GoodBuzz.org is an experiment in a new kind of event promotion, built on the idea that event marketing is not only about money. Some of the most successful events we've been involved with engaged in simple grass roots marketing. They only used event posters and word of mouth. Those events did tremendously well on a marketing budget of a few hundred dollars. GoodBuzz is set to be the grassroot marketing utility for event organizers and promoters around the world.

1. Promote your Event Fast

2. This is Daniel – Daniel has the killer event of the year!
But how to get the word out?

3. Daniel prints up some flyers and Posters

4. Posts them around town

5. Hire a few kids to pass out some more at
the Malls – stick them in car windows

6. Of course he does an email campaign,
posts his event on Facebook, Myspace, …

7. From then, Daniel expects his effort to pay
off big

8. Unfortunetely, Things don’t happen like
Daniel expected.

9. Only few people attended his event

10. Imagine how disappointed you’d be if after spending
days and weeks organizing your event no one showed

12. Now, here is a talented classical music
group in Paris.

13. For several years, They were unable to attract
enough people to their seasonal performance

14. Frank, the group’s manager was desperate and tried
every marketing tactic he knew for event promotion

15. Emailing, Social networks, SEO

16. Flyer distribution, posters

17. Lot of money was spent and sweat equity
was put in, but with no favorable results.

18. Like Daniel, Franck was losing soul, sweat, tears in the
promotion game without any sustainable results.

19. Then, one day, Frank heard about “peer referral
network for event promotion”. Frank said to himself,

20. He approached several classical music groups and
suggested they create a peer referral network

21. When Franck has an event, he goes to Goodbuzz to create
his marketing materials: emailing, banners, flyers, posters

22. Then he asks his peers to relay his message to their
contacts. His peers will pick his marketing materials and
spread the word about his event for Free.

23. All done inside the GoodBuzz program

24. Winter 2009-2010 was the best season ever for the 15
groups that participated. All their events sold out.

25. Other success stories: A beer Fest in
Brussels

26. Other success stories: International Air
Show promoter in UK

27. Other success stories: Fundraising for Kids
welfare in East Germany

29. GoodBuzz is transforming the whole event
marketing and promotion industry

30. From empty concert rooms to Sold out
events

31. From Stressed to Happy Event Promoter

32. What’s changed? Now, Event promoters have a tool they
didn't have in the past which is to get in front of other Event
promoters contacts without having to negotiate with them

34. Now, you can Dream and Enjoy

36. Promote your Event Fast
with Goodbuzz
Visit www.goodbuzz.org