This document provides information on developing, protecting, testing, and licensing intellectual property. It outlines steps for inventing solutions, researching the market and patents, protecting ideas with patents/copyrights/trademarks, testing products at retail locations and fairs, and licensing the intellectual property through negotiations using sell sheets. Key details covered include costs to prosecute a patent, average time to receive a patent, rights granted if a patent is issued, and alternatives to patents that may provide lower-cost protection.
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BIG PICTURE
Plan your work and work your plan with this valuable Go/No Go roadmap!
Define
Sketch
Model
Prototype
Research
Market
Search
Patent
Search
Protect
Patents
Strategies
Test
Retail/Web
Shows/Fairs
DRTV
License
Sell Sheets
The
Approach
Negotiations
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Novel and Non-Obvious Inventions.
What is a Novel Invention?
New.
Can’t be publicly known before it was invented.
Can’t be published more than one year before patent
application filing.
Can’t be offered for sale one year before filing date.
WHAT INVENTIONS
ARE PATENTABLE?
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Novel and Non-Obvious Inventions.
What is a Non-Obvious Invention?
A non-obvious improvement over the prior art.
WHAT INVENTIONS
ARE PATENTABLE?
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What are the costs to prosecute a patent?
Patentability Research.
Patent Application Drafting.
Patent Application Filing Fees.
Patent Office Action Responses.
Maintenance Costs.
Enforcement Costs.
WHAT DOES IT
COST?
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How long does it take to get a patent?
Factors include:
Type of invention.
Complexity.
Existence of similar prior art.
HOW LONG
DOES IT TAKE?13
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What do I get if my patent issues?
Exclusive right to make, use, and sell your product.
Typically, patent is valid for 20 years.
Right to enforce the patent.
WHAT HAPPENS
WHEN IT ISSUES?
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Are there other alternatives that may offer
some protection at a lower cost?
Trademarks.
Provisional Patents.
Trade Secrets.
WHAT ARE MY
ALTERNATIVES?
16. PAUL THIBODEAUX
R E G I S T E R E D PAT E N T
AT T O R N E Y
P T H I B O D E A U X @ F R I L O T. C O M
( 5 0 4 ) 5 9 9 - 8 2 0 4
W W W. F R I L O T. C O M
16
18. BETA
TEST
REAL sales DRAMATICALLY increases your odds for successful licensing!
Transactional Learning
Sell small quantities in stores
and online
Sold at fairs for years before
going on TV & in Retail
Buyers are not interested in
single item lines, ASOTV
solves that problem!
ResponseMagazine.com & Retailing.org
Retails &
Web
Shows &
Fairs
DRTV
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LICENSE
The Big 3
• Royalty rate: 3%-8%
• Minimum: negotiable
• Up front amount: negotiable
Creating Wealth with Passive Income!
Sell Sheets
The Approach
Negotiations
• Images
• Features & Benefits
• Contact Info
• Trade Shows
• Cold Call
Quick Intro:My name is LL. I have been inventing and working in the space for 22 years. I have 10 patents that have generated over $30M in sales. Most recently I had the privilege of being on Shark Tank season one and have partnered with Daymond John on that product as well as other ventures since then. I have had great success and failure and absolutely love sharing what I’ve learned from both. Quick Survey: Out of curiosity, how many of you are already familiar with licensing and made a decision to do it?Today I am going to share the 5 simple steps to successful inventing. I promise to give you the opportunity to ask questions at the end of each slide so please hold them until then.Quick Housekeeping: Bathrooms, etc.So, let’s dive in!
Does it work?COGManufacturabilityRetail Price GoalAlternative methods
Patents – Provisional, Non-Provisional, DesignDesign cover what it looks like - $125 and upProvisionals are a potentially less expensive way to stamp Patent pending – buying time. They NEVER issue Must file acorrosponding Non Provisional to ultimately issue - $125 electronicllyNon Provisionals (Utility Patents) - $190/$95 electronic for 3 claims and goes up from thereEXAMPLESFT had bothScrunchi had design
Patents – Provisional, Non-Provisional, DesignDesign cover what it looks like - $125 and upProvisionals are a potentially less expensive way to stamp Patent pending – buying time. They NEVER issue Must file acorrosponding Non Provisional to ultimately issue - $125 electronicllyNon Provisionals (Utility Patents) - $190/$95 electronic for 3 claims and goes up from thereEXAMPLESFT had bothScrunchi had design