1. INTEL & CREST
5 July 2013
Design in Asia @ Intel Penang (PG12)

2. 2
Melaka
Johor
Selangor /
KL
Perak
Negeri
Sembilan
Kedah
Semiconductor Front End
SilTerra Hamada Infineon
Semiconductor Back End
AIC Intel Fuji
System / Module / Device
Sharp Fuji Akrion
Applied Materials ASML
KLA Tencor Asyst
Celestica Metex Wong
Equipment
Sharp Onkyo Aviza
Axcelis Intevac Varian
Lam Research QT Tech
Semiconductor Front End
S.E.H. MEMC
Semiconductor Back End
Freescale TI Toshiba
Spansion ChipPack NEC
System / Module / Device
Sensata Flextronic Nichia
ChungHua
Equipment
WD Epson Samsung
Panasonic Sony Flextronics
Hitachi Sharp Onkyo
Canon
Semiconductor Back End
ST Micro ST Memory
System / Module / Device
Seagate Mitsui Mitsutoyo
Nemic-Lamda PCA Tech
Ronnie Hokuden FCI
WD Media Pioneer
Equipment
Brother Celestica Sharp
Flextronics Kenwood Sanyo
Mitsubishi Panasonic Podoyo
Mitsumi Seiko Dyson
Semiconductor Back End
Carsem Unisem IDS
System / Module / Device
Murata
Semiconductor Back End
On Semi NXP
System / Module / Device
Alps TDK NHK
Equipment
Samsung Xyratex
Semiconductor Back End
Intel AMD Linear
Spansion Marvell Globetronic
Osram Lumileds Altera
IDT Avago ASE
Fairchild Renesas Sumitomo
System / Module / Device
Seagate Plexus Knowles
Smart Mo Molex Jabil
Sanmina Kontron Flextronic
Amphenol WD Media Motorola
National Instruments
Equipment
Dell Solectron VDO
Agilent Sanyo LKT
Inventec Ben-Q Pentamaster
Clarion Bosch Vitrox
Bose
Penang
Semiconductor Back End
Infineon
Dominant NS
System / Module / Device
TEAC Qualitek
Muhlbeuer Flextronic
Equipment
Panasonic Cubic
Semiconductor Front End
X-Fab
System / Module / Device
Taiyo Yuden Toko
Sanmina HGST
Sarawak
Manufacturing and R&D Activities in Malaysia
Source: MIDA
In Red – Manufacturing and R&D
In Black – Manufacturing

3. 3
Introducing CREST..
CREST officially
incorporated on 30 June 2011
Launched on 9 June 2012
10 companies have signed up to become
Founder Members of CREST
• CREST has syndicated with key
Federal Government Agencies
• Endorsed by the Economic
Council

4. 4
Mandate
CREST will focus on
 Research and Development
 Talent Development
 Commercialisation
to accelerate economic growth of the
Electrical and Electronics Industry in
Malaysia

5. 5
CREST Partnership Model
GOVERNMENT
INDUSTRY ACADEMIA
•Advanced & well
equipped shared
services
•Product & process
improvement
•Downstream &
outsourcing
opportunities
•Human capital
•R&D ecosystem
•Local & Foreign linkages
•Industry driven programs
•Increased IPs and patents
•Industry exposure for
postgrads
•Access to best
manufacturing practices
•Commercialization of
R&D
•Sabbaticals &
internships
•SME Development
•No duplication of resources
•Comprehensive monitoring &
channelized efforts
•Greater multiplier effect
•Optimization of funds

6. 6
Driven by Industry, Supported by Government
CREST mandate is to create and grow R&D ecosystem in
E&E sector

