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Course Objective
To provide the framework to build a great pitch
efficiently through agile principles.
Key Learning Outcomes
● Tactics to make a deck quickly / efficiently
● Get to market quickly with a pitch
● Key factors to a great pitch
● How to get feedback to improve deck
● Listen, Learn, Iterate & Pivot!
Agile Pitch v. Old School Pitch
Visuals matter
Short is better
Few days to create
One version
Make better over time
Great at making friends
Peers are proud
Written words matter
Captures everything
Deck takes weeks
Multiple versions
Near perfect to start
Great for a lecture
Your mom is proud
Agile Pitching
Leveraging the Lean Startup and Agile
Development principles to efficiently deliver
information to potential influencers and
investors to solicit feedback and iterate.
Agile Pitching is not an excuse not to have
done your "homework". It is a methodology to
give presentations with the purpose to build
relationships, learn and improve.
http://en.wikipedia.org/wiki/Agile_software_development
What is a Pitch Deck
A simple set of visuals
Usually slides (but can be demos) that create
interests for the audience to learn more.
What is Needed?
Google docs (presentation)
Powerpoint
Keynote
What a Pitch Deck is NOT
A Business Plan
Comprehensive
Creating the Agile Pitch Deck
The Purpose "Why"
The Problem / Solution / Demo "How"
Insights on Company and Opportunity "What"
The Request: What is Needed and Why
See:
http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.htmln
Components of an Agile Pitch Deck
● Few words
● Highly visual
● Short
"An Enchanting Pitch" - Guy Kawaski
Slide 1: Title page
Slide 2: Overview
Slide 3: Problem/Opportunity
Slide 4: Unfair Advantage
Slide 5: Demo
Slide 6: Sales and Marketing
Slide 7: Competition
Slide 8: Business Model
Slide 9: Forecast
Slide 10: Team
Slide 11: Status and Milestones
http://blog.guykawasaki.com/2012/01/how-to-create-an-enchanting-pitch-officeandguyk.html
http://www.ted.com/talks/david_s_rose_on_pitching_to_vcs.html
Why Use Agile Pitching?
● Quicker
● Better
● Simpler
● Multi-purpose
● More Engaging
Who can use Agile Pitching?
Everyone.
The bigger issue in business is people not
having conversations with the right people that
can support their purpose / mission.
Entrepreneurs are especially prone to this.
Where to Start
When Agile Pitching, start practicing with:
1. Your team (co-founders, board members)
2. Your close business associates (fellow
members of clubs, organizations)
3. Pitch contests / clinics
4. Influencers
5. Investors
Agile Pitching - Iterative Approach
The success factor in Agile Pitching is the
ability to listen closely to the audience. The
goal is to learn what is resonating with them
and what is not.
The objective is to stir the audience's
imagination and to have them make the story
THEIR STORY.
Signs of a Great Pitch
Audience is engaged!
Majority of the time will be spent on Q&A
Audience makes it their story
Concrete Action Items
● Introductions
● Follow-up meeting
Action Plan
● Outline the Pitch Deck
● Assemble the best visuals to represent key
points
● Create Highly Visual 10 page Pitch Deck
● Find 10 people that you can give it to first..
● Go
● Iterate
● Rinse
● Repeat
Next Steps
● Join our Master Fundraising Course
● Join us now for 50% off
● "FAN" www.udemy.com/raisemoneyusingdigitalmedia/
● Feedback: Jason (at) INVESTyR.com

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Throw Away Your Pitch Deck!

  • 1.
  • 2. Course Objective To provide the framework to build a great pitch efficiently through agile principles.
  • 3. Key Learning Outcomes ● Tactics to make a deck quickly / efficiently ● Get to market quickly with a pitch ● Key factors to a great pitch ● How to get feedback to improve deck ● Listen, Learn, Iterate & Pivot!
  • 4. Agile Pitch v. Old School Pitch Visuals matter Short is better Few days to create One version Make better over time Great at making friends Peers are proud Written words matter Captures everything Deck takes weeks Multiple versions Near perfect to start Great for a lecture Your mom is proud
  • 5. Agile Pitching Leveraging the Lean Startup and Agile Development principles to efficiently deliver information to potential influencers and investors to solicit feedback and iterate. Agile Pitching is not an excuse not to have done your "homework". It is a methodology to give presentations with the purpose to build relationships, learn and improve.
  • 7. What is a Pitch Deck A simple set of visuals Usually slides (but can be demos) that create interests for the audience to learn more. What is Needed? Google docs (presentation) Powerpoint Keynote
  • 8. What a Pitch Deck is NOT A Business Plan Comprehensive
  • 9. Creating the Agile Pitch Deck The Purpose "Why" The Problem / Solution / Demo "How" Insights on Company and Opportunity "What" The Request: What is Needed and Why See: http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.htmln
  • 10. Components of an Agile Pitch Deck ● Few words ● Highly visual ● Short
  • 11. "An Enchanting Pitch" - Guy Kawaski Slide 1: Title page Slide 2: Overview Slide 3: Problem/Opportunity Slide 4: Unfair Advantage Slide 5: Demo Slide 6: Sales and Marketing Slide 7: Competition Slide 8: Business Model Slide 9: Forecast Slide 10: Team Slide 11: Status and Milestones http://blog.guykawasaki.com/2012/01/how-to-create-an-enchanting-pitch-officeandguyk.html
  • 13. Why Use Agile Pitching? ● Quicker ● Better ● Simpler ● Multi-purpose ● More Engaging
  • 14. Who can use Agile Pitching? Everyone. The bigger issue in business is people not having conversations with the right people that can support their purpose / mission. Entrepreneurs are especially prone to this.
  • 15. Where to Start When Agile Pitching, start practicing with: 1. Your team (co-founders, board members) 2. Your close business associates (fellow members of clubs, organizations) 3. Pitch contests / clinics 4. Influencers 5. Investors
  • 16. Agile Pitching - Iterative Approach The success factor in Agile Pitching is the ability to listen closely to the audience. The goal is to learn what is resonating with them and what is not. The objective is to stir the audience's imagination and to have them make the story THEIR STORY.
  • 17. Signs of a Great Pitch Audience is engaged! Majority of the time will be spent on Q&A Audience makes it their story Concrete Action Items ● Introductions ● Follow-up meeting
  • 18. Action Plan ● Outline the Pitch Deck ● Assemble the best visuals to represent key points ● Create Highly Visual 10 page Pitch Deck ● Find 10 people that you can give it to first.. ● Go ● Iterate ● Rinse ● Repeat
  • 19. Next Steps ● Join our Master Fundraising Course ● Join us now for 50% off ● "FAN" www.udemy.com/raisemoneyusingdigitalmedia/ ● Feedback: Jason (at) INVESTyR.com