, there are some incentives that your employer could offer you to
 encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                 A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             11
© 2011 Ipsos                                                                                                                                           Employee Relocation
YOU/ MEMBERS OF YOUR IMMEDIATE FAMILY WOULD EACH GET ONE ROUND TRIP Global @dvisor
                          AIRFARE PER PERSON TO TRAVEL BACK HOME OR HAVE TWO ROUND TRIP TICKETS...
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_4. [You/ members of your immediate family would each get one round trip airfare per person to travel back home or have two round trip tickets...] Now, there are some incentives that your
 employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                              12
© 2011 Ipsos                                                                                                                                          Employee Relocation
YOU/ MEMBERS OF YOUR IMMEDIATE FAMILY WOULD EACH GET ONE ROUND TRIP Global @dvisor
                          AIRFARE PER PERSON TO TRAVEL BACK HOME OR HAVE TWO ROUND TRIP TICKETS...
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_4. [You/ members of your immediate family would each get one round trip airfare per person to travel back home or have two round trip tickets...] Now, there are some incentives that your
 employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                              13
© 2011 Ipsos                                                                                                                                          Employee Relocation
Global @dvisor
                         A 10% PAY RAISE (as noted above)
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_3. [A 10% pay raise (as noted above)] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the
 following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                               A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                  14
© 2011 Ipsos                                                                                                                                        Employee Relocation
Global @dvisor
                         A 10% PAY RAISE (as noted above)
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_3. [A 10% pay raise (as noted above)] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the
 following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                               A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                  15
© 2011 Ipsos                                                                                                                                        Employee Relocation
Global @dvisor
                          PAID LANGUAGE TRAINING IF NECESSARY
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_10. [Paid language training if necessary] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following
 please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                                16
© 2011 Ipsos                                                                                                                                          Employee Relocation
Global @dvisor
                          PAID LANGUAGE TRAINING IF NECESSARY
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_10. [Paid language training if necessary] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following
 please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                                17
© 2011 Ipsos                                                                                                                                          Employee Relocation
Global @dvisor
                          PROVIDE YOU WITH EDUCATION COURSES TO UPGRADE YOUR SKILLS
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_6. [Provide you with education courses to upgrade your skills] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For
 each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                               18
© 2011 Ipsos                                                                                                                                          Employee Relocation
Global @dvisor
                          PROVIDE YOU WITH EDUCATION COURSES TO UPGRADE YOUR SKILLS
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_6. [Provide you with education courses to upgrade your skills] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For
 each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                               19
© 2011 Ipsos                                                                                                                                          Employee Relocation
Global @dvisor
                         A MONTHLY CAR ALLOWANCE
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_1. [A monthly car allowance] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please

                                                                                                               A Global @dvisory
 indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907                                                                                                               – February 2012 – G@24
                                                                                                                                                                                          20
© 2011 Ipsos                                                                                                                                         Employee Relocation
Global @dvisor
                         A MONTHLY CAR ALLOWANCE
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_1. [A monthly car allowance] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please

                                                                                                               A Global @dvisory
 indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907                                                                                                               – February 2012 – G@24
                                                                                                                                                                                          21
© 2011 Ipsos                                                                                                                                         Employee Relocation
Global @dvisor
                         PROVIDE IMMIGRATION FOR YOUR SPOUSE IN ORDER THAT THEY COULD OBTAIN EMPLOYMENT
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_8. [Provide immigration for your spouse in order that they could obtain employment] Now, there are some incentives that your employer could offer you to encourage a move to that new
 international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                              A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             22
© 2011 Ipsos                                                                                                                                       Employee Relocation
Global @dvisor
                         PROVIDE IMMIGRATION FOR YOUR SPOUSE IN ORDER THAT THEY COULD OBTAIN EMPLOYMENT
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_8. [Provide immigration for your spouse in order that they could obtain employment] Now, there are some incentives that your employer could offer you to encourage a move to that new
 international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                              A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             23
© 2011 Ipsos                                                                                                                                       Employee Relocation
Global @dvisor
                         GIVE YOU ANOTHER WEEK WORTH OF VACATION TO USE HOWEVER YOU WISH
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_7. [Give you another week worth of vacation to use however you wish] Now, there are some incentives that your employer could offer you to encourage a move to that new international
 job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                              A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                            24
© 2011 Ipsos                                                                                                                                       Employee Relocation
Global @dvisor
                         GIVE YOU ANOTHER WEEK WORTH OF VACATION TO USE HOWEVER YOU WISH
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_7. [Give you another week worth of vacation to use however you wish] Now, there are some incentives that your employer could offer you to encourage a move to that new international
 job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                              A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                            25
© 2011 Ipsos                                                                                                                                       Employee Relocation
A ONE TIME RELOCATION ALLOWANCE EQUIVALENT TO 5% OF YOUR @dvisor
                                                                             Global
                         GROSS SALARY TO COVER INCIDENTAL HOUSEHOLD EXPENSES
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_2. [A onetime relocation allowance equivalent to 5% of your gross salary to cover incidental household expenses] Now, there are some incentives that your employer could offer you

                                                                                                               A Global @dvisory
 to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907                                                                                                                  – February 2012 – G@24
                                                                                                                                                                                          26
© 2011 Ipsos                                                                                                                                        Employee Relocation
A ONE TIME RELOCATION ALLOWANCE EQUIVALENT TO 5% OF Global @dvisor
                                                                             YOUR
                         GROSS SALARY TO COVER INCIDENTAL HOUSEHOLD EXPENSES
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_2. [A onetime relocation allowance equivalent to 5% of your gross salary to cover incidental household expenses] Now, there are some incentives that your employer could offer you