7. 7
Intel Inside
6
Board of Directors
Chairman
Datuk Noharuddin Nordin
Chief Executive Officer
Malaysia Investment
Development Authority
(MIDA)
Deputy Chairman
Dato’ Redza Rafiq
Chief Executive Officer
Northern Corridor
Investment Authority
(NCIA)
Director
Professor Dato’ Dr.
Omar bin Osman
Vice Chancellor
University Sains
Malaysia
Director
Mr. Ooi Boon Chai
Chairman
Penang Skills
Development
Centre (PSDC)
Director
En. Mohd Khairul Adib
Abd. Rahman
MOSTI
Director
Dato’ Sofi Osman
Altera
Director
Dr. Kamarulzaman
Silterra
Director
Chris Kelly
INTEL
Director
Dr Hari Narayanan
Motorola Solutions
Director
En. Farid Wajidi
Northern Corridor
Investment
Authority (NCIA)
7
• Total Headcount 25
• CREST employees : 20
USM
NCIA
Intel
TalentCorp
Board of Directors
CREST Industry Advisory Panel
CEO
PMO
VP
Project
Research
Director
PMO
Facilitator 2
R&D
VP
R&D
Manager
R&D
Assistant
Manager
Shared Services
Manager
Shared Services
Exec Assistant
Talent Dev.
SVP
Learning & Dev.
Manager
Mkt.
Engagement
VP
Opera ons
VP
HR & Admin
Senior Manager
Opera ons
Execu ve
Admin
Senior
Execu ve
Finance
Senior
Execu ve
Driver
Manager,
CEO’s Offic
e
R&D
Execu ve
Talent Dev.
Execu ve
Secretary
Dispatch/Driver
PMO
Facilitator 3
Talent
Programme
Manager
Organiza on Chart 2013

8. 8
Research & Development
100m
R&D Grant

9. 9
Collaboration Matchmaking Assistance
CREST
MNCs
SMEs
Foreign
U
Local U
Contact CREST for referral

10. 10
Research & Development
Collaboration
16 academic institutions
15 Local and 1 Foreign
27 Companies
12 Local and 15 MNCs
58 graduates
38 MSc and 20 PhD students
22 IPs
100 Publications
Outcomes for Project 2012-2013

11. 11
Talent Development
2011 2012 2013 2014 2015
+450
graduates
INDUSTRY-READY GRADUATES
230
graduates
Fast Track,
Structured Internship Program
+ Fast Track Masters,
Adjunct Program, & more..

12. 12
Talent Development 2011-2012
99% hired
1 pursuing Masters
FasTrack 1
101 apprentices
FasTrack 2
134 apprentices
1 Structured Internship
Program (SIP) & MoHE
HEIGIP
54 interns
2
Industrial Masters
(MSc in EDSE)
17 graduated
34 in progress
3
Industrial PhD
7 in progress
4
TalentXChange
Talent Repository Tool
5
Live by 2013

13. 13
Talent Development
• Youth
• Career Awareness
• Industry Boot Camp
• Professional Outreach
• Adjunct programs
• and more

14. 14
Commercialisation
Match-making
39
Dialogue with MNCs about ‘missed
opportuni es’
NFC Wireless
Charging
Phone/Desktop
Virtualization
Heterogeneous
storage system
Multi transmitting
Bluetooth device
ID Design
Thermal Mechanical
Analysis and Design
System design
(schematic and layout)
PCB/motherboard
manufacturing
Package/Substrate
fabrication
Validation Services
Software Services
IA FW developer
DFX Validation
Full Silicon Chipset
Validation
Software Validation
Development Board
Design Work
Performance
Benchmarking /
Competitive Analysis
Cloud Computing &
Mobile Application
Development
Regression Testing
Software Validation
Testing
Device Driver
Development
Device & Validation
Common Customer
Experience Validation
Automation: Software
Platform

15. 15
Commercialisation
Enhancing
the Eco-system
Repositories
talent, expertise, and resources
Shared Service
facilities & labs
Business Incubator
with NCIA and USM

16. 16
Terima Kasih
COLLABORATIVE RESEARCH in ENGINEERING, SCIENCE & TECHNOLOGY
16