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Analysis of horror movie posters.



Featuring: The Amityville Horror, Mirrors, Sinister, The Woman In Black
                               and Saw.
I have chosen to analyse the film poster of the horror
film ‘The Amityville Horror’. I chose to use this film as
you can see what appears to be a house centred in
the middle of the poster so you can see that this is
what the film will be based on. We are looking up at
the house and the man which gives them both
power. The main colours in this poster is black, red,
grey and a dimmed light. The colour red on the title
has connotations of blood and violence and that the
letter Y extends which suggests the title is dripping
down as if it was blood. The dimmed misty light upon
the house draws the attention to it and the figure in
front of the house tells us that there is some sort of
killer involved. On the side of the darkness it has the
phrase ‘katch em & kill em’ which suggests to the
audience that there’s someone watching them in the
film and how it looks like it’s been scratched into
something. Also below the title it states that the film
itself is based on a true story which tells you that
something like this can happen and can make people
want to go see the film even more. Just above the
title there is what looks like a faded newspaper
article with the words ‘says she was Possessed’ which
also brings more to the film as not only has the
poster got someone with a weapon in the centre, it
talks about possession.
Says ‘From the
                                      director of Texas
                                      Chainsaw Massacre’.



                 Newspaper story that
                 says ‘says she was
                 Possessed’.

Old house that
we’re looking up
at which tells the
audience that           States that it’s based
that is where the       on a true story so it’s
movie will be           realistic.
based in.


                     ‘Katch em & kill em’ appears to
                     be scratched into something.




                                        Blood like title as it
                                        looks like the blood
                                        is dripping down
                                        from the Y.
I have chosen to analyse the film poster for the horror
movie ‘Mirrors’. In this poster the main attention drawing
thing is what seems to be half of the face of a screaming
woman. You can only see half of the mouth like the
mouth was being pulled apart which is what happens in
the film and the face seems to be emerging from the
darkness behind her. The woman’s stand out as she is
widening her eyes in fear which suggests that she is being
tortured in some way. There is also a tint of red smeared
across her face which has connotations of blood and
violence. The title is also in red which has the same
connotations as the darker shade smeared across her
face. The title itself emphasizes that the film is about
mirrors as the second R in is reflected back from the other
R as a mirror would. At the top of the poster it says ‘From
the director of ‘The hills have eyes’ which can attract fans
from the famous movie ‘The hills have eyes’ and make
them want to see if this film is as good as Kiefer
Sutherland’s other famous film.
Director of another famous
        film which will attract fans of
        that movie to go and see this
        one.



              Half of a face of what
              looks like a screaming
              woman suggesting
              torture.

                      What looks like blood
                      smeared across her
                      face.
Black background that has
connotations of danger.


             Famous director of other films
             which will attract fans from
             his other films.

              Backwards R in a mirror
              effect to emphasize the fact
              the film is about mirrors.
I have chosen to analyse the horror movie poster for the
new movie ‘Sinister’. In this poster you are instantly
drawn to the little girl smearing a picture of what looks
like a clown on the wall in blood with her hand. They’ve
used a child in the movie and the poster so people will
then have sympathy for her because she’s vulnerable.
The blood of the wall created into a clown like character
tells the audience that there is some significance to it
and it implies that that’s what the film is about. Also the
tag line underneath the title ‘Once you see him, nothing
can save you.’ which suggests danger and that something
will hurt them which emphasises the horror movie
genre. At the top of the poster is says ‘from the producer
of ‘paranormal activity’ and ‘insidious’ which will make
fans of those famous films want to come and see this
film to see if it compares to those films. The cracks in the
wall (background) suggest that something made those
happen and meant to damage the wall suggesting
violence. The little girl is dragging the blood across the
wall with her hand which will make the audience
question why she’s doing it and that a little ‘innocent’
girl wouldn’t do that by choice so someone or something
has made her do it.
Famous films are mentioned to gain
fans of them famous films to come
and see this film to see if it’s as
good as those.




           Creepy tag line that suggests to
           the audience that he’s waiting to
           be seen and suggests danger.

               Little girl which will gain
               sympathy and suggests
               she’s vulnerable.




   Little girl has smeared blood across the
   wall into a face of a clown which
   causes the audience to ask questions
   as to why she’s done that.
I have chosen to analyse the horror movie poster for
‘the Woman in Black’. The main attraction in this poster
is the woman dressed in black in the centre of the
poster. The colour black has connotations of danger
which implies that she is dangerous. Also in front of her
are what looks to be the ghosts of young children which
will gain sympathy for them. It also leaves the audience
wondering why there are ghosts of children in front of
her and make people want to go and see the film to find
out why. At the top of the poster it states the main
actor in the film Daniel Radcliffe who is in the very
famous and popular movies Harry Potter. It will make
the audience want to see what the actor is doing now
that Harry Potter has ended so they will go and see this
film. The tag line underneath the woman in black ‘she’ll
never let go.’ will make them want to go and see the
movie to find out what the tag line means and if it has
any relevance to both the woman in the centre of the
poster and the ghosts of innocent children in front of
her. The background of the poster is in the middle of
nowhere which implies there is no help for them. The
title is white which has connotations of innocence and
purity which differs from the concept of the film.
Famous actors name to
                               draw an audience from his
                               previous films.


                      The background is in the middle
                      of nowhere which suggests there
                      will be no help.

                  Ghosts of what looks like children which will gain
                  sympathy for them as they represent innocence
                  but the fact they’re ghosts makes the audience
                  wonder why.