                                                                                                               A Global @dvisory
 to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907                                                                                                                  – February 2012 – G@24
                                                                                                                                                                                          27
© 2011 Ipsos                                                                                                                                        Employee Relocation
Global @dvisor
                          PROVIDE PAID SCHOOL TUITION FOR YOUR CHILDREN
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_5. [Provide paid school tuition for your children] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the
 following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                 A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                               28
© 2011 Ipsos                                                                                                                                            Employee Relocation
Global @dvisor
                          PROVIDE PAID SCHOOL TUITION FOR YOUR CHILDREN
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_5. [Provide paid school tuition for your children] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the
 following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                 A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                               29
© 2011 Ipsos                                                                                                                                            Employee Relocation
Global @dvisor
                         PROVIDE RELOCATION CONSULTANT FOR HOME AND SCHOOL SEARCH
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_9. [Provide relocation consultant for home and school search] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For
 each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                               A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                              30
© 2011 Ipsos                                                                                                                                         Employee Relocation
Global @dvisor
                         PROVIDE RELOCATION CONSULTANT FOR HOME AND SCHOOL SEARCH
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_9. [Provide relocation consultant for home and school search] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For
 each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                               A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                              31
© 2011 Ipsos                                                                                                                                         Employee Relocation
Global @dvisor
                         PROVIDE TEMPORARY HOUSING FOR UP TO FOUR (4) WEEKS
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_12. [Provide temporary housing for up to four (4) weeks] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of
 the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             32
© 2011 Ipsos                                                                                                                                         Employee Relocation
Global @dvisor
                         PROVIDE TEMPORARY HOUSING FOR UP TO FOUR (4) WEEKS
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_12. [Provide temporary housing for up to four (4) weeks] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of
 the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             33
© 2011 Ipsos                                                                                                                                         Employee Relocation
IF YOU OWN A HOUSE/CONDO, WOULD PROVIDE A SALE OR LEASE                  Global @dvisor
                          AGENT AND WOULD PAY THE DIFFERENCE IN MARKET VALUE IF SOLD AT A LOSS
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_14. [If you own a house/condo, would provide a sale or lease agent and would pay the difference in market value if sold at a loss] Now, there are some incentives that your employer could
 offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             34
© 2011 Ipsos                                                                                                                                         Employee Relocation
IF YOU OWN A HOUSE/CONDO, WOULD PROVIDE A SALE OR LEASE                  Global @dvisor
                          AGENT AND WOULD PAY THE DIFFERENCE IN MARKET VALUE IF SOLD AT A LOSS
                          Incentive that your employer could offer you to encourage a move to that
                          NEW INTERNATIONAL JOB.
                          How much would this incentive motivate you to take such a job?




 CZ5_14. [If you own a house/condo, would provide a sale or lease agent and would pay the difference in market value if sold at a loss] Now, there are some incentives that your employer could
 offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                                A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                             35
© 2011 Ipsos                                                                                                                                         Employee Relocation
Global @dvisor
                         WOULD COVER FOR LOSS ON SALE OF AUTO'S (UP TO A MAXIMUM TWO AUTO'S)
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_13. [Would cover for loss on sale of auto's (up to a maximum two auto's)] Now, there are some incentives that your employer could offer you to encourage a move to that new international
 job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                               A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                            36
© 2011 Ipsos                                                                                                                                         Employee Relocation
Global @dvisor
                         WOULD COVER FOR LOSS ON SALE OF AUTO'S (UP TO A MAXIMUM TWO AUTO'S)
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_13. [Would cover for loss on sale of auto's (up to a maximum two auto's)] Now, there are some incentives that your employer could offer you to encourage a move to that new international
 job. For each of the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                               A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                            37
© 2011 Ipsos                                                                                                                                         Employee Relocation
Global @dvisor
                         WOULD PAY FOR PET(S) TO BE SHIPPED TO NEW ADDRESS
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_11. [Would pay for pet(s) to be shipped to new address] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of
 the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                               A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                            38
© 2011 Ipsos                                                                                                                                        Employee Relocation
Global @dvisor
                         WOULD PAY FOR PET(S) TO BE SHIPPED TO NEW ADDRESS
                         Incentive that your employer could offer you to encourage a move to that
                         NEW INTERNATIONAL JOB.
                         How much would this incentive motivate you to take such a job?




 CZ5_11. [Would pay for pet(s) to be shipped to new address] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of
 the following please indicate how much the incentive would motivate you to take such a job:
 Base: All Respondents: n= 12907
                                                                                                               A Global @dvisory – February 2012 – G@24
                                                                                                                                                                                            39
© 2011 Ipsos                                                                                                                                        Employee Relocation
Global @dvisor




               LIKELIHOOD OF TAKING A JOB
                     IN ANOTHER CITY




                               A Global @dvisory – February 2012 – G@24
© 2011 Ipsos                                        Employee Relocation
Global @dvisor
                          RELOCATING TO ANOTHER CITY:
                          Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in...
                          For A Minimum Of Two Years With At Least A 10% Pay Raise And All Of Your Moving
                          Expenses Covered. How likely would you be to take the job?




