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Sunrise States 
Realizing The Potential Of North‐East
Team Details
College: 
Model College, Dombivli
Course: 
Bachelors in Management Studies
Members
Abhishek Dube Sushmita Nagaral
Austin Gangar  Trupti Jasal
Rachana Dhupkar
Introduction
• North‐east is also known as region of “Seven Sisters”
• It shares its boundary with 5 countries 
(most by any region in India)
• It is one of the leading producer of tea, coffee and rubber in India
• Handloom and Handicraft industries are the major industries in North‐east
• It is also known for its flora and fauna in the world
• It contributes only 0.004% of the total exports of India
Out of India’s export volume of about $254.4 billion, the Northeast’s share 
is only about $0.01 billion.
Barriers to Exports
1.Lack of infrastructure facilities
‐ Due to hilly areas transport is difficult in north‐east India 
2.Large number of small scale farmers
‐ There are over 50,000 small farmers in north‐east India
3.Less financial support to the farmers
‐Small farmers do not have their ownership rights over the land,
therefore they deprived of access to bank loans 
which are essential if they wish to expand
4. Lack of organic farming
‐ European buyers are looking for Kenya for tea because of their organic farming 
methods
‐ But organic farming method is yet to be followed in north east regions 
We will create a network of young volunteers who would teach
small farmers modernized techniques of farming
• Synopsis of solution
Involving  Graduates
Tying up with export 
organizations
‐Young college students will be trained to teach the new techniques of 
farming
‐These students will go to different villages and teach small farmers new 
techniques which will help them to improve their quality of their 
produce
‐Tying up with exporters and corporate will help taking the improved 
produce of farmers to them
‐ This will help the farmers to get a good value of their produce 
Forming a non profit 
organization
‐The main objective of  this non profit organization is to train the farmers 
for producing better quality of products which would be exported 
globally
‐The organization will also be tying up with the exporters and the 
corporate  houses  so that it would be easy to  take the produce from the 
farmers  and export it globally 
Recruitment of volunteers
• Volunteers will be recruited by approaching colleges 
and selecting the potential students
• Majority of volunteers selected will be having 
agricultural know how
• We would also be looking for professionals and experts 
who can contribute by imparting their valuable 
knowledge
Training Volunteers
• We would be hiring experts from different institutes to train 
volunteers
• Volunteers will be groomed through workshops and seminars
• Volunteers will also be trained through online simulation
• Volunteers will also be given on field training
Training Farmers
• Volunteers  will reach out to Gram Panchayat
• Volunteers will train farmers  through workshops
• They will collect Individual samples of soil from farmers 
• Collected samples will be sent to laboratories for testing
• Based on results of testing volunteers will advise on new methods of farming
Funding
• We would be looking for government support for funding
• We will also try to convince the corporate as a part of their 
corporate social responsibility
• We would be also approaching the rural banks for their 
financial support
Allocation of funds
• 50 per cent of total funds would be spent on training 
programmes for volunteers and farmers
• 40 per cent of funds will be spent for setting up of
offices in districts
• 10 per cent will be spent for promoting the 
concept in rural areas  
Tying up with Exporters and corporates 
• We will be tying up with merchant exporters and corporates so that the produce 
of small farmers can be taken to them
• Exporters will get best possible yield in less period of time
• This will help farmers to take their product to the exporters
• This will raise the standard of living of farmers
• Corporates will be motivated to set up factories in nearby areas
Offices in Districts
• Offices will be set up in all the districts of the states
• Office will consists of the officials having good knowledge about the agro products
• Farmers will  bring their sample of  produce to the office for quality checks
• Based  on quality  the produce will be segregated class wise
‐ Class A (produce will be exported)
‐ Class B (produce will be sent to different states)
‐ Class C (produce will be sent in local markets)
• Farmers can also contact with the officials for solving their queries regarding farming
Impacts
• Will have an impact over 50,000 farmers in 7 states 
• Farmers will get  better profits
• Contribution towards country's exports will rise
• Farmers will get better opportunities  for their growth
• Will  draw government’s attention towards  framing better Policies
Challenges
• Lack of government support
• Poor infrastructure facilities
• Adverse climatic  conditions
• Lack of co‐ordination, faith by 
farmers
• College students may not show 
interest  towards the concept
Mitigation Factors
• If government doesn’t support 
then we can approach 
NGOs  for help
•We can create awareness by  
going to different villages  and 
promoting our concepts through  
street plays
•We will be giving incentives and 
recognition to the volunteers for   
the work done by them in form of 
cash and certificates
Appendix
• http://commerce.nic.in/trade/national_tpa_export.asp
• http://commerce.nic.in/trade/EDF_Guidelines.pdf
• http://www.pwc.in/en_IN/in/assets/pdfs/publications/2013/north‐east_summit‐2013.pdf
• http://maizestarch.com/connex/products/north‐east‐region/
• http://drnarendrajadhav.info/drnjadhav_web_files/speeches/North%20East%20Draft.pdf
• http://www.downtoearth.org.in/node/8495

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