Strategy Leaders: Implementing the Business Model Generation Canvas

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This document summarizes a webinar on implementing the Business Model Generation Canvas. It provides information on the presenter, Carlos Guevara, and his background. It then gives an overview of the webinar content which will cover what a business model is, examples of business models like Xerox and Google, an introduction to the Business Model Canvas tool consisting of 9 building blocks, and how innovative business models are needed to bring new technologies to market or create new markets. The webinar slides and audio will be available for attendees after the event.

Negócios Notícias e política

Implementing the
Business Model Generation Canvas
Webinar will start shortly
Carlos Guevara, ShiftIN Partners

- Organised by IIR Middle East – www.iirme.com
- Series of events focusing on strategy and leadership in
emerging markets www.strategyleadersforum.com
- Community for strategy professionals on LinkedIN
- Leading provider of training programmes
- Upcoming event – Dubai 13-17 April – more info here
About Strategy Leaders

- Tonight’s webinar will be recorded – an email will be sent
tomorrow with a link to the audio and slides
- Questions can be posed throughout using the ‘questions’ box –
they will be answered at the end of the webinar
- Unanswered questions will be answered later and posted to our
website
- Please provide us with your feedback at the end by following
the link
Housekeeping

Carlos Guevara, Partner, ShiftIN Partners
Carlos is a seasoned consultant and trainer
specialized in the field of Strategy Execution. Over
the last 15 years, Carlos has trained and coached
+500 managers, in +50 organisations, across +12
countries, in the areas of Strategy, Performance
Management and Change.
Today’s Presenter

This presentation is solely for the use of IIR Webinar. No part of it may be circulated, quoted, or reproduced for distribution outside Client organization without prior written approval from ShiftIN Partners
Business Model Generation
Innovating in the way your business creates
and delivers value
IIR Webinar, 31st of March 2014
Carlos Guevara
Partner
cguevara@shiftinpartners.com

| 6
what is a business model?
Business Model Generation © ShiftIN Partners | 2014

The case of the first photocopy machine
Business Model Generation © ShiftIN Partners | 2014

| 8
A more recent example…
Business Model Generation © ShiftIN Partners | 2014

So… what do Xerox and Google have in common?
Business Model Generation © ShiftIN Partners | 2014
Business
Model
enabled
the product
Focused on
solving a
need
High
degree of
risk

Alex Osterwalder
Business Model
Generation
| 10Business Model Generation © ShiftIN Partners | 2014
The book

| 11Business Model Generation © ShiftIN Partners | 2014
A business model describes the rationale of how an organization
creates, delivers and captures value
So… what is it?

| 12Business Model Generation © ShiftIN Partners | 2014
Building
Blocks
9
 We need a common language to
describe, challenge, design and
invent new business models more
systematically
The
Business
Model
Canvas

| 13Business Model Generation © ShiftIN Partners | 2014
Customer Segments

| 14Business Model Generation © ShiftIN Partners | 2014
Value Propositions

| 15Business Model Generation © ShiftIN Partners | 2014
Channels

| 16Business Model Generation © ShiftIN Partners | 2014
Customer Relationships

| 17Business Model Generation © ShiftIN Partners | 2014
Revenue Streams

| 18Business Model Generation © ShiftIN Partners | 2014
Key Resources

| 19Business Model Generation © ShiftIN Partners | 2014
Key Activities

| 20Business Model Generation © ShiftIN Partners | 2014
Key Partners

| 21Business Model Generation © ShiftIN Partners | 2014
Cost Structure

| 22Business Model Generation © ShiftIN Partners | 2014
customer
segments
key
partners
cost
structure
revenue
streamsdistribution
channels
customer
relationships
key
activities
key
resources
value
proposition

| 23Business Model Generation © ShiftIN Partners | 2014
Why do we need
Innovative Business Models?

| 24Business Model Generation © ShiftIN Partners | 2014
To bring new technologies, products or
services to the market

| 25Business Model Generation © ShiftIN Partners | 2014
To create an entirely new market

| 26Business Model Generation © ShiftIN Partners | 2014
To improve or transform an existent market
with a whole new business model

Theprocess:Strategy/analysis
Question and analyze
your business model
continuously
Business Model Generation © ShiftIN Partners | 2014

External Analysis Internal Analysis
Opportunities and Threats
Forças
Fraquezas
Oportunidades
Ameaças
Strengths and Weaknesses
key topics
| 28Business Model Generation © ShiftIN Partners | February 2013

| 29Business Model Generation © ShiftIN Partners | 2014
In which ways could you use the
Business Model Canvas?