  CZ1. Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in ... for a minimum of two years with at least a 10% pay raise and all of

                                                                                                                   A Global @dvisory
  your moving expenses covered. How likely would you be to take the job?
  Base: All Respondents: n= 12907                                                                                                                     – February 2012 – G@24
                                                                                                                                                                                                 41
© 2011 Ipsos                                                                                                                                              Employee Relocation
Global @dvisor
                          RELOCATING TO ANOTHER CITY:
                          Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in...
                          For A Minimum Of Two Years With At Least A 10% Pay Raise And All Of Your Moving
                          Expenses Covered. How likely would you be to take the job?




 CZ1. Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in ... for a minimum of two years with at least a 10% pay raise and all of

                                                                                                                   A Global @dvisory
 your moving expenses covered. How likely would you be to take the job?
 Base: All Respondents: n= 12907                                                                                                                       – February 2012 – G@24
                                                                                                                                                                                                42
© 2011 Ipsos                                                                                                                                              Employee Relocation
Global @dvisor

                         Top Two Reasons Why You Would Consider
                         RELOCATING TO ANOTHER CITY:




 CZ2A. Please choose from the following list the top two reasons why you would consider relocating:
 Base: Very/ Somewhat Likely to take the job: n=8300                                                  A Global @dvisory – February 2012 – G@24
                                                                                                                                                 43
© 2011 Ipsos                                                                                                               Employee Relocation
Global @dvisor

                          Top Two Reasons Why You Would NOT Consider
                          RELOCATING TO ANOTHER CITY:




 CZ2B. Please indicate from the following list the top two reasons why you would not relocate:
 Base: Not at all/ Not Very Likely to take the job : n= 4607                                     A Global @dvisory – February 2012 – G@24
                                                                                                                                            44
© 2011 Ipsos                                                                                                          Employee Relocation
Global @dvisor




                  APPENDIX:
               Questionnaire Text




                           A Global @dvisory – February 2012 – G@24
© 2011 Ipsos                                    Employee Relocation
Global @dvisor



                 Analytic Components

  1) Imagine if you had a full-time job opportunity in the near future that would mean relocating to
     another city in [insert country] for a minimum of two years with at least a 10% pay raise and
     all of your moving expenses covered. How likely would you be to take the job?
  Very Likely
  Somewhat Likely
  Not Very Likely
  Not at all Likely

  [IF ‘VERY LIKELY’ OR ‘SOMEWHAT LIKELY’ IN FIRST QUESTION:]
  2) Please choose from the following list the top two reasons why you would consider
     relocating:
  [RANDOMIZE]
  A new adventure
  Want to experience another city
  To network and meet new people
  A good career move
  Better pay
  Better living conditions
  Better standard of living
  Time for a change/Fresh start
  Provide opportunity to move up the corporate ladder



                                                               A Global @dvisory – February 2012 – G@24
                                                                                                          46
© 2011 Ipsos                                                                        Employee Relocation
Global @dvisor



                 Analytic Components
  [IF ‘NOT VERY LIKELY’ OR ‘NOT LIKELY AT ALL’ IN FIRST QUESTION:]
  3) Please indicate from the following list the top two reasons why you would not relocate:
  [RANDOMIZE]
  Spouse/partner has a job/career and can’t transfer
  Satisfied with current job
  Too late in my career to move
  Not enough money/compensation for such a move
  Can’t go because of looking after parents/relatives
  Don’t want to uproot children from their schools, friends
  Don’t want to leave friends and family/relatives behind
  Don’t want to jeopardize my career path—best to stay where I am
  Concerned about housing/accommodation—having to sell/vacate and then find another
  Concerned about cultural differences if moving to another city
  Concerned about personal/family safety
  Have health concerns—can’t leave
  Would be concerned about new responsibilities as part of the new position—would prefer to stay where comfortable with current
     job responsibilities
  Concerned about a different cost of living/maintaining current lifestyle
  Would be bad for my career plans




                                                                          A Global @dvisory – February 2012 – G@24
                                                                                                                              47
© 2011 Ipsos                                                                                       Employee Relocation
Global @dvisor



                  Analytic Components

  4) Now let’s assume there was a full-time job available in another country at least three to five
     hours away by plane for anywhere between two or three years with a minimum 10% increase
     in your pay. How likely would you be to consider moving to this new job?
  Very likely
  Somewhat likely
  Not very likely
  Not at all likely


  [IF ‘VERY LIKELY’ OR ‘SOMEWHAT LIKELY’ IN PREVIOUS QUESTION:]
  5) Please indicate from the following list the top two reasons why you would relocate:
  [RANDOMIZE]
  A new adventure
  A good career move to get international experience
  Better pay
  Better living conditions
  Time for a change/Fresh start
  Will help me move up the corporate ladder
  Want to experience a new culture
  Would like to learn another language
  Don’t have a lot of personal responsibilities right now so the time is right
  Would like to experience a new city
  Would be great to be part of a new workplace
  Could use the destination as a gateway to visit other places or countries nearby
  Good for family/kids to experience                                           A Global @dvisory – February 2012 – G@24
                                                                                                                          48
© 2011 Ipsos                                                                                     Employee Relocation
Global @dvisor



                 Analytic Components
  [IF ‘NOT VERY LIKELY’ OR ‘NOT LIKELY AT ALL’']
  6) Please indicate from the following list the top two reasons why you would not relocate:

