3. why Hong Kong Movie?
• We are Eastern Hollywood
• Cinema-Oriented, not Movie-Oriented
• Information and Community are Separated
• Not Mobile, only Internet
• Most important, we are all MovieHolic!!
we want to make
the ultimateone-stop app for all
MovieHolic in the World
why milestones functions tech stat recognition biz 3.0 team
4. 1.0
launch
Rank #2 3.0
2.0
launch
launch
Rank #10
1st
advertisement
Top 25 Free App
Cooperation
discussion
Review
Stage 2.0 Monetization
Planning
Development Stage
Stage
Stage
Development
Stage
Aug Oct Jan Feb Mar Apr May Jun Jul Aug Sep Oct Dec
2008 2009
why milestones functions tech stat recognition biz 3.0 team
5. Movies & Cinemas ShowTimes Real-Time Community Compressed Offline Caching MultiLingual
Seating Plan Data Transfer
why milestones functions tech stat recognition biz 3.0 team
6. Iʼm the "Crawling Robot"
Aggregates movie information from 4
cinema
groups, supporting 40+ cinemas in total. It
retrieves and analyzes 5000+ seat plans everyday,
instantly on requests.
why milestones functions tech stat recognition biz 3.0 team
7. more than 500,000 downloads (more than 50% of HK iPhone users)
more than 1,000 new downloads every day
the ONLY “Made in HK” app ranked within Top 25 Free Apps for 9 consecutive
months (apart from Facebook)
40,000 Daily unique visit
95% users from HK
why milestones functions tech stat recognition biz 3.0 team
8. More than 1,000 ratings and 78 reviews in App Store
and being rated “Top 10 Must Download App” by
MobileRadio.HK
why milestones functions tech stat recognition biz 3.0 team
9. 25 Oct 2009
TVB Jade “ ”
27 Nov 2009
TVB Pearl “Money Magazine”
Others
why milestones functions tech stat recognition biz 3.0 team
10. Click-Through Rate over 7%
HSBC Adidas
e statement Campaign Me, Myself Campaign
why milestones functions tech stat recognition biz 3.0 team
11. You’re In.
whatʼs new in 3.0?
Text • in-App Online Ticketing (M-Commerce)
• Official Movie Trailer
• M-Coupon Marketing
• New User Interface
• Not only iPhone, but Android!
• Not only HK, but Worldwide
why milestones functions tech stat recognition biz 3.0 team
12. started in 2003
offices in HK (HQ), Guangzhou and Shenzhen
around 100+ colleagues
services / platforms launched in China, Singapore, Taiwan, Malaysia, Indonesia, UAE, Macau, and of
course Hong Kong
over 150 services online at present
serving more than 5m subscribers
why milestones functions tech stat recognition biz 3.0 team
13. Hong Kong Hong Kong Red Herring Red Herring Global Mobile China Asia Pacific Forum Nokia 1st HK
ICT Award ICT Award Global 100 Asia 100 Content Award Mobile ICT Award Pro Award Wireless
Best Best Lifestyle (Korea) Innovative Technology
Ubiquitous Award Application Excellence
Networking Award Award
Award
2009 2009 2007 2007 2007 2006 2005 2005 2005
why milestones functions tech stat recognition biz 3.0 team
14. Thank you
why milestones functions tech stat recognition biz 3.0 team