Strategy Leaders Forum
13-17 April, The Address Dubai Marina
THREE global gurus * SIX hands-on workshops * THIRTY-TWO strategy leaders
Register today at www.strategyleadersforum.com

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For other Informa Webinars: http://www.informa-mea.com/webinars To view recording: https://youtu.be/is6aoOdaqTg or watch the video at end of the slide Major opportunities exist for operators and investors interested in expanding Higher Education institutions in the Middle East. Having the right information, data and analysis is vital to successful development. Parthenon Managing Director, Amit Garga, and Vice President, Danish Faruqui will conduct an extensive market overview of higher education in the UAE, Saudi Arabia, and Qatar. The presentation will cover how regions are growing and what types of universities are growing. They will also cover how growth varies by location, course offerings, and between expats and local students. They will also explore what the drivers of growth in the region are and how they are expected to change in the coming years. In particular, they will discuss how regulations and events like Expo 2020 have the potential to effect changes in growth in higher education and how to benefit from these changes. Danish and Amit can answer questions on student preference and the qualities that are most preferred in an institution and opportunities for increasing international student enrolments. The presentation will be extremely data-driven and built from Parthenon-EY’s recent market research and analysis across the region. The presentation will also contextualize how operators and investors can best apply these lessons to improve their institutions or to decide how and where to invest. About your Presenters: Amit Garga, Partner, International Education Practice @ The Parthenon Group As a Partner with Parthenon’s Education Practice, Mr. Garga has worked closely with the leadership of various companies on market-opportunity assessment and sizing, growth forecasting, pricing strategy, competitor analysis and market share evaluation. Danish Faruqui, Senior Principal, International Education Practice, The Parthenon Group Mr. Faruqui is a Senior Principal with The Parthenon Group's Education Practice. He has led cases across geographies on topics such as market potential, growth and market-entry strategy and investment decisions.

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For other Informa Webinars: http://www.informa-mea.com/webinars To view recording: https://youtu.be/qaG2u3I8H5w or watch the video at end of the slide On this webinar, you will learn a simple, but powerful framework to analyse market changes and plan appropriate responses. The webinar presenter, James Graham, is a consultant who specialises in the formulation and execution of strategy and he has worked in the region for over 10 years, assisting private and public sector organisations. James will cover the specific points below, and also answer questions that arise, at the end of the webinar. • Background and context – the risk of ‘knee jerk’ reactions and incorrect responses? • Observing market events • Collating groups of related events • Interpreting what is happening • Deciding how to respond • Identifying provisional responses • Assessing the best fit response • Progressive elaboration of the chosen response • Implementing the chosen response • Q&A About the Presenter: James Graham specialises in strategy formulation and strategic execution, with the experience of working in over 30 countries across Africa, The Americas, Asia, Europe and the Middle East.

Webinar: Rigorous Strategic Thinking: Avoiding 'Knee Jerk' Reactions

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For other Informa Webinars: http://www.informa-mea.com/webinars To view recording: https://youtu.be/vyjlR6QJp9k or watch the video at end of the slide The webinar will address how to: • Comprehend the leader’s role throughout the project lifecycle • Identify and address the issues that yield project successes and failures • Build strong interpersonal relationships with project managers and stakeholders • Support project managers through coaching, mentoring and rewarding • Identify and institute the project management tools and techniques that will reap success for your organisation About the Presenter: Claude Maley is Managing Director of Mit Consultants, a consultancy and education practice servicing international clients in change management, and Chairman of a business solutions company. He started his career as a Systems Engineer with IBM, after reading estate management and building construction at the London School of Building. His functional management and consulting experience with major corporations such as Alcatel, BP, Cadbury Schweppes, Cartier, Caterpillar, Cisco, Ericsson, GE, Hewlett-Packard, IMS International, Motorola, Organon, Overseas Containers Limited, Pechiney, Renault Automobile, Siemens to name a few, has spanned more than 40 years in engineering, production and manufacturing, distribution, transportation and marketing services sectors. Claude is a PMP® and professional speaker, instructor and lecturer in topics ranging from general organisational, programme and project management to sales and marketing, leadership and motivation. Claude is the author of the book ‘Project Management - Concepts Methods, and Techniques’.

