Building a Lasting eCommerce Revenue Plan

•

4 gostaram•1,193 visualizações

HiConversion

The ultimate guide to building a lasting eCommerce revenue growth strategy.

Tecnologia Negócios

BUILDING a lasting
E-COMMERCE
REVENUE GROWTH PROGRAM

TESTING
SEO
ANALYTICS
TARGETING
PERSONALIZATION
REVENUE GROWTH
E-COMMERCE IS SATURATED WITH TACTICS

STOP
THINKING
TACTICS.
focus on
STRATEGY

Understand the challenges
Select the right tools
Put your strategy into action
A
B
C
three steps to
SUSTAINABLE
REVENUE
GROWTH

visitor preferences
change over time
CHALLENGE

everything interacts with
everything else
CHALLENGE

RED ADD-TO-CART CTA
Independently tested and
provided a 3.12% lift
BLUE SHIPPING BANNER
Independently tested and
provided a 4.83% lift

SELECT
THE RIGHT
TOOLS
and build a
smart strategy

TACKLE
THE e-COMMERCE CHALLENGE!
✔
ALGORITHM-DRIVEN
REAL TIME OPTIMIZATION!
✔
TRUE MULTIVARIATE
OPTIMIZATION!
✔
FULL-FUNNEL
CAMPAIGN MANAGEMENT!
✔
TECHNOLOGY THAT IS
EASY TO IMPLEMENT & USE

✔
ALGORITHM-DRIVEN
REAL TIME OPTIMIZATION!

✔✔
TECHNOLOGY THAT IS
EASY TO IMPLEMENT & USE

a four-step
ROLLOUT
PLAN
Start small
Implement results prematurely
Step up gradually by adding more variables
FIRST
THEN
NEXT
Expand to treat the whole sales funnel
FINALLY

Mais conteúdo relacionado

Semelhante a Building a Lasting eCommerce Revenue Plan

Data, Content & Automation at the center of your Digital Performance Marketing Activations . Your Digital Master class starts with an introduction to the Digital Marketing Landscape focusing on the prominence of embracing digital performance as a key marketing media in order to get the closest possible to your business goals. We will also cover how a coherent and efficient digital strategy can be thought to perfectly complement your global business strategy. Planning and operating digital campaigns will also be an important component of this master class followed by some key guidelines related to data and content automation. How do you define the effectiveness of your digital marketing efforts without measurement and reporting? We will end the session by answering this question and discussing some case studies along with various tips & tricks to keep you innovative and ahead of your competition.

Digital Performance Master Class - Aida Sahraoui, WONE Digital Agency

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Martech-powered digital transformation is in full swing at B2B enterprises around the world. According to a just-released survey by global agency Stein IAS, 91% of marketers say digital marketing transformation is a top priority. At this session, Stein IAS’ Chief Innovation Officer Marc Keating and Chairman Tom Stein will share a Digital Marketing Transformation Framework to develop a high-impact digital marketing roadmap based on the prioritized use cases to deliver the greatest value back to your business. Take your digital marketing strategy, processes and activation to the next level by attending this session. Attendees will receive full survey findings as well as a Digital Marketing Transformation workbook. In this presentation, you will learn: How to apply an actionable methodology and structured framework to embark on or accelerate your digital marketing transformation How to develop a transformative roadmap based on a strategic vision and prioritised use cases with the greatest business impact How to engage all stakeholders to gain buy-in, alignment and ‘skin in the game’ Results from a global Digital Marketing Transformation study revealing opportunities, challenges and areas of focus

Developing a transformative digital marketing road-map

Marc Keating

Customer Success in the Ad Tech Industry

Gainsight

Customer Success for Startups in SaaS and E-commerce

Joost Hoogstrate

M B F004 Smyth 091707

Dreamforce07

A digital transformation case study: A long-standing client of 360insights, BSH Home Appliances was the beta client for 360’s enhanced Consumer Rebates portal and has continued to operate their rebate programs on the platform for nearly four years so far. During this time, they have consistently realized gains in client satisfaction, program ROI and their ability to continuously optimize their programs and spend through the insights the team has drawn from program data. This presentation centres around a high-level discussion of the journey and subsequent advantages that BSH has found through embracing digital transformation of the consumer rebate programs.