  [RANDOMIZE]
  Spouse/partner has a job/career and can’t transfer
  Too late in my career—just want to stay put
  Not enough money/compensation for such a move
  Can’t go because of looking after parents/relatives
  Don’t want to uproot children from their schools, friends
  Don’t want to leave friends and family/relatives behind
  Don’t want to jeopardize my career path—best to stay where I am
  Too far/remote to take the other position
  Concerned about housing/accommodation—having to sell/vacate and then find another
  Concerned about cultural differences if moving to another city/country
  Concerned about personal/family safety
  Have health concerns—can’t leave
  Would be concerned about new responsibilities as part of the new position—would prefer to stay where comfortable with current
     job responsibilities
  Concerned about a different cost of living/maintaining current lifestyle
  Would be bad for my career plans




                                                                          A Global @dvisory – February 2012 – G@24
                                                                                                                              49
© 2011 Ipsos                                                                                       Employee Relocation
Global @dvisor



                  Analytic Components
  7) Now, there are some incentives that your employer could offer you to encourage a move to
     that new international job. For each of the following please indicate how much the incentive
     would motivate you to take such a job:
  Much more likely to take the job
  Somewhat more likely to take the job
  Have no impact on my likelihood of taking the job
  Not applicable to my situation

   [RANDOMIZE]
   A monthly car allowance
   A onetime relocation allowance equivalent to 5% of your gross salary to cover incidental household expenses
   A 10% pay raise (as noted above)
   You /members of your immediate family would each get one round trip airfare per person to either travel back home; or have two
       round trip tickets for people to come and visit you once a year; or, use the equivalent value tickets for a destination of your
       choice
   Provide paid school tuition for your children
   Provide you with education courses to upgrade your skills
   Give you another week worth of vacation to use however you wish
   Provide immigration for your spouse in order that they could obtain employment
   Provide relocation consultant for home and school search
   Paid language training if necessary
   Would pay for pet(s) to be shipped to new address
   Provide temporary housing for up to four (4) weeks
   Would cover for loss on sale of auto’s (up to a maximum two auto’s)
   If you own a house/condo, would provide a sale or lease agent and would pay the difference in market value if sold at a loss
   A guarantee that you could move back to your current role after 2 years with further relocation assistance
                                                                                 A Global @dvisory – February 2012 – G@24
                                                                                                                                       50
© 2011 Ipsos                                                                                               Employee Relocation
Global @dvisor



                About Ipsos…
      We are an independent company among the large global research companies, and are owned and
      managed by research professionals.

      Our ambition: to make survey-based research one of the primary means to understand contemporary
      society and economy. And to make Ipsos a strategic partner for those who wish to better understand the
      world and play an active part in it, with lasting success.

      Our experts are specialised in five areas of activity: we assess market potential and interpret market trends,
      develop and test emergent or existing products or services and build brands, test advertising, study
      audience responses to various media, and measure public opinion on issues and reputation.

      We have 10,000 employees working in wholly owned operations in 66 countries, and regularly conduct
      research in over 100 countries.

      Founded in 1975 by Jean-Marc Lech and Didier Truchot, Ipsos has been publicly traded since 1999. In
      2010, Ipsos' revenues exceeded 1B Euros.

  Visit www.ipsos.com to learn more about Ipsos offerings and capabilities.




                                                                    A Global @dvisory – February 2012 – G@24
                                                                                                                  51
© 2011 Ipsos                                                                              Employee Relocation
Global @dvisor

                For information about this and other
                Global @dvisory products contact:
      John Wright
      Senior Vice President and Managing Director, Public Opinion Polling
      Ipsos Public Affairs +1 (416) 324-2002
      john.wright@ipsos.com

      Keren Gottfried
      Research Manager, Public Opinion Polling
      Ipsos Public Affairs +1 (416) 572-4481
      keren.gottfried@ipsos.com

      The Ipsos Global @dvisor Omnibus is a monthly, online survey of consumer citizens in 24 countries and
      produces syndicated reports and studies specifically tailored to the needs of corporations, advertising and
      PR agencies, and governments. For information contact:

      Chris Deeney
      Senior Vice President and Managing Director, Omnibus Division
      Ipsos Public Affairs +1 (312) 665-0551
      chris.deeny@ipsos.com

      Visit www.ipsos.com for information about all of our products and services.
      Copyright Ipsos 2010. All rights reserved. The contents of this publication constitute the sole and
      exclusive property of Ipsos.

                                                                   A Global @dvisory – February 2012 – G@24
© 2011 Ipsos                                                                              Employee Relocation

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Ipsos Global @dvisor 24: Employee Relocation

