The document proposes a marketplace called INREACH that allows sellers to attach monetary goals to their listings. Buyers can then contribute to the seller's goal when purchasing items or services. This gives buyers context for the purchase and sellers accountability to meet their stated goals. It is meant to move away from a "use and throw away" mentality by giving purchases more meaning through contributing to a seller's vision or project. The concept includes features like public goals, fixed or negotiable pricing, online or local transactions, and notifying buyers and sellers of goal progress.

1. Concept Presentation
Winner of 2012 design-a-thon www.invokemedia.com/inreach-idea

2. PROBLEM STATEMENT
Everyday objects are part of our way of life. As
consumerists, we need to replace the ‘use and throw
away’/hoard mentality.
As humans, goals are naturally meant to be
individualistic, often reached by ourselves. But what if
people contributed to those goals to make it much more
transparent?

3. seeks to help sellers reach monetary goals
through buyer contributions to marketplace
listings and services

4. $250 $220

5. $250 $220
People choose differently when presented with more context.
THAT CONTEXT IS SOMEONE ELSE’S VISION / REACH

6. BUY-IN REASONING
SELLER BUYER
ACCOUNTABILITY Their Goal A Seller’s Goal MEANINGFUL
TO GOAL CONTRIBUTION
List Items/Services Worth of an Item/Service
Sense of Satisfaction

7. NICHE/PRODUCT
MARKETPLACE
NEGOTIABLE
MARKETPLACE
DONATION

8. GOALS LISTINGS
Product
Service Product/Object
Project/Funding Services
Gift Deals
Proceeds
• Has to be Public • Fixed Price
• Amount in % or $ • Negotiable
• Price Range

9. SELLER’S JOURNEY SETUP/PREP TRANSACTION FOLLOW-UP
$900
$300 - $500 $180
Design Canucks Take Photo / Add to my
Services Tickets Write Message Timeline
CREATES A MAKES Decides on location and IMAC Notify
selects Place. Location Contributors
GOAL LISTING(S) value attached to product
BOUGHT!
Via Find My Friends Example
or Event Check-In
SELLER CONFIRMS SENT IF
ONLINE PAYMENT IS USED
Groupon for
Camera Lens
Fairmont
$35 $ Negotiable
$500
SYSTEM CONFIRMS
PAYMENT TRANSACTION
SUCCESSFUL
THROUGH LOCAL MEET
CONTRIBUTION/
UP OR ONLINE PORTAL
TRANSACTION
BUYER’S JOURNEY
DECIDES ON
CANUCKS
TICKETS NOTIFIED
Confirms Reciept
FOR BUY OTHER OF SELLER’S
FOR GOAL OR of Item/Service
PRODUCT THINGS REACHED
GOAL
BUYER BROWSES SITE...
List on to my
contributions
WATCH This User / This Product / This Goal Track

10. Expandability
Other Markets
Can Match Goals with Listings
Ex. Need Website Ex. Dev Services
Companies
- Sponsored Goals
- Offer listings cheaper or donation to site as goal
- Promote listings
- Non-Profits become category + Showcase donation
goals

11. Expandability
Other Considerations
* Abuse
* Buyer re-lists purchases
* Inappropriate listings
* Validation of Payment
Payment Considerations
* Standalone Payment Portal
* Facebook Marketplace
* Ebay
* Craiglist
* Etsy

12. See a revised concept of INREACH
www.invokemedia.com/inreach-idea