BSH Home Appliances Optimize Consumer Rebate ROI

360insights

Applied Ecommerce - SearchCon 2017

Todd Barrs

Beta is over and the raves are in! Customers that are using Totango's Customer Success Campaigns have fallen in love with its functionality. This presentation is from our webinar, "Making Customer Engagement Immediate, Relevant, and Automated" featuring customer TrackMaven, and Totango. Webinar: https://youtu.be/H287tg8pvwc?t=58s Learn why there is a need for Customer Success Campaigns in every customer success organization and see a few demo slides to see how easy it is to use. Totango's customer, TrackMaven, also presented. Jamey Jeff, SVP of Customer Success and Operations, shared how and why they are using Customer Success Campaigns, such as helping with new customer onboarding and driving product adoption. In case you aren't familiar with this unrivaled innovation, Customer Success Campaigns, in a nutshell, is the new, automated way for Customer Success Managers to effectively communicate with ALL their customers (including every user) with authentic, relevant messages triggered by real-time customer behavior.

Making Customer Engagement Immediate, Relevant, and Automated with Customer S...

Totango

Ratio Partners - attract and retain customers in an omnichannel world

Mario Kyriacou

CPG 1-on-1 Marketing

jobrien

What’s an ABM solution really worth? Find out using Forrester’s Total Economic Impact™️ framework, and learn how to apply it to your own organization. Join Demandbase’s VP of Product Marketing, Jackie Palmer, alongside guest speaker and Forrester consultant, Amy Harrison, as they share the financial and business impact interviewed customers realized by using Demandbase as their Go-To-Market solution. Demandbase customer, Suzzette Giron, Senior ABM Specialist at Achievers, shares her team’s experience and outcomes as well. Hear more real customer stories and learn the details of the commissioned Total Economic Impact study conducted by Forrester Consulting on behalf of Demandbase.

What's an ABM Solution Really Worth? Understanding the Total Economic Impact ...

Demandbase

Presenting our growth series webinars to discover how top leaders in Google, Branch, CleverTap, and GrowthX are reimagining acquisition, engagement, and retention for today and beyond. Retention & Growth Key learnings: -Pair real-time analytics with personalized engagement campaigns to supercharge your retention strategies. -Ignite user engagement with insider tips on making the most of your Google App Campaigns.

Reimagine Growth 2: Retention & Growth

CleverTap

Your college’s website is still your most important enrollment growth tool. Redesigning your .edu is a huge undertaking – it involves cross-collaborating with academics, business affairs, student affairs, and more. When done right, a web redesign is lengthy and time-consuming process. The reality is that institutions don’t have the time to endure a traditional website redesign. We will share ways that you can quickly enhance your website to impact your 2017 recruiting class. From simple content improvements to in-depth conversion rate optimization, we will share results-driven tactics that have immediate impact on enrollment.

How to Quickly Improve your Website to Impact 2017 Enrollments

Collegis Education

Attribution for Online and Offline Channels

Affiliate Summit

Marketers today are dealing with a completely different type of customer - one that demands instant gratification, and has very little patience to wait. Customer journeys today are so dynamic that it is impossible to expect results using manual, rule-based marketing tools. In this webinar, we discuss how forward-looking brands are using data science to predict user intent to create the perfect marketing campaign for their target audience.

Intent Based Segmentation by CleverTap

CleverTap

Ryan Hilliard, Head of Growth at ROI Revolution, reviews how to leverage attribution modeling to scale your overall business revenue. Avoid pitfalls like simply reassigning sales and ensure you are focused on the bottom line performance. Follow along with an example that can easily be related to your business. Through effective use of attribution modeling and tying it to the customer journey, unlock unprecedented scale for your digital marketing initiatives.

Using Attribution Modeling to Grow Your Business

Ryan Hilliard

Connecting the Business Insights You Need With the Experience Your Customers Demand Big data and the dynamic customer experience are two of the hottest trends in digital marketing and technology transformation. Both leverage next-generation machine learning and artificial intelligence to better understand and influence consumer behavior, offering marketers the power to predict the future based on previous interactions. The combination of the two techniques is critical to providing a more precisely targeted and personalized customer journey, increasing revenue and improving operational efficiency. Challenges remain, however. The large number of products available, the complexity of the systems involved, and the massive amounts of data generated can make it difficult to realize the full potential. This innovative session details a clear path forward for organizations that adopt a more agile approach, balancing immediate gains with progress toward their long-term roadmap. After providing an overview of the considerable benefits and common challenges, the information-packed presentation explains why organizations need to embrace a unified approach to analytics and customer journeys. You’ll also learn about the most critical analytics and data modeling techniques—such as forecasting Customer Lifetime Value and Click Stream Behavior—and how insights from these reports can be incorporated into your customers’ journey, generating measurable return on investment. The content will include a unique, engaging combination of underlying principles and their practical applications, helping you obtain a better understanding of the overall space and providing recommendations you can immediately implement.

