Präsentation gehalten im Rahmen der TCI Annual Global Conference vom 28.11.2011 bis 02.12. 2011.

1. Dealing with Cluster Diversity
Source: http://clevercupcakes.blogspot.com/2008/11/diversity-cupcakes.html
© Klaus Haasis, Stuttgart 2011 / 1.12.2011
creative.coach@email.de, www.klaushaasis.de

2. Xianbin Yao, Asian Development Bank ADB:
City Competitiveness,
Social Competitiveness,
inclusiveness - sustainability - social equity
Competitive Cities,
Green Cities,
Inclusive Cities

3. different types of diversity concepts e.g.
• technical diversity
• organisational diversity
• cultural diversity
• ethnic diversity
• intellectual diversity
• cognitive diversity

4. Diversity
“All the ways
in which we are
similar and all the
ways in which we
differ”
R. Roosevelt Thomas, Jr. (1999).
Building a house for diversity.
© Klaus Haasis, Stuttgart 2011, www.klaushaasis.de
Source: http://clevercupcakes.blogspot.com/2008/11/diversity-cupcakes.html

5. Ed Bernacki The Idea Factory

6. Cluster Diversity Baden-Württemberg
travel time north – south: 4 hours, 350 km
Mannheim
Karlsruhe
Ulm
Pforzheim
Freiburg/Offenburg
Baden-Baden
Friedrichshafen/Konstanz
MFG - Enabling Innovation with ICT and Media © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de

7. „All the ways in which we differ .......“
Minority
Less power
Majority
More power
MFG - Enabling Innovation with ICT and Media © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de

9. hSource: ttp://managetheworld.wordpress.com/2011/07/10/myers-briggs-type-indicator%E2%80%94is-it-fair/

11. „All the ways in which we differ .......“
Two different aproaches:

12. „All the ways in which we differ .......“
Two different aproaches:

14. Ten dimensions of cultural difference
High power distance Low power distance
High uncertainty avoidance Low uncertainty
Individualism Collectivism
Masculinity Femininity
Guilt Shame
Universalism Particularism
Humans over nature Harmony with nature
Doing Being
Linear time Circular time
Private space Public space
Based on Hofstede 1980, Kirkbride 1999
© Klaus Haasis, Stuttgart 2011, www.klaushaasis.de 4

15. Cluster Manager Leadership Diversity
• Intercultural differences in leadership styles
• Administrative leadership style (mobilising) most often applied
Source: Prof. Dr. C. Jungwirth (2011). Führen ohne Macht! Was macht ein gutes Clustermanagement aus?

16. How to deal with diversity and
inclusion in collaboration with
different clusters and networks?
MFG - Enabling Innovation with ICT and Media © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de

17. MFG - Enabling Innovation with ICT and Media © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de 9
Source: http://yanivmba.wordpress.com/

18. INCLUSION?
MFG - Enabling Innovation with ICT and Media © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de 10
Source: http://www.flickr.com/photos/curious-moment/95601860/in/photostream/

19. COLLABORATION AND INCLUSION!!
MFG - Enabling Innovation with ICT and Media
http://www.designboom.com/contest/view.php?contest_pk=18&item_pk=13293&p=1 © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de 11

20. European Alliance on Mobile and Mobility Industries and Creative Industries
European Creative Cluster Lab – Managing
1 Creativity to Boost European Competitiveness
Stuttgart – Barcelona – Lille – Warsaw - Bari
Coordinator MFG Innovation Agency for IT and Media Baden-Wuerttemberg
2
3
2. New Collaboration
1. Managing Creativity and
Approaches between Creative
Creative Teams
Clusters
Your are
invited
to join!
3. Cross Sectorial Collaboration
4. Incubation, Innovation and
btw. Creative and Traditional
Creativity Industries Clusters

21. Just Food for Thoughts .....
• Approaches to Diversity
• Minorities - Majorities - Power
• Models on Typologies
• Leadership Roles
• Invitation to the Creative Cluster Lab
MFG - Enabling Innovation with ICT and Media © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de

22. Learn about the success factors
empathy, acceptance and congruence
Learn how to cope with the current
era of permanent beta, uncertainties and
unknowabilities
Learn how to accompany the process of
learning in your network and how to fully
exploit the power of relationships
Training Workshop for Cluster Managers:
Managing Networked Creativity
− How to Innovate in Uncertain Environments
Workshop Leader: Klaus Haasis. Creative Coach.
Thursday, 1st December, 11:30 – 13:00 h
14th TCI Annual Global Conference, Auckland 2012
MFG - Enabling Innovation with ICT and Media © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de 19

23. Learn more about in this conference:
• Dealing with Diversity
• diverse clusters - diverse people
• Wednesday, 14:00 „Dealing with Cluster Diversity
– combining urban, regional and meta-clusters“ (Session 1.4)
• Dealing with New Dimensions in a Digital World
• Real − Virtual / Open − Closed
• Thursday, 16:30 „Cluster Management in the cloud – new tools for
new roles in the digital era“ (Session 5.4)
• Dealing with Uncertainties
• Know how to cope with the permanent beta and unknowabilities
• Thursday, 11:30 „Training Workshop for cluster managers:
Managing networked creativity – how to innovate in uncertain
environments“ (Session 3.1)
MFG - Enabling Innovation with ICT and Media © Klaus Haasis, Stuttgart 2011, www.klaushaasis.de, 27

24. Klaus Haasis
CREATIVE COACH
INNOVATION MANAGER
COMMUNICATION ARCHITECT
CREATIVE.COACH@EMAIL.DE
FACEBOOK.COM/KLAUSHAASIS
SKYPE KLAUS_HAASIS