HUD Phoenix Energy Workshop September 16-17, 2008

1. Building the Green Business Case
Shifting Perspectives
September 16, 2008
Anthony Floyd, AIA, LEED AP
Green Building Program Manager
City of Scottsdale

2. Outline
1. Green Building at the Municipal Level
Development Incentives
Community Outreach
2. Integration with Development Process
3. Shifting Perspectives
Expanding Scope
Codes and Standards

3. Executive Leadership & Policy
Green Building Program
Established in 1998 as a voluntary program
for private sector development
public/private sector initiative
Green Building Advisory Committee
program input, policy development and outreach
Rating criteria
residential and commercial projects
Alignment with existing programs

4. Program Incentives
needed for
Voluntary Program
Expedited review & process assistance
Market differentiation for builders &
designers (directory and signs)
Promotion material, education & public
events

5. Literature and Handouts
Remodel Guidelines
Home Buyers Guide
Program Brochures
Handouts
Solar
Energy efficiency
Water conservation
IEQ
Materials
www.scottsdaleaz.gov/greenbuilding

6. Lectures and Workshops
Green Building Lectures
Initiated in 2000
1st Thursday of each month
avg. attendance is 45
Solar Lectures
Partnership with ASEA
3rd Thursday of each month
avg. attendance is 25

7. Annual Green Building Expo
1998 - 2007
Partnerships – Phoenix, Tempe & Scottsdale
Valley’s Premier Green
Building Event
10,000 attendees
120 exhibitors
24 educational sessions
Green Film Festival
Demonstrations
including solar energy
and alternative fuel cars
Product Directory

8. Integration with the
Building Permit Process
Project Qualification
Plan Review & Permitting
Inspections
Green Certificate of Occupancy

9. Green Home Permit Activity
35.00%
30.00%
25.00%
20.00%
15.00%
10.00%
5.00%
0.00%
1998 1999 2000 2001 2002 2003 2004 2005 2006 2007

10. Beaulieu Residence Saebi Alternative Building System
Foster Residence

11. Multi-Family,
Green Remodeling
and Infill Projects
McDonnell Residence
Remodel/Addition - Live/work
Optima Camelview Village
11 buildings - 700 units - 14 acres
18 acres of vegetated terraces

12. Integration with Planning Process
General Plan Update
Sustainability and Energy Elements
Downtown Plan Update
Strategies for pedestrian friendly environments
that help to reduce heat island effect
Planning Unit Developments (PUD)
Overlay zoning to promote mixed use
environments that reduce reliance on automobiles
R1-7 Zoning Update
Connectivity and livability

13. Office of Environmental Initiatives
Coordinating Body for Sustainability Efforts
Planning and Development
Preservation
Transportation
Economic Vitality
Water Resources
Solid Waste
Municipal Services
Community Services
Citizen and Neighborhood Resources

14. Bigger Boxes
We hear that we need to
think quot;outside the boxquot; to
deal with our problems
today.
But it's a process -
expand your field of view,
get out of the box you're in
…into the next bigger box.

15. Expanding Scope of
Building Codes and Standards
Minimum requirements to safeguard public
health, safety and general welfare
Structural strength Accessibility
Means of egress Energy conservation
Stability Water conservation
Sanitation Other hazards attributed
Adequate light and to the built environment
ventilation
Safety to life and property
from fire

16. The Details AND the Big Picture
Are you working in the
details or big picture?
Past, present or future?
Know where you are and
constantly shift your focus
back and forth.
That's the only way to maintain
perspective and proportion –
to see both the things and the
relationships between them.

17. Whose Responsibility ?
Market
Governmental Policy
Codes & Standards

18. Market versus Government
Market Initiatives Government Policy
Incentives Incentives
Trade Association Green Rating Programs
Programs Building Codes and
Green Rating Standards
Programs Building Permit
Financing and Records
Property Value

19. Risk - - The Bigger Picture…
Risk Through the Microscope of Codes…
Risks to Future Generations
Climate Impact Resource Depletion
Fire Safety
Structural Integrity Dependence on Non-
Embodied Energy
Means of Egress Renewable Energy
Light
Pollution Ventilation Loss of Habitat
Heat
Water & Wastewater
Toxicity of Materials Electrical & Gas Loss of Biodiversity
Energy Efficiency
Nutrification of Water Loss of Agricultural Land
Heat Island Effect Increased Transportation
Externalized Costs to Society

20. Risk - The Bigger Picture…
Risks to Future Generations
Climate Impact Resource Depletion
Fire Safety
Structural Integrity Dependence on Non-
Embodied Energy
Means of Egress Renewable Energy
Light
Pollution Ventilation Loss of Habitat
Heat
Water & Wastewater
Toxicity of Materials Electrical & Gas Loss of Biodiversity
Energy Efficiency
Nutrification of Water Loss of Agricultural Land
Heat Island Effect Increased Transportation
Externalized Costs to Society

21. Building Ratings, Codes and
Standards
Rating Systems Standards Codes &
Ordinances
LEED ASTM
BREEM IBC
ASHRAE IMC
Energy Star Green Seal
GB Initiative IECC
Local Std’s Local Ord’s
Green Globes
Local GB Programs

22. Aligning the Instruments
Rating Programs
Government Policy
Standards & Codes
Market Supply & Demand

23. Scottsdale’s Bigger Picture
Building Code Amendments
Fire Sprinkler Systems
Energy efficiency – 15% above the national
energy code (2006 IECC)
Water conservation – demand controlled hot water
recirculation pumps
Green Building Program
25% or more better than energy code
Electrical and/or plumbing rough-in for future PV
and/or domestic hot water system
High efficiency plumbing

24. Efforts to Integrate
Green Building and Codes
USGBC Codes Committee
Harmonize building regulations and green building
designs, practices and programs
International Code Council (ICC)
MOU with USGBC
Sustainable Building Technology Committee
Green Building Certification Exam for Inspectors
ICC-ES Sustainable Attributes Verification Program

25. ICC-Evaluation Service
for Green Materials
Sustainable Attributes Verification Program
Recycled content
Regional materials
Biobased materials
Certified wood products
Solar reflectance index and thermal emittance of roofing
materials
Volatile organic compound (VOC) content
Paints, coatings, adhesives, sealants
Urea formaldehyde resin content in composite wood
products
Low-emission floor coverings

26. ASHRAE 189 - New Standard for
Green Building Design
Proposed Standard for the
Design of Green Buildings
will provide minimum
requirements for the design of
sustainable buildings
30% better than ASHRAE 90.1 -
2007
1% on-site renewable energy
requirement
20% reduction in water use
Equivalent to LEED Silver

27. The Larger Context
Source: SERA Architects, Portland, OR - 2008

28. Shifting Perspectives
Radical Approach Incremental Approach
(lifestyle changes) (e.g. recycled content product)
Doomsday Inconsequential
(crisis) (business as usual)

29. Transitional Tools
Promotion and Recognition
Community Exposure
Development Process Incentives
Expedited Plan Review
Reduced Development Fees
Financial Incentives
Grants
Fee waivers
Tax breaks
Bonus development

30. Institutional Tools
Rating Systems, Codes and Standards
Financing, Insurance and Property Value
Green and energy efficient mortgages
Lower risks associated with healthy interiors,
performance and durability
Higher value for lower operating costs, durability
and healthy interiors
Today’s green will be tomorrow’s norm

31. And Remember -
Let's get to work…and have fun doing it!