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+ hospitality design management
Design entices and it sells, but
the complex team needed to
create today’s luxury hotel, spa
or senior living project is large,
expensive, and fragmented –
with multiple design authorities
working toward independent,
often conflicting goals.

The results for the client are
wasted resources, diminished
design team performance, and
diluted design value.

The result for the project is
unrealized design potential.
At one time, the Architect was the Master Builder,
                                and he did everything.
                                What happened?
                                As the science of building evolved, areas of technical
                                expertise (structural, mechanical, etc.) were removed
                                from the Architect’s scope, creating a ‘design team’
                                managed by the architect.
                                As projects became more complex, project
                                management was removed from the architect’s scope,
                                often performed by the owner or a third-party project
                                manager.
                                As the expectations for design quality increased, areas
                                of aesthetic specialization also became separated from
                                the architect’s scope, including landscape design,
                                lighting design, graphic design, and interior design.
                                On many project types, including all high-end hospitality
                                projects, the architecture of the building interior was
                                also removed from the architect’s scope, resulting in the
                                creation of the ‘interior architectural’ design practice.
                                       “In a way, architects gave away the
                                        interiors of their own buildings.”
                                                             Michael Graves, architect
                                When this fundamental change occurred, the
                                active management of the primary design consultants
                                was not replaced.


Fig. 1: Original project team
Fig. 2: Today’s complex project team (idealized)   Fig. 3: Today’s complex project team (reality)
It doesn’t have to be that way.
                                                      The design team’s contracts can be coordinated.
                                                      Evaluation of the design consultants can go deeper
                                                       than “who will be on my team?” Their scope—and
                                                       their documentation—can be tailored to their
                                                       capabilities, and to how they actually work.
                                                      The design team can be actively monitored, and their
                                                       efforts can be intelligently synchronized.
                                                      Issues can be framed to facilitate efficient review and
                                                       approval by ownership and the design team.
                                                      Time wasting conflict and inefficiencies can be
                                                       anticipated, and can be avoided.
                                                      Critical issues can be “walked-through” the approval
                                                       process.
                                                      Design direction and decisions can be documented.
                                                      Design team meetings can be objectively moderated,
                                                       and they can be more productive.
                                                      Procedures for concurrent production of CAD
                                                       drawings can be resolved.
                                                      Design continues during construction, and managing
                                                       the design team can as well.
                                                      The collective design effort can be improved.


Fig. 4: Complex project team with Design Manager
Why Design Management?
Improved Design Team Performance
   Better design. By coordinating scope, minimizing conflicts, and actively monitoring
    progress, the design team spends more time on design.
   Better documentation. Coordinated and comprehensive, with less duplication, fewer
    gaps, and a consistent attention to design detail.
   Designs within budget. Designing to the budget is not only the design team’s
    responsibility, but it is also the best way to ensure time is spent on design – not redesign.
   Deadlines met. Realistic planning, clear communication and active management mean
    presentations, drawings, and submittal reviews are on time.
Improved Project Team Performance
   Efficiency. The singular focus of active design management brings multiple design efforts
    into alignment, and offers a single point of contact for design communication, direction
    and approval.
   Communication. Active, involved communication facilitates the successful design team,
    and regular, succinct communication regarding their efforts keeps the client and the
    project team properly informed.
   Consistency. Design consultants are likely to change from project to project. Design
    management offers a consistent interface even when the design team changes.
Improved Projects
   The quality of a project is always under pressure – even with the most talented
    consultants. It takes constant attention to keep the design effort moving forward
    efficiently. Creative, productive, and efficient.
   What is designed is built. Quality drawings and active monitoring assures that the design
    is not diminished during the construction process – an all too frequent occurrence.
Design Management Services:
Design Contract Coordination
The realistic evaluation of the design consultants’ capabilities and a coordinated delineation
of their scope form a foundation for the hospitality design team’s work. As such, their
individual contracts are more than legal agreements – they are guiding documents for their
collaborative efforts and a fundamental component of their success as a team. Services
include project analysis, consultant team evaluation, and detailed scope assignment to avoid
many typical conflicts before they start.
Design Management
Active and objective design management of the Architect, Interior Designer, and other
primary design consultants is required to meet the measurable goals of budget and schedule
without compromising the equally important design expectations for the project. In addition
to the Contract Coordination services mentioned above, Design Management services
include confirming schedule and staffing, review of design and documentation planning, and
active monitoring of the design effort from Concept Design through Construction – with
proactive intervention as required.
Design Administration
All project teams are different, and in some cases the addition of organized support for a
strong owner, operator or project manager may sufficiently complement an existing design
team to assure maximum design value is achieved. Design Administration services include
active monitoring of design related communication and tasks, and regular communication to
the Client and Project Manager regarding the progress of the design effort.
+ s e e i n g q u a l i t y t h ro u g h




   harris architecture + design management
   5005 greenville ave. #147a
   dallas, texas 75206
   www.harris-adm.com

