The Briefing Room with Robin Bloor and Actian Live Webcast on May 14, 2013 Visit http://www.insideanalysis.com

1. The Briefing Room

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Welcome
Host:
Eric Kavanagh
eric.kavanagh@bloorgroup.com

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! Reveal the essential characteristics of enterprise software,
good and bad
! Provide a forum for detailed analysis of today s innovative
technologies
! Give vendors a chance to explain their product to savvy
analysts
! Allow audience members to pose serious questions... and get
answers!
Mission

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MAY: Integration
June: DATABASE
July: CLOUD
August: HIGH PERFORMANCE ANALYTICS

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Processing Monitoring
Integration
CRM
Social
MOBILE
M a c h i n e - g e n e r a t e d
RFID

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Analyst: Robin Bloor
Robin Bloor is
Chief Analyst at
The Bloor Group
robin.bloor@bloorgroup.com

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! Actian is a database (Vectorwise, Ingres & Versant) and
software development company
! It offers Actian Apps, lightweight applications that
automate business actions triggered by real-time changes in
data
! Actian now offers Actian DataCloud, an iPaaS (Integration
Platform as a Service) solution
! It recently acquired Pervasive Software and ParAccel
Actian

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Lance Speck
Lance Speck is Vice President and General Manager,
Integration Products for Actian Corp, responsible for
thought leadership and execution strategy for
integration products delivered via direct and indirect
channels, including SaaS vendors, ISVs, and BPOs, as
well as to the enterprise. In more than a decade at
Pervasive Software (recently acquired by Actian),
Lance has served in a variety of senior management
roles, most recently as Senior Director of Sales,
Marketing and Services for Pervasive Integration
Products. Lance joined Pervasive Software in 2001
from United Devices, where he was a senior account
executive focused on providing grid solutions and
distributed computing software and services. Prior to
United Devices, Lance worked as an Account Executive
at Pervasive including moving to San Jose in 1999 to
open an office in Cupertino. Lance worked for Lotus
Development Corporation prior to and after the
acquisition by IBM.

9. The Bigger Picture
New Opportunities for the Modern Enterprise
May 14, 2013
© 2013 Actian Corporation

10. 10
The value of a great data strategy…
© 2013 Actian Corporation
An Incremental
$2Tn of business value
per year
for Corporations able
to harness Big Data
Source: McKinsey & Company

11. 11
…is locked up in the challenges of Big Data
© 2013 Actian Corporation
Too Big...? Too Fast...? Heterogeneous...?
“Even if I solve these issues, how do I unlock the value?”

12. 12© 2013 Actian Corporation
The only company focused on helping customers manage their business
operations, connect to any data, analyze their outcomes and act on
critical events to derive maximum value from their data.
§ Tens of thousands of users worldwide
§ North of $150m revenues
§ Hundreds of people skilled in data
§ Global operations – 15 offices in America, Europe, Asia
§ Pedigree in data management
§ Proven innovation
§ Enable customers to turn Big Data into business value
Actian

13. © 2013 Actian Corporation 13
Real-time or batch
Platforms
Data to Action
Data to Discovery
CONNECT ANALYZE ACT
DI BX DI BX DI BX AA
DI RA VW RA PA VW RA
Business
Humans
Machines
$
Connect, Analyze, Act in the Age of Data

14. The ONLY scalable, secure, unified, extensible platform
Business
User
Data
Analyst
Customers Deployment
On-Premise
Cloud
Hybrid
Partners
Partner
End Users
CRM
ERP Other
Ecosystems
Enablement
Marketplace
Services
Community
Actian
Customer
Partner
Solutions
Product Platform
DMDPDI
Apps
Business
Analyst
Maestro
© 2013 Actian Corporation 14
Connect: Solving for Variety

15. ParAccel
MPP for Fast Reporting and Analytics
15© 2012 Actian Corporation
Analyze: Solving for Volume and Velocity
Vectorwise
SMP for very fast reporting

16. 16© 2013 Actian Corporation
Act: Big Data Tools for Business Users

17. 17
ActionsMultiple Data Sources Triggers
© 2013 Actian Corporation
Act: Big Data Tools for Business Users

