A year in review of the ACCVB Sales & Services Department.

1. YOUR ALBANY COUNTY CONVENTION &
VISITORS BUREAU SALES & SERVICES TEAM
Presented by Gina Mintzer, CMP, MHA
December 11, 2012

2. 2012 ACCVB SALES/SERVICES
TEAM HIGHLIGHTS
SALES
• Attended 11 trade shows
ABA Marketplace, NECVB Reps event at MIT/Boston, local Executive
Women Golf Association (EWGA) event/marketplace, National
Association of Sports Commissions (NASC) Symposium, DONYS
Group Travel Trade Show, AIBTM Trade Show, ESSAE Trade Show,
Connect Marketplace, Rejuvenate Marketplace, Small Business
Administration trade show, NYC Sales Exchange for group tour
receptive operators.
This activity requires advance homework, to determine who you want
to meet with, actual travel, follow-up, lead/referral distribution, more
follow-up!

3. SALES Continued
• Nominated 2 Events for American Bus Association Top 100 Events: 65th Annual Tulip Festival, May 10-
12, 2013 WON!
• Hosted 4 sales/client recognition events – Third party meeting planning contacts (9 attendees), Capital
District Upstate New York Professionals LinkedIn Group at Albany Visitors Center (17 attendees), Capital
Region LinkedIn Group members at the Albany Pump Station (75 attendees) and the Hospitality
Marketplace at the College of Nanoscale Science and Engineering (23 Bureau Members/Partners).
• Presented Best Practices Webinar to National Association of Sports Commissions (NASC) members
with Rhode Island Sports Commission and Gulf Shore Sports Commission, 68 participants.
• Produced and distributed winter Courier group tour newsletter to 700+ US, Canadian and international
tour company planners.
• Developed and launched Meet In Albany, NY Facebook page. 70 friends, as many as 229 reading
specific posts.
• Ambassador program-annual meeting, among others.
• New sales/services department staff: Charlie Hewitt now Sales Manager, Jamie Breedlove new
Convention Sales Assistant.
• Assistance with office wide initiatives: new CRM,
annual Visitors Guide, annual report

4. SERVICES
• Business activities for all clients including monthly Frontline, welcome poster
distribution, member referrals, welcome bags, volunteers, visitor guides, services
staffing, airport banners, and more.
• Produced and distributed 11 Frontline e-news that included member videos
produced by staff for Irish A New England Nanny, Panera Bread, American Heritage
Museum, NYS Museum, Albany Heritage Area Visitors Center, SCCC, Albany Pine
Bush Discovery Center, ACCVB Sales & Services Department, Dutch Apple Cruises,
Goold Orchards and Saratoga Casino and Raceway and uploaded to ACCVB
YouTube channel.
• Created and maintained 28 Albany website templates for: “Welcome to Albany”
generic template (concierge included), Albacon, America East Basketball,
BoucherCon, Empire State Tourism Conference, FantaCon, FASNY, Federation of
Basketball Tournament of Champions, ICEGOV, League for the Advancement of
New England Storytelling (LANES), Mohawk-Hudson River Marathon, NELLCO, NYS
Assn of Magistrates Court Clerks, NYS Bar Exam, NYS Division of Homeland
Security, NYS Parking Association, NYSPHSAA Wrestling (concierge included),
Somos El Futuro, USTA Eastern (concierge included) among others.

5. SERVICES Continued
• Extensive client servicing for NYSPHSAA Wrestling Tournament, NYS Federation
Basketball Tournament, VFW Annual Conference, Tekakwitha Conference, IceGov.
• Coordinated Voluntourism effort for NYS Parking Association with Mohawk Hudson
Humane Society which resulted in walk, media coverage and a check in the amount
of $1000.
• 2013 Preconference marketing/attendance at 2012 conferences: FASNY in
Syracuse (3 year contract deal for The Desmond, 2400 room nights); NYAPT in
Saratoga (4 year contract deal for Hotel Albany, 2200 room nights per year, 4 board
meetings booked Hotel Albany and Hampton Inn DT), NYS Aviation Management
Association in Niagara Falls and BoucherCon in Cleveland, OH.
• Coordinated Volunteer Recognition event for 35 volunteers at The Joe with Tri-City
Valley Cats with tee shirts, awards, food and fellowship.
• Send out traffic advisories on behalf of Albany Traffic Engineering.

6. FILM COMMISSION
• UAlbany Initiative – SCREENS – An upstate New York film Venture, working with
UAlbany staff to coordinate May 3 event that features Craig Hatkoff with Tribeca Film
Festival -- Deb Goedeke featured panelist. Deb Goedeke will be part of the LOC for
the 2014 SCREENS that will be held at UAlbany.
• “The Challenger” - Wishing Well Pictures – coordinated sleeping rooms, 127 room
nights, and assisted with boxing shoot promotion at the TUC.
• HBO Movie – Muhammed Ali – worked with HBO on logistics for May10-11 shoot
and provided Albany resources to HBO; prepared press release for distribution and
will drop on May 9. Shooting in front of NYS Education Building, back of Court of
Appeals parking lot and bus terminal…500 sleeping rooms utilized, 70 local extras,
and other services will be utilized.
• Ballin in the Graveyard, documentary working with Keith Pickard, Spectrum Theatre
to garner national attention.