  • 1. Global @dvisor Employee Relocation Employees in 24 Countries Assess Relocation for a Total Global Perspective A Global @dvisory – February 2012 – G@24 Employee Relocation
  • 2. Global @dvisor These are the findings of the Global @dvisor Wave 24 (G@24), an Ipsos survey conducted between August 5th and August 15th SURVEY METHOD COUNTRIES SAMPLE WEIGHTING • The survey instrument is • The countries reporting herein • For the results of the survey • Weighting was then employed conducted monthly in 24 are Argentina, Australia, presented herein, an to balance demographics and countries around the world via Belgium, Brazil, Canada, international sample of 12,907 ensure that the sample's the Ipsos Online Panel system. China, France, Germany, employees out of 18,746 composition reflects that of the Great Britain, Hungary, adults age 18-64 in the US and adult population according to India, Indonesia, Italy, Japan, Canada, and age 16-64 in all the most recent country Mexico, Poland, Russia, Saudi other countries, were Census data, and to provide Arabia, South Africa, South interviewed. Approximately results intended to Korea, Spain, Sweden, Turkey 1000+ individuals participated approximate the sample and the United States of on a country by country basis universe. A survey with an America. via the Ipsos Online Panel with unweighted probability sample the exception of Argentina, of this size and a 100% Belgium, Indonesia, Mexico, response rate would have an Poland, Russia, Saudi Arabia, estimated margin of error of +/- South Africa, South Korea, 3.1 percentage points for a Sweden and Turkey, where sample of 1,000 and an each have a sample estimated margin of error of +/- approximately 500+. 4.5 percentage points 19 times out of 20 per country of what the results would have been had the entire population of adults in that country had been polled. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error. A Global @dvisory – February 2012 – G@24 2 © 2011 Ipsos Employee Relocation
  • 3. Global @dvisor LIKELIHOOD OF TAKING A JOB IN ANOTHER COUNTRY A Global @dvisory – February 2012 – G@24 © 2011 Ipsos Employee Relocation
  • 4. Global @dvisor ANOTHER COUNTRY: Now let's assume there was a full-time job available in another country At Least Three To Five Hours Away By Plane For Anywhere Between Two Or Three Years With A Minimum 10% Increase In Your Pay. How likely would you be to consider moving to this new job? CZ3. Now let's assume there was a full-time job available in another country at least three to five hours away by plane for anywhere between two or three years with a minimum 10% A Global @dvisory increase in your pay. How likely would you be to consider moving to this new job? Base: All Respondents: n= 12907 – February 2012 – G@24 4 © 2011 Ipsos Employee Relocation
  • 5. Global @dvisor ANOTHER COUNTRY: Now let's assume there was a full-time job available in another country At Least Three To Five Hours Away By Plane For Anywhere Between Two Or Three Years With A Minimum 10% Increase In Your Pay. How likely would you be to consider moving to this new job? CZ3. Now let's assume there was a full-time job available in another country at least three to five hours away by plane for anywhere between two or three years with a minimum 10% A Global @dvisory increase in your pay. How likely would you be to consider moving to this new job? Base: All Respondents: n= 12907 – February 2012 – G@24 5 © 2011 Ipsos Employee Relocation
  • 6. Global @dvisor If Very Or Somewhat Likely, Please indicate from the following list the top two reasons why you would RELOCATE TO ANOTHER COUNTRY: CZ4A. If very or somewhat Likely, Please indicate from the following list the top two reasons why you would relocate: Base: Very/ Somewhat Likely to moving to this new job: n= 6259 A Global @dvisory – February 2012 – G@24 6 © 2011 Ipsos Employee Relocation
  • 7. Global @dvisor IF NOT VERY OR NOT AT ALL LIKELY, Please indicate from the following list the top two reasons why you would NOT RELOCATE TO ANOTHER COUNTRY: CZ4B. If Not very or not at all likely please indicate from the following list the top two reasons why you would not relocate: Base: Not at all/ Not Very Likely to moving to this new job: n= 6648 A Global @dvisory – February 2012 – G@24 7 © 2011 Ipsos Employee Relocation
  • 8. Global @dvisor LEVEL OF MOTIVATION TO MOVE TO ANOTHER COUNTRY BASED ON INCENTIVES A Global @dvisory – February 2012 – G@24 © 2011 Ipsos Employee Relocation
  • 9. Global @dvisor GLOBAL SUMMARY Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? (Response categories have been truncated, full text on following slides.) guarantee to return to old job in 2 years 2 round trip tickets to visit home 10% pay raise paid language training education courses to upgrade skills monthly car allowance immigration for spouse to obtain employment extra week worth of vacation 5% relocation allowance paid school tuition for children relocation consultant for home/school search temporary housing for up to 4 weeks provide sale or lease agent for old house cover the loss on sale of car(s) pay for pet(s) to be shipped CZ5_15. [A guarantee that you could move back to your current role after 2 years with further relocation assistance] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 9 © 2011 Ipsos Employee Relocation
  • 10. Global @dvisor A GUARANTEE THAT YOU COULD MOVE BACK TO YOUR CURRENT ROLE AFTER 2 YEARS WITH FURTHER RELOCATION ASSISTANCE Incentive that your employer could offer you to encourage a move to thatNEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_15. [A guarantee that you could move back to your current role after 2 years with further relocation assistance] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 10 © 2011 Ipsos Employee Relocation
  • 11. A GUARANTEE THAT YOU COULD MOVE BACK TO YOUR CURRENT ROLEGlobal @dvisor AFTER 2 YEARS WITH FURTHER RELOCATION ASSISTANCE Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_15. [A guarantee that you could move back to your current role after 2 years with further relocation assistance] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 11 © 2011 Ipsos Employee Relocation