                                    A woman dressed in black which refers
                                    to the title of the film and she’s in the
                                    centre of the poster.

The tagline ‘she’ll never let go’
makes the audience want to
know what it means.
                         The title is in white which has
                         connotations of innocence and purity
                         which differs from the concept of the
                         film.

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Analysis of horror movie posters

  • 1. Analysis of horror movie posters. Featuring: The Amityville Horror, Mirrors, Sinister, The Woman In Black and Saw.
  • 2. I have chosen to analyse the film poster of the horror film ‘The Amityville Horror’. I chose to use this film as you can see what appears to be a house centred in the middle of the poster so you can see that this is what the film will be based on. We are looking up at the house and the man which gives them both power. The main colours in this poster is black, red, grey and a dimmed light. The colour red on the title has connotations of blood and violence and that the letter Y extends which suggests the title is dripping down as if it was blood. The dimmed misty light upon the house draws the attention to it and the figure in front of the house tells us that there is some sort of killer involved. On the side of the darkness it has the phrase ‘katch em & kill em’ which suggests to the audience that there’s someone watching them in the film and how it looks like it’s been scratched into something. Also below the title it states that the film itself is based on a true story which tells you that something like this can happen and can make people want to go see the film even more. Just above the title there is what looks like a faded newspaper article with the words ‘says she was Possessed’ which also brings more to the film as not only has the poster got someone with a weapon in the centre, it talks about possession.
  • 3. Says ‘From the director of Texas Chainsaw Massacre’. Newspaper story that says ‘says she was Possessed’. Old house that we’re looking up at which tells the audience that States that it’s based that is where the on a true story so it’s movie will be realistic. based in. ‘Katch em & kill em’ appears to be scratched into something. Blood like title as it looks like the blood is dripping down from the Y.
  • 4. I have chosen to analyse the film poster for the horror movie ‘Mirrors’. In this poster the main attention drawing thing is what seems to be half of the face of a screaming woman. You can only see half of the mouth like the mouth was being pulled apart which is what happens in the film and the face seems to be emerging from the darkness behind her. The woman’s stand out as she is widening her eyes in fear which suggests that she is being tortured in some way. There is also a tint of red smeared across her face which has connotations of blood and violence. The title is also in red which has the same connotations as the darker shade smeared across her face. The title itself emphasizes that the film is about mirrors as the second R in is reflected back from the other R as a mirror would. At the top of the poster it says ‘From the director of ‘The hills have eyes’ which can attract fans from the famous movie ‘The hills have eyes’ and make them want to see if this film is as good as Kiefer Sutherland’s other famous film.
  • 5. Director of another famous film which will attract fans of that movie to go and see this one. Half of a face of what looks like a screaming woman suggesting torture. What looks like blood smeared across her face. Black background that has connotations of danger. Famous director of other films which will attract fans from his other films. Backwards R in a mirror effect to emphasize the fact the film is about mirrors.
  • 6. I have chosen to analyse the horror movie poster for the new movie ‘Sinister’. In this poster you are instantly drawn to the little girl smearing a picture of what looks like a clown on the wall in blood with her hand. They’ve used a child in the movie and the poster so people will then have sympathy for her because she’s vulnerable. The blood of the wall created into a clown like character tells the audience that there is some significance to it and it implies that that’s what the film is about. Also the tag line underneath the title ‘Once you see him, nothing can save you.’ which suggests danger and that something will hurt them which emphasises the horror movie genre. At the top of the poster is says ‘from the producer of ‘paranormal activity’ and ‘insidious’ which will make fans of those famous films want to come and see this film to see if it compares to those films. The cracks in the wall (background) suggest that something made those happen and meant to damage the wall suggesting violence. The little girl is dragging the blood across the wall with her hand which will make the audience question why she’s doing it and that a little ‘innocent’ girl wouldn’t do that by choice so someone or something has made her do it.
  • 7. Famous films are mentioned to gain fans of them famous films to come and see this film to see if it’s as good as those. Creepy tag line that suggests to the audience that he’s waiting to be seen and suggests danger. Little girl which will gain sympathy and suggests she’s vulnerable. Little girl has smeared blood across the wall into a face of a clown which causes the audience to ask questions as to why she’s done that.
  • 8. I have chosen to analyse the horror movie poster for ‘the Woman in Black’. The main attraction in this poster is the woman dressed in black in the centre of the poster. The colour black has connotations of danger which implies that she is dangerous. Also in front of her are what looks to be the ghosts of young children which will gain sympathy for them. It also leaves the audience wondering why there are ghosts of children in front of her and make people want to go and see the film to find out why. At the top of the poster it states the main actor in the film Daniel Radcliffe who is in the very famous and popular movies Harry Potter. It will make the audience want to see what the actor is doing now that Harry Potter has ended so they will go and see this film. The tag line underneath the woman in black ‘she’ll never let go.’ will make them want to go and see the movie to find out what the tag line means and if it has any relevance to both the woman in the centre of the poster and the ghosts of innocent children in front of her. The background of the poster is in the middle of nowhere which implies there is no help for them. The title is white which has connotations of innocence and purity which differs from the concept of the film.
  • 9. Famous actors name to draw an audience from his previous films. The background is in the middle of nowhere which suggests there will be no help. Ghosts of what looks like children which will gain sympathy for them as they represent innocence but the fact they’re ghosts makes the audience wonder why. A woman dressed in black which refers to the title of the film and she’s in the centre of the poster. The tagline ‘she’ll never let go’ makes the audience want to know what it means. The title is in white which has connotations of innocence and purity which differs from the concept of the film.