'News: In-Store Radio Operator Immedia Broadcasting plc Issues Profit Warning' by Grant Goddard
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News story about a profit warning issued by UK in-store radio station operator Immedia Broadcasting plc, written by Grant Goddard in July 2005 for The Radio Magazine.
![News: In-Store Radio Operator Immedia Broadcasting plc Issues Profit Warning Page 2
©2005 Grant Goddard
Immedia Broadcasting plc, the company headed by Bruno Brookes that
supplies in-store radio services, told shareholders last week that “results for
the year will be significantly behind market expectations.” Immedia admitted
that advertising on its 'Impulse Live' service, which broadcasts to 5,000
'Texaco', 'Londis', 'Mills', 'Spar' and 'Star News' shops, had been “slower than
expected”. The statement explained that “a much longer time frame than
anticipated” was evolving between initial discussions with possible clients and
the signing of advertising contracts, a situation which it felt was unlikely to
change.
Following the statement, chief executive Brookes bought 50,000 shares in his
company at an all-time low price of 21p, which increased his stake in Immedia
to 13.3% and 1.56m shares.
[First published in 'The Radio Magazine' as 'Brookes Buys Shares As Immedia Reports', #693, 20 July 2005]
Grant Goddard is a media analyst / radio specialist / radio consultant with thirty years of
experience in the broadcasting industry, having held senior management and consultancy
roles within the commercial media sector in the United Kingdom, Europe and Asia. Details at
http://www.grantgoddard.co.uk](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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'News: In-Store Radio Operator Immedia Broadcasting plc Issues Profit Warning' by Grant Goddard
- 1. NEWS: IN-STORE RADIO OPERATOR IMMEDIA BROADCASTING PLC ISSUES PROFIT WARNING by GRANT GODDARD www.grantgoddard.co.uk July 2005
- 2. News: In-Store Radio Operator Immedia Broadcasting plc Issues Profit Warning Page 2 ©2005 Grant Goddard Immedia Broadcasting plc, the company headed by Bruno Brookes that supplies in-store radio services, told shareholders last week that “results for the year will be significantly behind market expectations.” Immedia admitted that advertising on its 'Impulse Live' service, which broadcasts to 5,000 'Texaco', 'Londis', 'Mills', 'Spar' and 'Star News' shops, had been “slower than expected”. The statement explained that “a much longer time frame than anticipated” was evolving between initial discussions with possible clients and the signing of advertising contracts, a situation which it felt was unlikely to change. Following the statement, chief executive Brookes bought 50,000 shares in his company at an all-time low price of 21p, which increased his stake in Immedia to 13.3% and 1.56m shares. [First published in 'The Radio Magazine' as 'Brookes Buys Shares As Immedia Reports', #693, 20 July 2005] Grant Goddard is a media analyst / radio specialist / radio consultant with thirty years of experience in the broadcasting industry, having held senior management and consultancy roles within the commercial media sector in the United Kingdom, Europe and Asia. Details at http://www.grantgoddard.co.uk