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Research into video
platforms
Harvey Coltman
iTunes
iTunes is a media player, media library, radio
broadcaster, and mobile device management
application developed by Apple. Itunes is
avaible for not only apple users but Microsoft
users as well. Also being on many devices
ranging from the iPhone 6 to apple watch. On
iTunes user are able to purchase music, TV
shows, films, podcasts and many more and
then store it in their own library.
YouTube
• YouTube is a video-sharing website based in
California, United States. The website was created
in 2005 by three previous paypal employees.
However, Google purchased YouTube in 2006 for
around $1.6 billion. The site allows individuals to
upload, view, and share any videos they make.
Most of the content on YouTube has been
uploaded by individuals, however some big
companies such as vevo and the BBC also use
the platform as a way of sharing videos to their
consumers.. Anyone can watch videos and you do
not have to be registered or pay any fee to do so.
There is also an age rating of 18+ only videos
which are considered to be explicit in any way.
Vimeo
• Vimeo is another video sharing website very similar
to YouTube where users are able to upload, share
and watch videos. Vimeo was founded back in 2004
by two Americans: Jake Lodwick and Zach Klein.
The word ‘vimeo’ is a play on words for ‘video’ and
‘me’. It was purchased in 2006 by IAC, an American
media and internet company. As of 2013 vimeo
gains over 100 million views per month and has
more than 22 million registered users.

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Research into video platforms

  • 2. iTunes iTunes is a media player, media library, radio broadcaster, and mobile device management application developed by Apple. Itunes is avaible for not only apple users but Microsoft users as well. Also being on many devices ranging from the iPhone 6 to apple watch. On iTunes user are able to purchase music, TV shows, films, podcasts and many more and then store it in their own library.
  • 3. YouTube • YouTube is a video-sharing website based in California, United States. The website was created in 2005 by three previous paypal employees. However, Google purchased YouTube in 2006 for around $1.6 billion. The site allows individuals to upload, view, and share any videos they make. Most of the content on YouTube has been uploaded by individuals, however some big companies such as vevo and the BBC also use the platform as a way of sharing videos to their consumers.. Anyone can watch videos and you do not have to be registered or pay any fee to do so. There is also an age rating of 18+ only videos which are considered to be explicit in any way.
  • 4. Vimeo • Vimeo is another video sharing website very similar to YouTube where users are able to upload, share and watch videos. Vimeo was founded back in 2004 by two Americans: Jake Lodwick and Zach Klein. The word ‘vimeo’ is a play on words for ‘video’ and ‘me’. It was purchased in 2006 by IAC, an American media and internet company. As of 2013 vimeo gains over 100 million views per month and has more than 22 million registered users.