Intelligent Analytics and Agile Customer Journeys - Christian Twiste, Korcomp...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

nextNY Online Marketing School - SEM Presentation

nextNY

Microsoft Advertising Growth Solutions Bootcamp - Afternoon Session

MSFTAdvertising

Class 03: Introduction to Google Analytics

Jon Chang

Semelhante a Building a Lasting eCommerce Revenue Plan (20)

Digital Performance Master Class - Aida Sahraoui, WONE Digital Agency

Developing a transformative digital marketing road-map

Customer Success in the Ad Tech Industry

Customer Success for Startups in SaaS and E-commerce

M B F004 Smyth 091707

BSH Home Appliances Optimize Consumer Rebate ROI

Applied Ecommerce - SearchCon 2017

Making Customer Engagement Immediate, Relevant, and Automated with Customer S...

Ratio Partners - attract and retain customers in an omnichannel world

CPG 1-on-1 Marketing

What's an ABM Solution Really Worth? Understanding the Total Economic Impact ...

Reimagine Growth 2: Retention & Growth

How to Quickly Improve your Website to Impact 2017 Enrollments

Attribution for Online and Offline Channels

Intent Based Segmentation by CleverTap

Using Attribution Modeling to Grow Your Business

Intelligent Analytics and Agile Customer Journeys - Christian Twiste, Korcomp...

nextNY Online Marketing School - SEM Presentation

Microsoft Advertising Growth Solutions Bootcamp - Afternoon Session

Class 03: Introduction to Google Analytics

Último

A Principled Technologies deployment guide Conclusion Deploying VMware Cloud Foundation 5.1 on next gen Dell PowerEdge servers brings together critical virtualization capabilities and high-performing hardware infrastructure. Relying on our hands-on experience, this deployment guide offers a comprehensive roadmap that can guide your organization through the seamless integration of advanced VMware cloud solutions with the performance and reliability of Dell PowerEdge servers. In addition to the deployment efficiency, the Cloud Foundation 5.1 and PowerEdge solution delivered strong performance while running a MySQL database workload. By leveraging VMware Cloud Foundation 5.1 and PowerEdge servers, you could help your organization embrace cloud computing with confidence, potentially unlocking a new level of agility, scalability, and efficiency in your data center operations.

Deploy with confidence: VMware Cloud Foundation 5.1 on next gen Dell PowerEdg...

Principled Technologies

A Domino Admins Adventures (Engage 2024)

Gabriella Davis

Discord is a free app offering voice, video, and text chat functionalities, primarily catering to the gaming community. It serves as a hub for users to create and join servers tailored to their interests. Discord’s ecosystem comprises servers, each functioning as a distinct online community with its own channels dedicated to specific topics or activities. Users can engage in text-based discussions, voice calls, or video chats within these channels. Understanding Discord Servers Discord servers are virtual spaces where users congregate to interact, share content, and build communities. Servers may revolve around gaming, hobbies, interests, or fandoms, providing a platform for like-minded individuals to connect. Communication Features Discord offers a range of communication tools, including text channels for messaging, voice channels for real-time audio conversations, and video channels for face-to-face interactions. These features facilitate seamless communication and collaboration. What Does NSFW Mean? The acronym NSFW stands for “Not Safe For Work,” indicating content that may be inappropriate for professional or public settings. NSFW Content NSFW content encompasses material that is sexually explicit, violent, or otherwise graphic in nature. It often includes nudity, profanity, or depictions of sensitive topics.

Understanding Discord NSFW Servers A Guide for Responsible Users.pdf

UK Journal

Artificial Intelligence Chap.5 : Uncertainty

Khushali Kathiriya

Abhishek Deb(1), Mr Abdul Kalam(2) M. Des (UX) , School of Design, DIT University , Dehradun. This paper explores the future potential of AI-enabled smartphone processors, aiming to investigate the advancements, capabilities, and implications of integrating artificial intelligence (AI) into smartphone technology. The research study goals consist of evaluating the development of AI in mobile phone processors, analyzing the existing state as well as abilities of AI-enabled cpus determining future patterns as well as chances together with reviewing obstacles as well as factors to consider for more growth.

