good design is clear. good design does not work hard. good design is the result of listening. I presented this to the faculty and students March 2, 2009 and was to be one of 3 finalists for round two. My grades, however, were too low to be considered under the IDSA merit rules. It was nevertheless an honor to be praised for what really matters to me: good design. Congrats to my contemporaries, you have all my support!

1. i am michael Gluzman.

2. a l l t h at i s h u m a n

3. art direction
desiGn
co l l a b o r at i o n
storytellinG

4. art direction
desiGn
co l l a b o r at i o n
storytellinG

6. h t t p: // v imeo.com /gluzm a n / v ideo s
directed by
wesley winGo & michael Gluzman BEST DRAMA
NatioNal GraNd FiNale
Campus movieFest
cinem ato gr a p h y b y 2008
s id a r t h k a n ta m n en i

7. ovü

9. unobtrusive
choice
pa r t ner in v o lv em en t

10. puma wristband mailer

11. l o c at i o n
interaction
experience

13. YOU ARE MOBILE.
YOU ARE INVITED.
YOUR COORDINATES ARE n3. THE PUMA URBAN MOBILITY PARTY.
10.23.07 // 10.00PM
visit puma.com using your map coordinates for exclusive directions to the venue.
URBAN MOBILITY.
life in the modern world is exciting - but it isn always easy.
’t
urban mobility is puma’s collection of accessories designed
to simplify life in urban environments and wherever else
life’s journey takes you.
MAKE YOUR VIP WRIST BAND FOR ENTRY.
a d f i k n p s
C e h J m o r
b G l Q
out AND about out OF town out OF offiCe out TO party
1 1
2 2
peel adhesive strips to fasten.
3 3
VISIT puma.Com FOR DETAILS 1 2 3 4
4 4
a d f i k n p s
C e h J m o r
b G l Q

14. the tire fac tory

17. experience
response
emotion
photo by
ie va mikol av iciu te

18. h t t p: // v imeo.com /gluzm a n / v ideo s
from the film somethinG from nothinG
WILD CARD
GeorGia teCh FiNale
shot by
Campus movieFest
s id a r t h k a n ta m n en i 2009

19. my desk l amp (in proGress)

20. d e ta il
utility
fa b r i c at i o n

25. thank you.