Pitches should be short and informative. It's essential that startup entrepreneurs be able to answer the following questions in a pitch. What is the problem you're solving? Who is this for? Who's the customer? What makes this unique or defensible? Can I copy it? Does it stand out? Is it interesting in some way? What’s the market opportunity?

1. Pitching ideas.
Shortend manual for pitches
GIULIANO IACOBELLI
co-founder @Stamplay

2. Pitch Types
Elevator Competitive Investor
Duration 1 min 2 - 5 min 20 min
Purpose Every day Excitement Information
Format Clear Structured Data Intensive

3. Reminder
PITCHING IS HARD
refine
Pitch Result Feedback

4. Keep in mind
INVESTORS HAVE SEEN A LOT OF PITCHES
YOU SHOULD BE:
1. DIFFERENT (SHORT AND CONCRETE)
2. ORIGINAL (INVOLVE YOUR AUDIENCE)

5. What investors care?
TEAM

6. What investors care?
TEAM

7. What investors care?
TEAM

8. INTRODUCING TEAM
THEY WANT TO KNOW YOUR TEAM AND
WHAT MAKES YOU SPECIAL SO TELL THEM:
• NAME
• EXPERTISE
• WHAT MAKES YOU A GREAT TEAM

9. What to say chart

10. What to say chart

11. What to say chart

12. Elevator Pitch
My company, [NAME], is developing
[OFFERING], to [TARGET AUDIENCE],
[SOLVE A PROBLEM],
with [YOUR AMAZING SOLUTION]

13. The Offer
1. Be Specific
2. Avoid Buzzword
3. Skip Adjectives and superlatives

14. The Audience
1. Identify Demographics
2. Specity your market
3. Clarify the buyer

15. The Problem
MAKE SURE THAT EVERYONE CAN
UNDERSTAND THE OFFERING.
GIVE HINTS OF THE BUSINESS MODEL.

16. The Amazing solution
EXPLAIN WHAT MAKE
YOUR BUSINESS UNIQUE

17. YOUR TURN.

18. Thanks.
http://facebook.com/giuliano.iacobelli
@giuliano84
giuliano.iacobelli@stamplay.com
http://giulianoiacobelli.com