Exploring the Future Potential of AI-Enabled Smartphone Processors

debabhi2

💉💊+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI}}+971581248768 +971581248768 Mtp-Kit (500MG) Prices » Dubai [(+971581248768**)] Abortion Pills For Sale In Dubai, UAE, Mifepristone and Misoprostol Tablets Available In Dubai, UAE CONTACT DR.Maya Whatsapp +971581248768 We Have Abortion Pills / Cytotec Tablets /Mifegest Kit Available in Dubai, Sharjah, Abudhabi, Ajman, Alain, Fujairah, Ras Al Khaimah, Umm Al Quwain, UAE, Buy cytotec in Dubai +971581248768''''Abortion Pills near me DUBAI | ABU DHABI|UAE. Price of Misoprostol, Cytotec” +971581248768' Dr.DEEM ''BUY ABORTION PILLS MIFEGEST KIT, MISOPROTONE, CYTOTEC PILLS IN DUBAI, ABU DHABI,UAE'' Contact me now via What's App…… abortion Pills Cytotec also available Oman Qatar Doha Saudi Arabia Bahrain Above all, Cytotec Abortion Pills are Available In Dubai / UAE, you will be very happy to do abortion in Dubai we are providing cytotec 200mg abortion pill in Dubai, UAE. Medication abortion offers an alternative to Surgical Abortion for women in the early weeks of pregnancy. We only offer abortion pills from 1 week-6 Months. We then advise you to use surgery if its beyond 6 months. Our Abu Dhabi, Ajman, Al Ain, Dubai, Fujairah, Ras Al Khaimah (RAK), Sharjah, Umm Al Quwain (UAQ) United Arab Emirates Abortion Clinic provides the safest and most advanced techniques for providing non-surgical, medical and surgical abortion methods for early through late second trimester, including the Abortion By Pill Procedure (RU 486, Mifeprex, Mifepristone, early options French Abortion Pill), Tamoxifen, Methotrexate and Cytotec (Misoprostol). The Abu Dhabi, United Arab Emirates Abortion Clinic performs Same Day Abortion Procedure using medications that are taken on the first day of the office visit and will cause the abortion to occur generally within 4 to 6 hours (as early as 30 minutes) for patients who are 3 to 12 weeks pregnant. When Mifepristone and Misoprostol are used, 50% of patients complete in 4 to 6 hours; 75% to 80% in 12 hours; and 90% in 24 hours. We use a regimen that allows for completion without the need for surgery 99% of the time. All advanced second trimester and late term pregnancies at our Tampa clinic (17 to 24 weeks or greater) can be completed within 24 hours or less 99% of the time without the need surgery. The procedure is completed with minimal to no complications. Our Women's Health Center located in Abu Dhabi, United Arab Emirates, uses the latest medications for medical abortions (RU-486, Mifeprex, Mifegyne, Mifepristone, early options French abortion pill), Methotrexate and Cytotec (Misoprostol). The safety standards of our Abu Dhabi, United Arab Emirates Abortion Doctors remain unparalleled. They consistently maintain the lowest complication rates throughout the nation. Our Physicians and staff are always available to answer questions and care for women in one of the most difficult times in their lives. The decision to have an abortion at the Abortion Cl

+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...

?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@

This presentation explores the impact of HTML injection attacks on web applications, detailing how attackers exploit vulnerabilities to inject malicious code into web pages. Learn about the potential consequences of such attacks and discover effective mitigation strategies to protect your web applications from HTML injection vulnerabilities. for more information visit https://bostoninstituteofanalytics.org/category/cyber-security-ethical-hacking/

HTML Injection Attacks: Impact and Mitigation Strategies

Boston Institute of Analytics

Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...