7. FILM COMMISSION Continued
• Coordinating community services for the following film shoots and production
promotional efforts: “Little Brother”, “Cold I Am”, “Hotel Hell”, History Channel,
General Electric (157 room nights), “Rules of the Game”, “The Company You Keep”,
HBO movie “Muhammed Ali” (500 room nights), Italian Fashion Designer, Frank
Trotta TV series, History Detectives, Marilyn Monroe Documentary, Anthony Giunta
feature film, Digital magic Entertainment, Lightbox Libraries, Fleischman Co, Impulse
TV Honda commercial, Indy film shoot, referrals on warehouse locations for shoot,
sent movie lead to Hilltown Association, referred Livingston School, Tobin’s First
Prize and New York Power Pool control center as location options, assisted History
Channel (2) with location options; referred local VW vintage car options to German
Film Company, TV Pilot starring Kevin Bacon; Governor’s Film Office, post production
facilities in area; My First Home, TV series on Discover Channel; Running Man
Entertainment, airport footage; Think Factory Media seeking Mennonite Communities
in region; Place Beyond the Pines residual referrals for small college campus,
bridges/tunnels; Japanese Car Commercial; Downtown Albany BID video release,
Fox 23 News interview, Bumpin Uglies, The Impact Show, Knocked Up web series,
First Niagara Bank, Hidden America/Beyond Productions, Fuji Film, Crown Royal,
Grazing Miss Albany, Zazou Productions, Seane Beebe/Heart Foundation, among
others. WOW

8. FILM COMMISSION Continued
• Other film activities include: writing Albany Film Commission blog (stopped due to
more activity on FB, Facebook posting Albany Film 3-4x per week. Twitter daily with
regard to filming and other Film Commission activities. FilmAlbany website and
Facebook completely revamped with ACCVB Marketing Dept.
• Joined Advisory Committee for New School of Radio & TV located in Albany.
• Ongoing promotions/outreach: UAlbany Initiative: SCREENS; Carey Center
Film Forum, Upstate Independents, Capital District Film Collaborative and
partnering with New York Production Alliance out of NYC with regard to
resources.

9. SPORTS FOUNDATION
• Planned NYSPHSAA Wrestling Reception, including site visit, coordination of
attendees, set-up, on-site assistance, and payment.
• Coordinated Bracket Breakfast invitations, sponsors, ticket sales, and administrative
work and on-site assistance for the event.
• Worked with Ed Lewi Associates & LCS&Z in preparation and follow-up for Scholar
Athlete Awards, including: distribution of sponsor invoices, collection and deposit of
sponsor payments, communications with Board of Directors to solicit additional
money, creation of Sports Foundation PayPal Account to collect attendee payment,
creation of EventBrite page to collect Board Payment.
• Updated www.albanynysports.com with new graphics, event info.
• Ongoing social networking efforts that include: Twitter, Facebook

10. YTD PERFORMANCE MEASURES (As of 10/31/2012)
YTD YTD Attn YTD RN LYTD-# LYTD-Attn LYTD-RN
Performance
Measures
Leads 178 118,799 71,164 135 71,551 48,276
Bookings 104 53,655 33,552 80 18,648 12,635
Lost 68 53,495 29,205 47 38,985 32,960
opportunities
Tentatives 42 49,488 26,594 36 34,171 18,901
Meetings 203 120
Serviced
Services/ 511 382
referrals
Volunteer 302.5 247.5
Hours
LEADS = 47% INCREASE
BOOKINGS = 160% INCREASE

11. Looking Ahead to 2013
NYS USBC W omen’s Bowling Championship Tournament
• 5 weekends in April-May
• 3000 bowlers, 2500 room nights
• 5 Wolf Road area hotels and 3 local bowling centers
BoucherCon 2013
• September 18-22
• Annual mystery authors, agents, publishers and fans
• 1500 attendees, 4000 room nights
• Empire State Plaza and all downtown hotels

12. Looking Ahead to 2013
NY Association for Pupil Transportation Annual Conference & Expo
• July 11-17, 2013
• People involved in any sort of Pupil Transportation from
school districts throughout the state
• 450 attendees, 1400 rooms nights
• Hotel Albany, Times Union Center, downtown overflow hotels
• This organization signed a four year agreement
to come to Albany 2013-2016
Pop W arner Eastern Region Cheer and Dance Championships
• November 15-17
• Cheer and Dance groups from 6 states along the East Coast
• 12000 attendees, 3400 room nights
• Times Union Center, citywide hotels
• This organization signed a three year agreement
to come to Albany 2013-2015

13. THERE’S NOT AN
APP FOR WHAT
WE DO!
We are here for you!