Based on our experience using outsourcing to build multiple tech startups, we presented this at a recent event on the topic 'Outsourcing for Startups' . We cover: - Types of outsourcing applicable to startups - Myths - Why and what to outsource - Tips to get high quaity results. Read more at http://www.getviable.com

1. How to build your idea and scale your startup
Outsourcing for
Startups
Leslie Barry, CEO

2. Outsourcing?
Freelancing
Call centers
Offshoring
Contests
Crowdfunding
Crowdsourcing

3. Outsourcing is
“a highly-skilled Services
Marketplace”
defined scope,
Outsourcing
Offshore Services
Crowdsourcing = defined price,
Contest to create options
defined skill,
Freelancing sub-contract
offshore resources

4. Myths
offshore = low skill level
Annoying after hours sales
calls
Unmotivated
Outsource needs high
management overhead
offshore = abuse
Telco Call center
Low price = low quality
Low skilled labour
Only India / Russia Loss of IP

5. Why?
High Quality, affordable skills
Scale Fast Reduce Costs
Access Talent and Menial Tasks
Ideas
Test Ideas
Flexibility
Reduce time to market
Focus

6. Startup Opportunities
Stage Outsource Crowdsource Freelance
Idea •Naming
•Funding
•SEO Setup
Engage •Landing Page Setup
•Mailchimp Setup
•Logo Design •Copy for launch Page
Design •User Interface •Wireframe Design
•
Design
•Functional Specifications •Data Capture
Build •Build Website •Project Management
•Build Mobile App
•Monthly Support
Scale •Dedicated Development
Team
•Namestation
•Elance •Kickstarter •ODesk
Providers •ODesk •99Designs, •Elance
•Freelancer DesignCrowd •Freelancer
•Crowdspring

7. Getting Great Outcomes
1. Ask yourself “what skill is not core to my
startup?” - eg; data capture, mailing leads
2. Commodity or Talent?
3. Be specific.
4. Filtering question is gold!
5. Aim for the best people or team.
6. Choose wisely - interview with the same
diligence as you would a local.
7. Research your pricing - oDesk, eLance,
Freelancer, etc

8. Getting Great Outcomes
1. Manage them as part of your team. Same
courtesy, respect, patience, diligence,
guidance.
2. Test them with a small, sample task.
3. Test with a low impact “work package”
4. Start with hourly, move to Fixed.
5. Structure smart milestones based on
outcomes. 15%, ........, 30%
6. Fire fast. Cut your losses and move on.

9. How to build your idea and scale your startup
More answers at http://www.getviable.com
Leslie Barry @LeslieCBarry
leslie@getviable.com @getviable