Neo4j

How to Troubleshoot Apps for the Modern Connected Worker

ThousandEyes

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving

Edi Saputra

Imagine a world where information flows as swiftly as thought itself, making decision-making as fluid as the data driving it. Every moment is critical, and the right tools can significantly boost your organization’s performance. The power of real-time data automation through FME can turn this vision into reality. Aimed at professionals eager to leverage real-time data for enhanced decision-making and efficiency, this webinar will cover the essentials of real-time data and its significance. We’ll explore: FME’s role in real-time event processing, from data intake and analysis to transformation and reporting An overview of leveraging streams vs. automations FME’s impact across various industries highlighted by real-life case studies Live demonstrations on setting up FME workflows for real-time data Practical advice on getting started, best practices, and tips for effective implementation Join us to enhance your skills in real-time data automation with FME, and take your operational capabilities to the next level.

From Event to Action: Accelerate Your Decision Making with Real-Time Automation

Safe Software

This presentations targets students or working professionals. You may know Google for search, YouTube, Android, Chrome, and Gmail, but did you know Google has many developer tools, platforms & APIs? This comprehensive yet still high-level overview outlines the most impactful tools for where to run your code, store & analyze your data. It will also inspire you as to what's possible. This talk is 50 minutes in length.

Powerful Google developer tools for immediate impact! (2023-24 C)

wesley chun

Data Cloud, More than a CDP by Matt Robison

Anna Loughnan Colquhoun

Created by Mozilla Research in 2012 and now part of Linux Foundation Europe, the Servo project is an experimental rendering engine written in Rust. It combines memory safety and concurrency to create an independent, modular, and embeddable rendering engine that adheres to web standards. Stewardship of Servo moved from Mozilla Research to the Linux Foundation in 2020, where its mission remains unchanged. After some slow years, in 2023 there has been renewed activity on the project, with a roadmap now focused on improving the engine’s CSS 2 conformance, exploring Android support, and making Servo a practical embeddable rendering engine. In this presentation, Rakhi Sharma reviews the status of the project, our recent developments in 2023, our collaboration with Tauri to make Servo an easy-to-use embeddable rendering engine, and our plans for the future to make Servo an alternative web rendering engine for the embedded devices industry. (c) Embedded Open Source Summit 2024 April 16-18, 2024 Seattle, Washington (US) https://events.linuxfoundation.org/embedded-open-source-summit/ https://ossna2024.sched.com/event/1aBNF/a-year-of-servo-reboot-where-are-we-now-rakhi-sharma-igalia

A Year of the Servo Reboot: Where Are We Now?

Igalia

Increase engagement and revenue with Muvi Live Paywall! In this presentation, we will explore the five key benefits of using Muvi Live Paywall to monetize your live streams. You'll learn how Muvi Live Paywall can help you: Monetize your live content easily: Set up pay-per-view access to your live streams and start generating revenue from your content. Increase audience engagement: Provide exclusive, premium content behind the paywall to keep your viewers engaged. Gain valuable viewer insights: Track viewer data and analytics to better understand your audience and tailor your content accordingly. Reduce content piracy: Muvi Live Paywall's security features help protect your content from unauthorized distribution. Streamline your workflow: The all-in-one platform simplifies the process of managing and monetizing your live streams. With Muvi Live Paywall, you can take control of your live stream monetization and create a sustainable business model for your content. Learn more about Muvi Live Paywall and start generating revenue from your live streams today!

Top 5 Benefits OF Using Muvi Live Paywall For Live Streams

Roshan Dwivedi

In this session, we will delve into strategic approaches for optimizing knowledge management within Microsoft 365, amidst the evolving landscape of Copilot. From leveraging automatic metadata classification and permission governance with SharePoint Premium, to unlocking Viva Engage for the cultivation of knowledge and communities, you will gain actionable insights to bolster your organization's knowledge-sharing initiatives. In this session, we will also explore how to facilitate solutions to enable your employees to find answers and expertise within Microsoft 365. You will leave equipped with practical techniques and a deeper understanding of how there is more to effective knowledge management than just enabling Copilot, but building actual solutions to prepare the knowledge that Copilot and your employees can use.

Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...

Drew Madelung

Building Digital Trust in a Digital Economy Veronica Tan, Director - Cyber Security Agency of Singapore Apidays Singapore 2024: Connecting Customers, Business and Technology (April 17 & 18, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/

Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...

apidays

The value of a flexible API Management solution for Open Banking Steve Melan, Manager for IT Innovation and Architecture - State's and Saving's Bank of Luxembourg Apidays New York 2024: The API Economy in the AI Era (April 30 & May 1, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/

Apidays New York 2024 - The value of a flexible API Management solution for O...

apidays

Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024

The Digital Insurer

Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024

The Digital Insurer