Visit to a blind student's school🧑🦯🧑🦯(community medicine)
Communicating research. Lessons from advertising and journalism
1. Communicating research:
lessons from advertising and journalism
Webinar for UNESCO Child and Family Research Centre, Galway
Vivien Moffat and Ian Watson
6. We Learn . .
10% of what we read
20% of what we hear
30% of what we see
50% of what we see and hear
70% of what we discuss
80% of what we experience
95% of what we teach others
http://www.nickmilton.com/2014/10/why-knowledge-transfer-through.html#ixzz3rlP0Hpr8
10. We know how to create great web-based multimedia
and we have a pretty good grasp of social media.
But we are looking for someone with original and inventive ideas to d
We’re aiming to design media and messages as a single integrated pr
Could you be our Creative in Residence?
Creative in Residence
31. traditional route to publication
remains important …
many years before a researcher gets
feedback, in the form of citations
blogging can deliver immediate
feedback and can help measure impact
Fergus McNeil, Professor of Criminology and Social Work at the University of Glasgow
32. Research is a tangled, messy and
complicated process …
sharing the experience of this journey
not only aids reflection and learning
for the blogger, but also helps readers
learn from the experience too
33. to make a difference I need to produce
high quality research that is relevant,
useful and accessible to my audience.
I certainly don’t want my research
gathering dust in some far corner of a
university library
Which brings us to Research Unbound - our contribution to to this process.
Inspired partly by Gary Hall, it’s both a website and campaign.
Built on Wordpress we’re encouraging researchers to be open and share.
And to understand that it’s really quite easy to set up a blog.
And if you start on Research Unbound you can move your blog whenever you like.
13 Publications
Here are what some researchers said at the launch of RU
Nina Vaswani - Centre for Youth and Criminal Justice, Strathclyde Uni
http://raisingyouthjustice.org/2014/02/26/research-unbound/