  • 12. YOU/ MEMBERS OF YOUR IMMEDIATE FAMILY WOULD EACH GET ONE ROUND TRIP Global @dvisor AIRFARE PER PERSON TO TRAVEL BACK HOME OR HAVE TWO ROUND TRIP TICKETS... Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_4. [You/ members of your immediate family would each get one round trip airfare per person to travel back home or have two round trip tickets...] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 12 © 2011 Ipsos Employee Relocation
  • 13. YOU/ MEMBERS OF YOUR IMMEDIATE FAMILY WOULD EACH GET ONE ROUND TRIP Global @dvisor AIRFARE PER PERSON TO TRAVEL BACK HOME OR HAVE TWO ROUND TRIP TICKETS... Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_4. [You/ members of your immediate family would each get one round trip airfare per person to travel back home or have two round trip tickets...] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 13 © 2011 Ipsos Employee Relocation
  • 14. Global @dvisor A 10% PAY RAISE (as noted above) Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_3. [A 10% pay raise (as noted above)] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 14 © 2011 Ipsos Employee Relocation
  • 15. Global @dvisor A 10% PAY RAISE (as noted above) Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_3. [A 10% pay raise (as noted above)] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 15 © 2011 Ipsos Employee Relocation
  • 16. Global @dvisor PAID LANGUAGE TRAINING IF NECESSARY Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_10. [Paid language training if necessary] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 16 © 2011 Ipsos Employee Relocation
  • 17. Global @dvisor PAID LANGUAGE TRAINING IF NECESSARY Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_10. [Paid language training if necessary] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 17 © 2011 Ipsos Employee Relocation
  • 18. Global @dvisor PROVIDE YOU WITH EDUCATION COURSES TO UPGRADE YOUR SKILLS Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_6. [Provide you with education courses to upgrade your skills] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 18 © 2011 Ipsos Employee Relocation
  • 19. Global @dvisor PROVIDE YOU WITH EDUCATION COURSES TO UPGRADE YOUR SKILLS Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_6. [Provide you with education courses to upgrade your skills] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 19 © 2011 Ipsos Employee Relocation
  • 20. Global @dvisor A MONTHLY CAR ALLOWANCE Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_1. [A monthly car allowance] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please A Global @dvisory indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 – February 2012 – G@24 20 © 2011 Ipsos Employee Relocation
  • 21. Global @dvisor A MONTHLY CAR ALLOWANCE Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_1. [A monthly car allowance] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please A Global @dvisory indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 – February 2012 – G@24 21 © 2011 Ipsos Employee Relocation
  • 22. Global @dvisor PROVIDE IMMIGRATION FOR YOUR SPOUSE IN ORDER THAT THEY COULD OBTAIN EMPLOYMENT Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_8. [Provide immigration for your spouse in order that they could obtain employment] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 22 © 2011 Ipsos Employee Relocation
  • 23. Global @dvisor PROVIDE IMMIGRATION FOR YOUR SPOUSE IN ORDER THAT THEY COULD OBTAIN EMPLOYMENT Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_8. [Provide immigration for your spouse in order that they could obtain employment] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 23 © 2011 Ipsos Employee Relocation
  • 24. Global @dvisor GIVE YOU ANOTHER WEEK WORTH OF VACATION TO USE HOWEVER YOU WISH Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_7. [Give you another week worth of vacation to use however you wish] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 24 © 2011 Ipsos Employee Relocation
  • 25. Global @dvisor GIVE YOU ANOTHER WEEK WORTH OF VACATION TO USE HOWEVER YOU WISH Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_7. [Give you another week worth of vacation to use however you wish] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 25 © 2011 Ipsos Employee Relocation
  • 26. A ONE TIME RELOCATION ALLOWANCE EQUIVALENT TO 5% OF YOUR @dvisor Global GROSS SALARY TO COVER INCIDENTAL HOUSEHOLD EXPENSES Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_2. [A onetime relocation allowance equivalent to 5% of your gross salary to cover incidental household expenses] Now, there are some incentives that your employer could offer you A Global @dvisory to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 – February 2012 – G@24 26 © 2011 Ipsos Employee Relocation
  • 27. A ONE TIME RELOCATION ALLOWANCE EQUIVALENT TO 5% OF Global @dvisor YOUR GROSS SALARY TO COVER INCIDENTAL HOUSEHOLD EXPENSES Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_2. [A onetime relocation allowance equivalent to 5% of your gross salary to cover incidental household expenses] Now, there are some incentives that your employer could offer you A Global @dvisory to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 – February 2012 – G@24 27 © 2011 Ipsos Employee Relocation
  • 28. Global @dvisor PROVIDE PAID SCHOOL TUITION FOR YOUR CHILDREN Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_5. [Provide paid school tuition for your children] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 28 © 2011 Ipsos Employee Relocation
  • 29. Global @dvisor PROVIDE PAID SCHOOL TUITION FOR YOUR CHILDREN Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_5. [Provide paid school tuition for your children] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 29 © 2011 Ipsos Employee Relocation
  • 30. Global @dvisor PROVIDE RELOCATION CONSULTANT FOR HOME AND SCHOOL SEARCH Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_9. [Provide relocation consultant for home and school search] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 30 © 2011 Ipsos Employee Relocation
  • 31. Global @dvisor PROVIDE RELOCATION CONSULTANT FOR HOME AND SCHOOL SEARCH Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_9. [Provide relocation consultant for home and school search] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 31 © 2011 Ipsos Employee Relocation
  • 32. Global @dvisor PROVIDE TEMPORARY HOUSING FOR UP TO FOUR (4) WEEKS Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_12. [Provide temporary housing for up to four (4) weeks] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 32 © 2011 Ipsos Employee Relocation
