1. FRANCHISES

2. FRANCHISES
A franchise is a contractual agreement
to sell a company’s products or services
in a specific geographic area

3. EXAMPLES?

4. Advantages

5. Advantages
Franchisee can rely on good name and
expertise of the parent company
Franchisee can get needed guidance in
operating the business from franchisor

6. Disadvantages

7. Disadvantages
Some franchisors are strict about how the
business is run
Franchise is limited in what products or
services can be sold
Franchise must operate like every other
franchise
Royalty fees