The factsheet designed to accompany the Social Networking presentation. Green Hectares offers this content as part of an initiative to enable rural communities with technology.

1. Social Networking
Target Audience:
This course is intended for people looking to become more What you’ll need:
involved in Social Networking websites.
Requirements:
Participants should have a computer with Windows® and
Internet Explorer 8 installed. Particpants will also require an
email address.
Description:
Participants will learn how to setup LinkedIn and Twitter
accounts, add contacts, join Groups and edit their accounts. Computer Internet Explorer™8
Prerequisites: You’ll also need an Internet connection.
Basic computer knowledge and email experience are helpful.
LinkedIn Profile - What You will Need • You can also help a topic gain popularity by
Photo interacting with other users on the Discussion.
Executive Summary and Skillset You can click on the ‘Like’ button or the
Education Histroy ‘Comment’ button in order to make a topic
Experience Histroy more interesting and relevant to the Group.
Recommendations
Email information for Hotmail, Gmail, Twitter Profile - What you will need
Yahoo, or AOL Full Name
Linkedin tips Username
Ask questions Password
Explore Opportunities - Search for employers/ Email Address
employees
Use other Social Networks to promote you Twitter Terminology
page. • Tweet - A post that is created is called a Tweet.
Join Groups This is a message that has a 140 character limit
• Once you have been accepted into the Group, and therefore users sometimes need to be
improve your exposure by creating discussions. creative when creating coherent messages.
• Creating discussions include asking a question • Handle - A handle is your Twitter account
or posting a link that could be of interest to name. It is used not only to login to your
Group members. account, but for Followers or people of interest
• Keep track of all your Discussions by clicking to mention you in their Tweets.
on your own photo on the groups page. This • Follow - The act of Following on Twitter simply
will create a list of Discussions you have started, means that you will receive messages from
joined, and are following. users that you follow.

2. • Reply - Any Twitter user can mention your • Click on Settings > Design - Create a wallpaper
Handle in their Tweet. You can reply to their or customize the colours of your Twitter layout.
Tweet by using the Reply button. • Search for users - Click the Home button and
• Retweet Retweeting is the simple act of sending along the sidebar you can choose to search
a message that another user has created to your for specific users, or search for topics. Begin
own Followers. Following users that you already know of and
• DM - Direct Messages are messages that are then search by topic.
not viewable by the public. Great way to have • Retweet - Increase your activity by Retweeting
a conversation with another user rather than messages from those that you Follow. Staying
bombarding Followers with messages that are active is what helps encourage others to Follow
only meant for another person. your Tweets. At first it maybe discouraging
to Tweet to one or two Followers, but as you
• Hashtag - Hashtags are tags that help categorize develop a solid Followers base, Tweeting will
your Tweet. Think of it as a subject line in an become easier and you will begin to see dialog
E-mail. When a user is looking for a particular occur between you and other users.
e-mail, they will search their inbox based on the
subject line. A Hashtag serves the exact same Tweeting Tips
purpose. Use as many or as few Hashtags in • Rather than answering the question of ‘What
Tweets to help new users find your Tweets. are you doing?’ Try and answer ‘What has your
Twitter Tips attention.’ This will create more interesting
• Complete your profile - There are plenty Tweets rather than generic tasks that you are
of spam accounts on Twitter that will completing.
automatically Follow users hoping to receive • Create multiple Twitter accounts per company.
Follows in return. One indication of a spam • Having a different voice for the same company
account is the use of the default theme and personalizes the company. People also go on
default profile photo for your account. Find vacation, or leave companies. Create a diverse
a photo that you can update as quickly as voice for your Twitter Followers.
possible. Click the Settings menu in the top • Ask a Question - Promote dialog by asking a
right hand corner. question or asking opinions.
• You can set all of your information from the • Be modest - Do not rant and rave about yourself
settings menu. Feel free to change the timezone too much, and if you do, rant and rave about
as well as turn on the location of your Tweets others as well.
and whether to protect your Tweets. Tweet • Thank your Followers. If your Followers
locations could be dangerous for example if you Retweet your message, thank them. Gratitude
have plenty of expensive equipment. will get you everywhere. Also thank them for
• Click on Settings > Profile - This is where Following you as well with a simple mention.
you can set up your photo. Fill out additional
information that you wish to display to your
Followers such as city that you are living in as
well as a website.

3. Notes:

4. Notes:

5. Vision of Green Hectares
The Green Hectares vision of “One Farm to the World” addresses the issues and the needs of the industry.
The Green Hectares training and demonstration centre concept has three stages of development with
each having distinct operations and facilities. Each stage of development will be designed to maximize
opportunities by creating multiple use spaces. The flexibility of each space takes into account present day
needs as well as the ability to shift into new program and service delivery as existing needs change and future
needs emerge. The ultimate success of the centre will be realized when the three components of the Green
Hectares vision are realized where there is sharing of fixed costs, economies of scale and the development of
critical mass of participants. The three stages of development are;
- An Agriculture Enterprise and Conference Centre
- A Demonstration Farm
- Livestock and Competition Centre
Green Hectares Online
Each stage of development will include an online component. Even in these preliminary days without
the key elements of land and structures, Green Hectares has ignited the interest of young people in our
industry. Green Hectares uses the social media tools of the day to engage youthful people wanting to
advance agriculture as a way of life and that want to make a lifelong living in this industry. Green Hectares
can become a unique centre that is instrumental in writing the next chapter in the agriculture revolution.
Keeping true to the Green Hectares concept, the entire facility whether online or an experiential site will
encompass the overarching themes of accessibility, community building and youth engagement.
The Next Step to Bring One Farm to the World
With a strong business case completed, Green Hectares has begun rolling out programming in rural
communities across Alberta. Bringing “One Farm to the World” is a grand vision that no doubt will require
varied resources. We hope to find partners that can see the same vision at the project’s multiple stages of
development. Green Hectares looks for partners that understand the need for education, dialogue and
adoption of new ideas. It is essential that those that we work with have an understanding that community
can include not only geography but interests and goals. Finding partners who understand that inclusiveness
of all groups creates the best end results have been and will be the key for Green Hectares to unlock the
potential of this growth industry.