   Phone:   214.265.7670
   Fax:     214.361.8944

   Email:   info@harris-adm.com

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Managing Design for Luxury Projects

  • 1. + hospitality design management
  • 2. Design entices and it sells, but the complex team needed to create today’s luxury hotel, spa or senior living project is large, expensive, and fragmented – with multiple design authorities working toward independent, often conflicting goals. The results for the client are wasted resources, diminished design team performance, and diluted design value. The result for the project is unrealized design potential.
  • 3. At one time, the Architect was the Master Builder, and he did everything. What happened? As the science of building evolved, areas of technical expertise (structural, mechanical, etc.) were removed from the Architect’s scope, creating a ‘design team’ managed by the architect. As projects became more complex, project management was removed from the architect’s scope, often performed by the owner or a third-party project manager. As the expectations for design quality increased, areas of aesthetic specialization also became separated from the architect’s scope, including landscape design, lighting design, graphic design, and interior design. On many project types, including all high-end hospitality projects, the architecture of the building interior was also removed from the architect’s scope, resulting in the creation of the ‘interior architectural’ design practice. “In a way, architects gave away the interiors of their own buildings.” Michael Graves, architect When this fundamental change occurred, the active management of the primary design consultants was not replaced. Fig. 1: Original project team
  • 4. Fig. 2: Today’s complex project team (idealized) Fig. 3: Today’s complex project team (reality)
  • 5. It doesn’t have to be that way.  The design team’s contracts can be coordinated.  Evaluation of the design consultants can go deeper than “who will be on my team?” Their scope—and their documentation—can be tailored to their capabilities, and to how they actually work.  The design team can be actively monitored, and their efforts can be intelligently synchronized.  Issues can be framed to facilitate efficient review and approval by ownership and the design team.  Time wasting conflict and inefficiencies can be anticipated, and can be avoided.  Critical issues can be “walked-through” the approval process.  Design direction and decisions can be documented.  Design team meetings can be objectively moderated, and they can be more productive.  Procedures for concurrent production of CAD drawings can be resolved.  Design continues during construction, and managing the design team can as well.  The collective design effort can be improved. Fig. 4: Complex project team with Design Manager
  • 6. Why Design Management? Improved Design Team Performance  Better design. By coordinating scope, minimizing conflicts, and actively monitoring progress, the design team spends more time on design.  Better documentation. Coordinated and comprehensive, with less duplication, fewer gaps, and a consistent attention to design detail.  Designs within budget. Designing to the budget is not only the design team’s responsibility, but it is also the best way to ensure time is spent on design – not redesign.  Deadlines met. Realistic planning, clear communication and active management mean presentations, drawings, and submittal reviews are on time. Improved Project Team Performance  Efficiency. The singular focus of active design management brings multiple design efforts into alignment, and offers a single point of contact for design communication, direction and approval.  Communication. Active, involved communication facilitates the successful design team, and regular, succinct communication regarding their efforts keeps the client and the project team properly informed.  Consistency. Design consultants are likely to change from project to project. Design management offers a consistent interface even when the design team changes. Improved Projects  The quality of a project is always under pressure – even with the most talented consultants. It takes constant attention to keep the design effort moving forward efficiently. Creative, productive, and efficient.  What is designed is built. Quality drawings and active monitoring assures that the design is not diminished during the construction process – an all too frequent occurrence.
  • 7. Design Management Services: Design Contract Coordination The realistic evaluation of the design consultants’ capabilities and a coordinated delineation of their scope form a foundation for the hospitality design team’s work. As such, their individual contracts are more than legal agreements – they are guiding documents for their collaborative efforts and a fundamental component of their success as a team. Services include project analysis, consultant team evaluation, and detailed scope assignment to avoid many typical conflicts before they start. Design Management Active and objective design management of the Architect, Interior Designer, and other primary design consultants is required to meet the measurable goals of budget and schedule without compromising the equally important design expectations for the project. In addition to the Contract Coordination services mentioned above, Design Management services include confirming schedule and staffing, review of design and documentation planning, and active monitoring of the design effort from Concept Design through Construction – with proactive intervention as required. Design Administration All project teams are different, and in some cases the addition of organized support for a strong owner, operator or project manager may sufficiently complement an existing design team to assure maximum design value is achieved. Design Administration services include active monitoring of design related communication and tasks, and regular communication to the Client and Project Manager regarding the progress of the design effort.
  • 8. + s e e i n g q u a l i t y t h ro u g h harris architecture + design management 5005 greenville ave. #147a dallas, texas 75206 www.harris-adm.com Phone: 214.265.7670 Fax: 214.361.8944 Email: info@harris-adm.com