18. ...Be notified
immediately of a level
1 support incident
...for one of your top
20 prospects in the
next 6 months
...and automatically
send an email to your
prospect notifying
them of your
attention to their
matter
...Spot the 50%
increase in +ve tweets
in the
last hour
...for one of your 30
recently released
product
Campaigns
...and automatically
adjust your spend on
that campaign
With Google
...Track the weather for
rain by the hour
around your retail
store
...match this with
regional stock systems
...and sms your staff
...to make sure you
have enough stock of
umbrellas, by the door,
when it rains
18© 2013 Actian Corporation
REAL TIME CUSTOMER
SATISFACTION
REAL TIME CAMPAIGN
OPTIMISATION
REAL TIME SALES
INCREASE
Imagine if you could…

19. § Small Business Accounting Software
§ Cloud CRM
§ Cloud ERP
§ Subscription Billing
§ Fundraising Solution
§ Payroll Processing
§ Project Portfolio Management
§ Healthcare Insurers
§ Financial Technology
§ Revenue Performance Management
§ eCommerce Provider
19© 2013 Actian Corporation
A Standard for Leaders in…

20. Reference Customer
20© 2013 Actian Corporation
+ + =
Leader in
SaaS CRM
Leader in SaaS
Accounting
Leader in Cloud
Integration
Dominant
Marketshare

21. § Actian DataCloud as
iPaaS (Integration
Platform as a Service)
§ Data Integrator v10 in
the Cloud
§ Agents for “last mile”
integration
§ Integrate multiple
Clouds behind a single
user experience
© 2013 Actian Corporation 21
Actian DataCloud

22. Actian Galaxy™ is an interactive destination that enables our employees, partners and end users to
communicate with Actian and peers, access resources, acquire connectivity applications and manage
their software assets when they need to.
• Actian Galaxy Marketplace™
• Integration Applications
• Data Integrator Add-ins
• MyGalaxy (custom storefront)
• Actian Support Community™
• Enhance support experience
• Product feedback
• Documents and resources on line
• Actian Galaxy Administration™
• Self-sufficient partners
• Marketing assets
• Self-renewals
Built on various best of breed platforms
Actian Galaxy
© 2013 Actian Corporation 22

23. The Future of Integration: Project “Maestro”
Sneak Peek – Enabling the Business
23© 2013 Actian Corporation
• Simple interface to hide the
complexity of integration
• Pre-configure endpoints,
triggers and actions for your
end users
• Can be used on its own or
embedded inside your
application
• Free up your technical
resources by giving the data
mapping tasks to the end
user

24. www.actian.com
facebook.com/actiancorp
@actiancorp
Thank You
© 2013 Actian Corporation 24

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Analyst:
Robin Bloor
Perceptions & Questions

26. The Bloor Group
The BI
Latency
Issue…

27. BI Latency
There are 4 distinct and important latencies
The Bloor Group
1
2
3
4
Time to DISCOVER (data analyst latency)
Time to DEVELOP (developer latency)
Time to DEPLOY (operational latency)
Time to USE (user latency)

28. The Cast of Characters
The Bloor Group
Data Analyst
IT Developers
IT Operations
BI User

29. The Full End-to-End Process
The Bloor Group
Each is a distinct step
The process applies both to BI
development and BI implementation
The model stage disappears with
implementation
I want complete self-service

30. The Point About Discovery
The Bloor Group

31. A Word About Vector Processing
The Bloor Group
q Vector processing is very
fast
q It exploits the vector
processing capability of
commodity CPU
q Very few vendors exploit
this capability

32. ! In respect of this software suite, please speak to
the following latencies:
! Data Analyst latency
! Developer latency
! Deployment latency
! User performance experience
! How active is Actian Galaxy?
! Actian has acquired ParAccel; what are its
intentions in terms of further product
development?

33. ! In your view, is the “age of the data
warehouse” over?
! Which sectors/businesses are currently in
Actian’s “sweet spot?”
! Which companies/products do you regard as
competitors/partners?

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June: DATABASE
July: CLOUD
August: HIGH PERFORMANCE ANALYTICS
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Thank You
for Your
Attention