10 ways to transform customer service experience in 2013 : As the New Year approaches, Gopal Devanahalli has been thinking about the state of customer service at enterprises. As someone who spends a lot of time re-imagining the possibilities of customer service, the first thing that comes to my mind is the challenges. Why ticks off customers? Why aren’t contact centers as productive as they can be? What impedes enterprises from delivering a memorable experience to customers?