Webinar: Leading Project Managers

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To view recording: http://youtu.be/dvW7WYfcMIA or watch the video at end of the slide For other Informa Webinars: http://www.informa-mea.com/webinars Top management and the CEO decide on the goals and strategy of the organisation, but it is the staff who actually implement that strategy. Most organisations struggle with the "cascade" of strategy from corporate level (Tier 1) to Unit / Department (Tier 2) and ultimately to the individual employee (Tier 3). If the employees are not aligned to the strategy, it is unlikely that the strategy will be successfully implemented. To work effectively usually requires the close co-operation between the corporate strategy office and HR - because it is the HR Performance Management System that generally provides the process mechanism to align personal objectives/actions to the departmental (and ultimately, the organisational) strategy. That Strategy Office - HR interface is not always a strong relationship. About the Presenter: Alan Fell is a highly experienced specialist in corporate performance management having spent more than 30 years involved in a wide range of performance management disciplines – both in policy formulation and practical application roles, and more recently, as a consultant and trainer. Alan’s experiences cover an extensive range of management disciplines from strategic planning and execution, through the Balanced Scorecard, to a range of financial management subjects, especially cost management. Alan brings a highly pragmatic style and approach to the whole subject of making strategy happen: the challenges of successful strategy execution. For the past 14 years Alan has operated as an independent management consultant and trainer. He is a highly experienced conference and seminar leader, having facilitated well over 200 events across UK, Europe, Middle East, Far East, South Africa and USA. He is a very regular visitor to the Gulf, and has frequently presented at conferences and seminars with Informa, in addition to consulting with a wide number of Gulf and Middle East organisations.

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1. Implementing the Business Model Generation Canvas Webinar will start shortly Carlos Guevara, ShiftIN Partners

2. - Organised by IIR Middle East – www.iirme.com - Series of events focusing on strategy and leadership in emerging markets www.strategyleadersforum.com - Community for strategy professionals on LinkedIN - Leading provider of training programmes - Upcoming event – Dubai 13-17 April – more info here About Strategy Leaders

3. - Tonight’s webinar will be recorded – an email will be sent tomorrow with a link to the audio and slides - Questions can be posed throughout using the ‘questions’ box – they will be answered at the end of the webinar - Unanswered questions will be answered later and posted to our website - Please provide us with your feedback at the end by following the link Housekeeping

4. Carlos Guevara, Partner, ShiftIN Partners Carlos is a seasoned consultant and trainer specialized in the field of Strategy Execution. Over the last 15 years, Carlos has trained and coached +500 managers, in +50 organisations, across +12 countries, in the areas of Strategy, Performance Management and Change. Today’s Presenter

5. This presentation is solely for the use of IIR Webinar. No part of it may be circulated, quoted, or reproduced for distribution outside Client organization without prior written approval from ShiftIN Partners Business Model Generation Innovating in the way your business creates and delivers value IIR Webinar, 31st of March 2014 Carlos Guevara Partner cguevara@shiftinpartners.com

9. So… what do Xerox and Google have in common? Business Model Generation © ShiftIN Partners | 2014 Business Model enabled the product Focused on solving a need High degree of risk

11. | 11Business Model Generation © ShiftIN Partners | 2014 A business model describes the rationale of how an organization creates, delivers and captures value So… what is it?

12. | 12Business Model Generation © ShiftIN Partners | 2014 Building Blocks 9  We need a common language to describe, challenge, design and invent new business models more systematically The Business Model Canvas

22. | 22Business Model Generation © ShiftIN Partners | 2014 customer segments key partners cost structure revenue streamsdistribution channels customer relationships key activities key resources value proposition

24. | 24Business Model Generation © ShiftIN Partners | 2014 To bring new technologies, products or services to the market

26. | 26Business Model Generation © ShiftIN Partners | 2014 To improve or transform an existent market with a whole new business model

27. Theprocess:Strategy/analysis Question and analyze your business model continuously Business Model Generation © ShiftIN Partners | 2014

28. External Analysis Internal Analysis Opportunities and Threats Forças Fraquezas Oportunidades Ameaças Strengths and Weaknesses key topics | 28Business Model Generation © ShiftIN Partners | February 2013

30. Questions?

31. Strategy Leaders Forum 13-17 April, The Address Dubai Marina THREE global gurus * SIX hands-on workshops * THIRTY-TWO strategy leaders Register today at www.strategyleadersforum.com

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