Presentation of Simon Douw (Douw&Koren) at Crowdfunding Day (April 15, 2013)

2. CROWDFUNDING DAY AMSTERDAM
April 15 th , 2013

4. “Moet ik nou de wereld verbeteren?”

8. Crowdfunding: The Future of Funding
Navigating through the world of crowdfunding in 2013
Simon Douw | @douwenkoren

9. UP TO SPEED IN 5-10 MINUTES

10. Navigating through definitions
• Crowdsourcing: obtaining knowledge, ideas,
volunteers, goods or other resources through the
crowd.

11. Navigating through definitions
• Crowdsourcing: obtaining knowledge, ideas,
volunteers, goods or other resources through the
crowd.
• Crowdfunding: the practice of funding a project or
venture by raising many small amounts of money
from a large number of people, typically via the
internet.

12. Navigating through definitions
• Crowdsourcing: obtaining knowledge, ideas,
volunteers, goods or other resources through the
crowd.
• Crowdfunding: the practice of funding a project or
venture by raising many small amounts of money
from a large number of people, typically via the
internet.
• Crowdsurfing: the process in which a person is
passed overhead from person to person (often
during a concert), transferring the person from one
part of the venue to another.

13. Navigating through definitions
• Crowdfunding: the practice of funding a project or
venture by raising many small amounts of money
from a large number of people, typically via the
internet.

14. •10% FUNDING
•90% PEOPLE

17. EXAMPLE
What to do on day one
of a crowdfunding campaign?

18. “Warmth” of a crowdfunding campaign
5%

20. Crowdfunding models
1. Donations
2. Rewards
3. Lending
4. Equity
5. Royalty
( 6. Hybrid models)

21. Vergis u niet!

22. A crowdfunding campaign
• Worldwide median is 5000 dollar
Worldwide median campaign size: < $5000
Average in The Netherlands: €12.000

27. NICHE PLATFORMS

28. HYBRID MODELS

29. LARGE(R) ENTERPRISES

31. Want to know more about
crowdfunding? Do you have
strategic questions about how
your company might connect to
the crowdfunding movement?
Or are you planning a
crowdfunding campaign?
Please be welcome at
www.douwenkoren.nl for
information, tools, reports,
workshops, research and
strategic consultancy.