  • 33. Global @dvisor PROVIDE TEMPORARY HOUSING FOR UP TO FOUR (4) WEEKS Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_12. [Provide temporary housing for up to four (4) weeks] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 33 © 2011 Ipsos Employee Relocation
  • 34. IF YOU OWN A HOUSE/CONDO, WOULD PROVIDE A SALE OR LEASE Global @dvisor AGENT AND WOULD PAY THE DIFFERENCE IN MARKET VALUE IF SOLD AT A LOSS Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_14. [If you own a house/condo, would provide a sale or lease agent and would pay the difference in market value if sold at a loss] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 34 © 2011 Ipsos Employee Relocation
  • 35. IF YOU OWN A HOUSE/CONDO, WOULD PROVIDE A SALE OR LEASE Global @dvisor AGENT AND WOULD PAY THE DIFFERENCE IN MARKET VALUE IF SOLD AT A LOSS Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_14. [If you own a house/condo, would provide a sale or lease agent and would pay the difference in market value if sold at a loss] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 35 © 2011 Ipsos Employee Relocation
  • 36. Global @dvisor WOULD COVER FOR LOSS ON SALE OF AUTO'S (UP TO A MAXIMUM TWO AUTO'S) Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_13. [Would cover for loss on sale of auto's (up to a maximum two auto's)] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 36 © 2011 Ipsos Employee Relocation
  • 37. Global @dvisor WOULD COVER FOR LOSS ON SALE OF AUTO'S (UP TO A MAXIMUM TWO AUTO'S) Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_13. [Would cover for loss on sale of auto's (up to a maximum two auto's)] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 37 © 2011 Ipsos Employee Relocation
  • 38. Global @dvisor WOULD PAY FOR PET(S) TO BE SHIPPED TO NEW ADDRESS Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_11. [Would pay for pet(s) to be shipped to new address] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 38 © 2011 Ipsos Employee Relocation
  • 39. Global @dvisor WOULD PAY FOR PET(S) TO BE SHIPPED TO NEW ADDRESS Incentive that your employer could offer you to encourage a move to that NEW INTERNATIONAL JOB. How much would this incentive motivate you to take such a job? CZ5_11. [Would pay for pet(s) to be shipped to new address] Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Base: All Respondents: n= 12907 A Global @dvisory – February 2012 – G@24 39 © 2011 Ipsos Employee Relocation
  • 40. Global @dvisor LIKELIHOOD OF TAKING A JOB IN ANOTHER CITY A Global @dvisory – February 2012 – G@24 © 2011 Ipsos Employee Relocation
  • 41. Global @dvisor RELOCATING TO ANOTHER CITY: Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in... For A Minimum Of Two Years With At Least A 10% Pay Raise And All Of Your Moving Expenses Covered. How likely would you be to take the job? CZ1. Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in ... for a minimum of two years with at least a 10% pay raise and all of A Global @dvisory your moving expenses covered. How likely would you be to take the job? Base: All Respondents: n= 12907 – February 2012 – G@24 41 © 2011 Ipsos Employee Relocation
  • 42. Global @dvisor RELOCATING TO ANOTHER CITY: Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in... For A Minimum Of Two Years With At Least A 10% Pay Raise And All Of Your Moving Expenses Covered. How likely would you be to take the job? CZ1. Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in ... for a minimum of two years with at least a 10% pay raise and all of A Global @dvisory your moving expenses covered. How likely would you be to take the job? Base: All Respondents: n= 12907 – February 2012 – G@24 42 © 2011 Ipsos Employee Relocation
  • 43. Global @dvisor Top Two Reasons Why You Would Consider RELOCATING TO ANOTHER CITY: CZ2A. Please choose from the following list the top two reasons why you would consider relocating: Base: Very/ Somewhat Likely to take the job: n=8300 A Global @dvisory – February 2012 – G@24 43 © 2011 Ipsos Employee Relocation
  • 44. Global @dvisor Top Two Reasons Why You Would NOT Consider RELOCATING TO ANOTHER CITY: CZ2B. Please indicate from the following list the top two reasons why you would not relocate: Base: Not at all/ Not Very Likely to take the job : n= 4607 A Global @dvisory – February 2012 – G@24 44 © 2011 Ipsos Employee Relocation
  • 45. Global @dvisor APPENDIX: Questionnaire Text A Global @dvisory – February 2012 – G@24 © 2011 Ipsos Employee Relocation
  • 46. Global @dvisor Analytic Components 1) Imagine if you had a full-time job opportunity in the near future that would mean relocating to another city in [insert country] for a minimum of two years with at least a 10% pay raise and all of your moving expenses covered. How likely would you be to take the job? Very Likely Somewhat Likely Not Very Likely Not at all Likely [IF ‘VERY LIKELY’ OR ‘SOMEWHAT LIKELY’ IN FIRST QUESTION:] 2) Please choose from the following list the top two reasons why you would consider relocating: [RANDOMIZE] A new adventure Want to experience another city To network and meet new people A good career move Better pay Better living conditions Better standard of living Time for a change/Fresh start Provide opportunity to move up the corporate ladder A Global @dvisory – February 2012 – G@24 46 © 2011 Ipsos Employee Relocation
  • 47. Global @dvisor Analytic Components [IF ‘NOT VERY LIKELY’ OR ‘NOT LIKELY AT ALL’ IN FIRST QUESTION:] 3) Please indicate from the following list the top two reasons why you would not relocate: [RANDOMIZE] Spouse/partner has a job/career and can’t transfer Satisfied with current job Too late in my career to move Not enough money/compensation for such a move Can’t go because of looking after parents/relatives Don’t want to uproot children from their schools, friends Don’t want to leave friends and family/relatives behind Don’t want to jeopardize my career path—best to stay where I am Concerned about housing/accommodation—having to sell/vacate and then find another Concerned about cultural differences if moving to another city Concerned about personal/family safety Have health concerns—can’t leave Would be concerned about new responsibilities as part of the new position—would prefer to stay where comfortable with current job responsibilities Concerned about a different cost of living/maintaining current lifestyle Would be bad for my career plans A Global @dvisory – February 2012 – G@24 47 © 2011 Ipsos Employee Relocation
