What we've been up to since our launch, and what we are planning on doing.

1. Shape, build, and launch to
market in three months
#stoptalkingstartbuilding

2. idealabs has the
ambition to help
build a strong and
sustainable
entrepreneurial
community in
Antwerp

3. Why
Antwerp?

4. Participants of a
Entrepreneurial
ecosystem
Entrepreneurs
Government
Universities
Investors
Mentors
Service providers
Large companies

5. Successful
Entrepreneurial
ecosystems
Boulder
Chile
San Fransisco vs
New York
Dublin
Amsterdam
Berlin
Helsinki
Eindhoven
Moscow
Paris
Stockholm

6. Principles of a
Entrepreneurial
ecosystem
1. Entrepreneurs must
lead the startup
community
2. The leaders must
have a long-term
commitment
3. The start up
community must be
inclusive of anyone
who wants to
participate in it
4. The startup
community must have
continual activities
that engage the
entire entrepreneurial
stack

7. How we are
setting those
principles into
work.

8. Phase 1:
Building an
entrepreneurial hub

9. Stripped building 3 month set up!
Private fund validation of need!
Core team validation of interest!
Strong Backers validation of ideas?
FIRST STEP:
MVP accelerator

10. shape build launch
MONTH 1 MONTH 2 MONTH 3

11. philosophy what
we believe in
Be more innovative.
Stop wasting people's
time.
Be more successful.
eric ries
the lean startup
movement

12. philosophy MVP
Minimum set of features
Learn from early
adopters
Avoid building a
product nobody wants
Learn from testing
eric ries
the lean startup
movement

13. philosophy what
we believe in

14. From 70 applications
we chose 3 startups
for our accelerator

15. First cycle:They
worked very hard!

16. Second step: Turn
that stripped building
in to a entrepreneurial
HUB

17. THE SPACE HUB EVENTS
CAMPUS COFFEELABS

18. A space where people, technology,
materials, philosophies and ideas mix,
collide and collaborate to produce
ground breaking innovations

19. Center of Antwerp / 2000 sqm /
Workshops/ Speaker Series / Networking
Events / Building prototypes / Breakout
office / Private meetings

20. Phase 2: Identify vibrant
entrepreneurial community
through meaningful events

21. Meaningful events that should
inspire educate engage
Startup Stories Startup Start Up
Essentials: Weekend
Founder stories
-Business Model Canvas Hackathon
Corporate -Online marketing
innovation Ideathon
-Lean Startup
Intrapreneurs -Startup Tools Corporate
innovation Lab
-PR for startups
2013 2013 2013
Big Conference Startup Event space
Academy

22. VIBRANT COMMUNITY
IDEALABS IMPACT MEANINGFUL EVENTS

23. Third Step: expanding
community- Blending
Companies and Startups at
idealabs

24. Stodgy. Slow. Bureaucratic.
Big companies get a bad rap
when it comes to innovation.

25. Big companies are applying startup
strategies and tools to jump-start
innovation. It’s not about pontificating
on the innovation process. It’s about
being lean, focused, and maniacally

26. FIRST STEPS
Intuit organizes multi-day
“lean start-ins” that gather
“intrapreneurs” together
from across the company
to teach them how to apply
rapid experimentation to
create new products,
services, and business
models.
Kimberly-Clark promotes one-
day “expert acceleration
sessions” that bring hand-
picked outside “thought
leaders” face to face with
business teams to bust mental
models and create game-
changing strategies.
Whirlpool uses a network of innovation
mentors (also called i-mentors), who are
loaded with innovation tools and
guidance to help business teams
focused on challenging market
“orthodoxies.”

27. BIG STEPS
BBC Worldwide officially launched Volkswagen Group of America
BBC Worldwide Labs. The initiative is Electronics Research Laboratory
aimed at supporting the creative and (ERL) has teamed up withPlug
digital industries in the UK by and Play to accelerate and
offering them insight and expertise collaborate with startups to
into the industry. transfer technology from many
industries into the automotive
domain.
Pepsi Co wants to get in on the
ground level with companies that
could become the next Twitter via its
Digital Labs program.

28. Big companies that behave like small startups
focus on two things:
First, they Second, they give
accelerate the internal businesses
speed of and teams an
innovation, outside-in
just like a perspective, similar
Silicon Valley to the type of
incubator. reality-checking that
comes from
advisory boards or
venture capitalists.

29. LBi improves collaboration
with clients after Hyper
Island experience

30. General Assembly partners
with General Electric

31. We are blending
companies and
startups at idealabs
1. Business model 3. ‘Lean Startup’
innovation classes: methodology applied to
challenge the status-quo corportations. Shape,
and identify the business build, launch approach
and revenue models of workshop:
the future
•Incubation of
2. Classes for intrapreneurs/
intrapreneurs: rapid corporate venturing
experimentation
techniques to create new •Corporate innovation
products, services and labs
business models.

32. Last Step: Experimenting
ourselves, and opening a mini
Product Lab

33. Product Lab: offer people the
opportunity to do some rapid
prototyping right behind the
coffeebar

34. Thanks for listening!
Got any questions?
www.idealabs.be
@idealabs_be
Nicolas Verellen
nicolas.verellen@idealabs.be