1. Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com

2. Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com

3. Professional Audio makes your company sound
larger and more professional.
Audio solutions help improve customer satisfaction
and reduce frustration when call volumes reach
capacity.
Giving your company a voice will distinguish you
from competitors.
Audio marketing creates more buzz, keeps
customers informed, and enhances your
company’s reputation.
Audio marketing initiatives allow your
company to reach the already captive
audience.
Blog: Audio Solutions to Make your Small Business Look and ‘Sound’ Bigger
Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com

4. Serves as an opportunity to announce time sensitive
Information and market your business.
Proper audio content will increase customer satisfaction
and decrease the chances of hang-ups, and unhappy customers.
Many times a customer’s first impression of
your business is your hold message.
Blog: Message On Hold is Your First Impression
Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com

5. Automate your IVR for simple procedures to
reduce hold time and increase efficiency.
Gain customer confidence and brand
Awareness.
Decrease the need for a live agent.
Act as a “call to action”
Blog: IVR Announcements Can Be an Interactive Marketing Tool
Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com

6. A great voicemail greeting says, "I'm serious and
dependable," while a poor one can give the
impression of being unreliable.
•State your name and business.
•Tell callers you will call them back.
•Your voice should match your business’s image.
•Update your message regularly.
• Rehearse your message before recording.
Blog: 10 Steps to Professional Voicemail Greetings
Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com

7. Music can generate emotional responses from
customers, keeping them in your business for
a longer time.
Having any type of music increases pleasure and
patronage for
in-store customers.
Tempo and rhythm have the greatest
influence on shopper experience.
Slower music at a lower volume will keep
Shoppers in your store for longer compared
to fast, loud music.
High volume, fast pace music increases
perceived time duration.
Blog: Overhead Music Sets the Tone
Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com

8. Affordable and effective.
Reach customers on a more personal level.
Allow your business to market and communicate
In a creative way.
Can also be described
as an audio
blog.
Conversational.
Blog: 10 Business Podcasting Ideas
Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com

9. Holdcom|www.holdcom.com|800.666.6465|info@holdcom.com