1. Greg Rasa
425- 442- 8955 7919 N.E. 114 th
Place, Kirkland, WA 98034
grasa@seattletimes.com Twitter: @gregrasa
35 years of experience in newsroom management and digital, visual and print
storytelling.
1987- present: The Seattle Times
Current
• Digital news editor (2008- present): I am part of the daily charge on our website
beginning at 5:30 a.m., directing story selection, presentation, headlines and overall
quality control. Our coverage won Pulitzer Prizes in 2010 and 2015 and two
prestigious national Online Journalism Awards in 2014 (against competition such as
The New York Times). Duties:
o I’m currently detached to a small audience- development team that is
broadening our offerings to readers through email newsletters, breaking news
alerts, a new responsive app and push notifications. I’m also tasked with
improving overall site content SEO and raising the level of headline writing
and other content throughout the newsroom.
o I’m the primary writer of a morning daily email newsletter that has grown in
audience from 27,000 to 194,000 in eight months. We’re on track to surpass
200,000 by Labor Day.
o I teach a team of young producers, helping them develop news judgment,
headline writing and other skills.
o I use metrics, SEO principles, social- media marketing, news judgment and
experience to increase site traffic (which peaked at 22 million monthly unique
visitors pre- paywall, 50 million page views) and engagement (site average 2
minutes- plus per page).
o I helped lead a social- media initiative that doubled Facebook likes in 2015 and
increased Twitter click- thru by 60 percent and likes by 120 percent.
o I’ve conducted headline SEO workshops for staff, the Associated Press West
region, the Society of Professional Journalists and our summer interns. And
I’ve written a 25- page headline guide.
• Page One news editor (1998- present): Though my primary responsibility is
digital, I still regularly take shifts as the officer on deck for the print newspaper,
selecting and editing Page One stories, refining headlines and supervising the work of
10- 12 copy editors and designers.
Past roles
• Feature s desk chief: Supervised 12 copy editors. Helped run a 60- person features
department. Led production and quality control for a broad portfolio of lifestyle,
travel, arts and entertainment sections.
• Late- editions news editor: During our final years as an afternoon newspaper, led
aggressive revisions of Page One and inside pages in four editions and five circulation
zones. Spent a year as news editor of the then- 500,000- circulation Sunday
newspaper.
• Wire editor, copy editor: Compiled national/international news, assembled “Close-
up” single- topic pages, edited stories and projects that included a 1997 Pulitzer
winner.
• Page One design er: Over seven years, presented news for visual impact. Pioneered
our use of informational graphics. Designed large breaking- news packages including
Pulitzer- winning coverage. Implemented pagination, daily color photography and two
redesigns. Helped select two print publication systems. Won team and individual
Society of News Design and Pictures of the Year awards every year.
1985- 87: The Herald, Everett, Wash.
• Assistant photo director: Supervised photographers, artists and
photoengravers. Shot assignments.

2. 1981- 85: Columbia Daily Tribune, Columbia, Mo.
• Design/photo editor: Also served as a news and sports copy editor.
Education
• Bachelor of Journalis m, University of Missouri School of Journalism, 1981.
• Master of Communic ation in Digital Media, University of Washington, 2012.