  • 48. Global @dvisor Analytic Components 4) Now let’s assume there was a full-time job available in another country at least three to five hours away by plane for anywhere between two or three years with a minimum 10% increase in your pay. How likely would you be to consider moving to this new job? Very likely Somewhat likely Not very likely Not at all likely [IF ‘VERY LIKELY’ OR ‘SOMEWHAT LIKELY’ IN PREVIOUS QUESTION:] 5) Please indicate from the following list the top two reasons why you would relocate: [RANDOMIZE] A new adventure A good career move to get international experience Better pay Better living conditions Time for a change/Fresh start Will help me move up the corporate ladder Want to experience a new culture Would like to learn another language Don’t have a lot of personal responsibilities right now so the time is right Would like to experience a new city Would be great to be part of a new workplace Could use the destination as a gateway to visit other places or countries nearby Good for family/kids to experience A Global @dvisory – February 2012 – G@24 48 © 2011 Ipsos Employee Relocation
  • 49. Global @dvisor Analytic Components [IF ‘NOT VERY LIKELY’ OR ‘NOT LIKELY AT ALL’'] 6) Please indicate from the following list the top two reasons why you would not relocate: [RANDOMIZE] Spouse/partner has a job/career and can’t transfer Too late in my career—just want to stay put Not enough money/compensation for such a move Can’t go because of looking after parents/relatives Don’t want to uproot children from their schools, friends Don’t want to leave friends and family/relatives behind Don’t want to jeopardize my career path—best to stay where I am Too far/remote to take the other position Concerned about housing/accommodation—having to sell/vacate and then find another Concerned about cultural differences if moving to another city/country Concerned about personal/family safety Have health concerns—can’t leave Would be concerned about new responsibilities as part of the new position—would prefer to stay where comfortable with current job responsibilities Concerned about a different cost of living/maintaining current lifestyle Would be bad for my career plans A Global @dvisory – February 2012 – G@24 49 © 2011 Ipsos Employee Relocation
  • 50. Global @dvisor Analytic Components 7) Now, there are some incentives that your employer could offer you to encourage a move to that new international job. For each of the following please indicate how much the incentive would motivate you to take such a job: Much more likely to take the job Somewhat more likely to take the job Have no impact on my likelihood of taking the job Not applicable to my situation [RANDOMIZE] A monthly car allowance A onetime relocation allowance equivalent to 5% of your gross salary to cover incidental household expenses A 10% pay raise (as noted above) You /members of your immediate family would each get one round trip airfare per person to either travel back home; or have two round trip tickets for people to come and visit you once a year; or, use the equivalent value tickets for a destination of your choice Provide paid school tuition for your children Provide you with education courses to upgrade your skills Give you another week worth of vacation to use however you wish Provide immigration for your spouse in order that they could obtain employment Provide relocation consultant for home and school search Paid language training if necessary Would pay for pet(s) to be shipped to new address Provide temporary housing for up to four (4) weeks Would cover for loss on sale of auto’s (up to a maximum two auto’s) If you own a house/condo, would provide a sale or lease agent and would pay the difference in market value if sold at a loss A guarantee that you could move back to your current role after 2 years with further relocation assistance A Global @dvisory – February 2012 – G@24 50 © 2011 Ipsos Employee Relocation
  • 51. Global @dvisor About Ipsos… We are an independent company among the large global research companies, and are owned and managed by research professionals. Our ambition: to make survey-based research one of the primary means to understand contemporary society and economy. And to make Ipsos a strategic partner for those who wish to better understand the world and play an active part in it, with lasting success. Our experts are specialised in five areas of activity: we assess market potential and interpret market trends, develop and test emergent or existing products or services and build brands, test advertising, study audience responses to various media, and measure public opinion on issues and reputation. We have 10,000 employees working in wholly owned operations in 66 countries, and regularly conduct research in over 100 countries. Founded in 1975 by Jean-Marc Lech and Didier Truchot, Ipsos has been publicly traded since 1999. In 2010, Ipsos' revenues exceeded 1B Euros. Visit www.ipsos.com to learn more about Ipsos offerings and capabilities. A Global @dvisory – February 2012 – G@24 51 © 2011 Ipsos Employee Relocation
  • 52. Global @dvisor For information about this and other Global @dvisory products contact: John Wright Senior Vice President and Managing Director, Public Opinion Polling Ipsos Public Affairs +1 (416) 324-2002 john.wright@ipsos.com Keren Gottfried Research Manager, Public Opinion Polling Ipsos Public Affairs +1 (416) 572-4481 keren.gottfried@ipsos.com The Ipsos Global @dvisor Omnibus is a monthly, online survey of consumer citizens in 24 countries and produces syndicated reports and studies specifically tailored to the needs of corporations, advertising and PR agencies, and governments. For information contact: Chris Deeney Senior Vice President and Managing Director, Omnibus Division Ipsos Public Affairs +1 (312) 665-0551 chris.deeny@ipsos.com Visit www.ipsos.com for information about all of our products and services. Copyright Ipsos 2010. All rights reserved. The contents of this publication constitute the sole and exclusive property of Ipsos. A Global @dvisory – February 2012 – G@24 © 2011 Ipsos Employee Relocation